Wed.Jul 15, 2020

Pinterest Shares New Guide to Effective Pin Marketing in 2020

Social Media Today

Pinterest has published a comprehensive new guide to Pinterest marketing in 2020, which is a must-read for all potential business users

How to coordinate an audience-centric digital marketing strategy

Audiense

This is a guest blog written by Rory Hope , Head of Inbound Marketing at Semetrical. Rory has experience in formulating successful SEO strategies that are designed to deliver a clear ROI, SEO growth and multi-million pound revenues for global organisations. This is the second article in a series of guides that will focus on how you can integrate your keyword intelligence and audience intelligence. You can read the previous one here. Audience Intelligence

ROI 104

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Google Adds New Ad Tools, Including Updated Visual Options and Prompts for Search Ads

Social Media Today

Google is launching some more new ad tools to help businesses showcase their offers and maximize branding

Tools 131

LinkedIn Career Advice: Don’t Miss Out on Your Next Job Search

The Realtime Report

LinkedIn Career Advice: Don’t Miss Out on Your Next Job Search. As if starting a job search isn’t stressful enough, now there are new tools. Still, you may find that it’s good news. Using LinkedIn as part of your strategy is smart, and LinkedIn career advice is usually right on the money. Did you know that 87% of corporate job recruiters use LinkedIn to find candidates? Getting on LinkedIn could be the best move for your career.

Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

Several High Profile Twitter Accounts Hacked in Massive Security Breach

Social Media Today

The accounts of various celebrities, including Kanye West, Joe Biden and Bill Gates, have all been hacked in a scam that's already netted more than $100k

Getting Started With Dynamic Ads (They’re Less Complicated Than You May Think)

agora pulse

Want to run hyper-targeted ad campaigns that resonate with your audience? Dynamic ads can do that and more. Here’s a deeper look at the pros and cons of them and how to begin. . Facebook Ads is an unbelievably powerful ad system with incredible customization options. You can use advanced targeting options (and retargeting options!) to show the right users at the right time.

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Reputation management for individuals: how to monitor your personal brand

Awario

We're in the information age that brought back the importance of reputation. No matter how much time passes, it's still important what you've posted on Twitter and what has been written about you. Let's see how you can manage personal online reputation

Snapchat Adds Brand Profiles as it Looks to Expand its Business Appeal

Social Media Today

Snapchat is rolling out new brand profiles, providing more ways for brands to connect with Snapchatters in-app

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How to Level-up Your Visual Branding on Instagram

Later

A visual brand identity is all about how your business looks and feels on social media. On Instagram, a strong visual identity can help strengthen your brand message, make you look more professional, and even convert visitors to your profile into lifelong followers. And the good news is, you don’t need to break the bank to do it. You can improve your visual branding on Instagram for free with the help of a few online tools. Here’s how: Table of Contents.

Facebook's Adding New Information Prompts to Dispel COVID-19 Myths

Social Media Today

Facebook's adding a new section to its COVID-19 Information Center which will dispel common myths about the virus

The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

How to Create a Buyer Persona (Includes Free Persona Template)

Hootsuite

Defining a buyer persona (also called a customer persona, audience persona, or marketing persona) helps you create content to better target your ideal customer. As a social marketer—or any marketer, for that matter—it’s easy to get lost in the details of tracking your latest engagement rates and campaigns. Buyer personas remind you to put your audience’s wants and needs ahead of your own.

Google Invests $4.5 Billion Into Indian Internet Provider Jio

Social Media Today

Google has announced the first element of its latest push into establishing a stronger presence in the Indian market

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8 Tips by B2B Marketers for LinkedIn Lead Generation

Oktopost

For the longest time, LinkedIn had a reputation as a site for networking and job searching. When Microsoft bought the site in 2016, many joked that this was the first time someone had actually accepted a LinkedIn request. Not a bad zinger, but here we are four years later and LinkedIn is widely acknowledged as an invaluable resource not just for headhunters and job seekers, but for marketers and sales professionals too. For B2B marketers, the importance of LinkedIn cannot be overstated.

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5 Ways to Collect Customer Feedback on Instagram

Later

Do you collect customer feedback on Instagram? If not, you should be! Collecting customer feedback can create a more engaged community, increase brand loyalty, and — perhaps most importantly — help you learn what your customers actually want. The first step? Listening. In this blog post, learn how to collect customer feedback on Instagram, turn audience insights into action, and grow your community: Table of Contents: Why Collecting Customer Feedback on Instagram is Important.

Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

How to Send Large Files in Gmail?

Tweaklibrary

Emails are an essential mode of communication that we use on a regular basis. You can use a free email service for your personal use or your business communications. Even though we have plenty of platforms for digital communications, emails hold its position with its amazing benefits. Google mail, with its amazing features, is the widest used mailing tool. But, sending a large file via Gmail is always frustrating as it has an attachment limit of 25 MB.

Need to Fundraise? Stick With What Works!

SocialFish

It’s no secret that planning a successful fundraising event can feel like a daunting task for many people, even those working in big organizations. There are hundreds of fundraising ideas out there that various organizations use. Many require a ton of resources and yield poor results. However, there are several key fundraisers that have proven themselves consistently over time and have helped schools and non-profits get the results they need without burning their resources at both ends.

How to Fix The “Apple Arcade Not Working” Issue

Tweaklibrary

Almost every game you love to play or explore just out of curiosity, Apple Arcade is the platform for you. From children to adults, anyone & everyone can be a part of this entertaining journey. Apple introduced the Apple Arcade feature to the public with the iOS 13 update that was compatible on iPhone, iPad, & Mac as well. Having said that, not every iOS or MacOS device is compatible with the Apple Arcade concept.

TikTok Ads 101: How to get started with TikTok advertising

Sprout Social

In a span of just a few years, TikTok has seen massive growth in popularity and app usage. By April of 2020, it managed to reach 2 billion downloads worldwide. And in our previous post on TikTok basics , we explored some of the reasons for the app’s popularity as well as how brands can market on the platform. Besides those marketing tactics, you could also invest in paid advertising on TikTok to further boost your brand’s impact on the app’s audience.

How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

The Complete Guide To Transfer Files from Phone to Laptop

Tweaklibrary

We always take a backup of our mobile phones on our laptop to free up space for new stuff. A few of us know how to transfer files from phone to laptop using the USB cable however you will wonder that there are numerous other ways to transfer files from phone to PC. This article is a compilation of a few possible steps on how to transfer files from phone to laptop through various modes. Here you will also explore how to find and remove duplicate photos before taking a backup of the device.

HOW TO SELL YOUR PRODUCTS ON FACEBOOK MARKETPLACE (HOW FACEBOOK MARKETPLACE FOR BUSINESS WORKS)

Social Media with Romona

Read to stay up-to-date on the best practices of social media marketing, email marketing, online marketing, affiliate marketing, and personal branding. Disclosure: This is a blog about Facebook Marketplace, however, this post contains ads by Google, which means I receive a commission if you click on… Read more.

Reddit Will Now Enable Users in Selected Subreddits to Attach Multiple Images to their Posts

Social Media Today

Reddit is adding a new 'image gallery' post type which will enable users to add multiple images or GIFs to their submissions

Get creative: 5 tips to make the most of remote content production

Sprout Social

Both social marketers and consumers agree—a brand’s social media presence stands out most when it is creative, memorable and impactful. But when you’re working at home without the same resources you’d have in the office or on a shoot, it’s tricky to produce content that checks all those boxes. Whether work from home is new to you or you’re a seasoned remote worker, social media marketing from home is not without its challenges. However, social marketers are nothing if not resourceful.

8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.