Social Media Today
MAY 22, 2019
A new research report has shown that misinformation sees up to 4x more engagement than content from more reputable sources on The Social Network.
Ignite Social Media
MAY 22, 2019
LinkedIn has prioritized on-platform engagement over the last few months, developing a handful of new features that encourage dialogue and help facilitate interaction between members. With record levels of engagement – up 24% year over year – it seems those efforts are paying off. To better understand these new offerings and their implications for brands, we’re diving in to how recent LinkedIn updates can be leveraged to engage your audience.
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Social Media Today
MAY 22, 2019
You can learn a lot from the tactics of these successful marketers - here's what they're doing that separates them from the pack.
Ignite Social Media
MAY 22, 2019
In this week’s edition of Ignite Your Week, we’re talking about micro-channels and how micro-channels might very well be the brand new channel for generation Z. Micro-channels for Gen Z. Essentially what’s happening is generation Zer’s are recreating Facebook groups on Instagram. We are seeing this primarily coming from college freshman, believe it or not, who are creating these groups to introduce themselves to classmates, to share information about what’s happenin
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Social Media Today
MAY 22, 2019
Instagram is still working on an option which would enable users to share a unique URL link to each of their Instagram Stories.
The Realtime Report
MAY 22, 2019
Building Long Term Relationships with Customers and Clients. Instead of working so hard to land new clients, more business owners should work on the clients they already have. Their repeat business should be the lifeblood of your company, and if they’re happy, they’ll refer new customers to you. Fail to plan to maintain your relationships with customers and clients, and you could eventually lose them and have to spend more of your budget on client acquisition.
Social Media Informer brings together the best content for social media professionals from the widest variety of industry thought leaders.
Forbes Social Media
MAY 22, 2019
Small businesses need to constantly be driving revenue growth as they gain and lose customers in a competitive marketplace. Entrepreneurs need to commit to marketing as a key discipline to drive awareness and sales.
Likeable
MAY 22, 2019
With all of the social media metrics out there, how do you know which ones to look at when measuring success? Given today’s pay-to-play reality, all of your social content should have paid support—so looking at the cost per desired outcome is one of the best ways to measure success. Here’s how it breaks down by content type. Images. You will most likely look to optimize images and albums for post engagements or brand awareness (Facebook-only metric) across social.
Forbes Social Media
MAY 22, 2019
Desperate for the dopamine hit that comes with social media likes and shares, people are going to increasingly extreme measures to get immediate notification gratification. As a result, many people post first and ask questions later—only to find that their choices come back to haunt them.
WebInKnow
MAY 22, 2019
I’m super excited to announce that my new book Fanocracy: How to Turn Fans into Customers and Customers into Fans will release January 7, 2020 from Portfolio, the business book division of Penguin Random House. The book is about Fandom culture and how any business can grow by cultivating fans. I wrote Fanocracy with my 26-year-old daughter Reiko.
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A beginner's guide to social media automation tools and getting automation right.
Forbes Social Media
MAY 22, 2019
Part 2 of my series, 10 LinkedIn Tips (You've Probably Never Heard Of) From 10 Different Experts.
Social Media Today
MAY 22, 2019
Ensure your social media content looks its best with this guide to optimal image sizes and file types for each platform.
Forbes Social Media
MAY 22, 2019
Facebook is being flooded with far-right fake news ahead of the EU elections, the campaign group Avaaz has revealed.
Social Media Today
MAY 22, 2019
Influencer marketing can yield significant results - but should you focus your influencer efforts on Instagram or YouTube?
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Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.
Later
MAY 22, 2019
Want to know how to get on the Instagram Explore page? We’ve got you covered! The Instagram Explore page is a super-powerful feature for brands — it’s designed to help profiles and businesses gain more engagement and exposure on Instagram with very little effort. Instagram recently released a brand new Explore page, adding new topic channels, a shopping feed, Instagram Stories, and a dedicated space for IGTV. .
Social Media Today
MAY 22, 2019
Struggling to keep up with the many influencer marketing reports and studies? This infographic collects the most significant data points of 2019 into one piece.
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