Tue.May 15, 2018

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3 Powerful Benefits of a Facebook Remarketing Campaign

Harp Interactive

If you’re like most of us, while scrolling through your Facebook newsfeed, you’ve seen ads for the very same products or services you had recently been viewing online. Ready to add Facebook remarketing as part of your advertising strategy? The post 3 Powerful Benefits of a Facebook Remarketing Campaign appeared first on Harp Interactive Blog.

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Our Industry, Your Answers: Breaking Down the 2018 JOTW Communications Survey

Waxing UnLyrical

Guest Post by Scott Kaminski. Corporate communications and PR can be a lonely business of sorts. As communicators, we are sometimes holed up in self-imposed exile creating content for others to deliver on ever-shrinking budgets. Or are we? A recent survey conducted by Ned Lundquist’s Job of the Week (JOTW) in partnership with Sword and the Script Media, LLC sought to find out the true status of our industry.

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7 Ways Social Media Listening Can Help You Grow Your Business

Social Media Today

Social media listening provides a range of brand benefits - here are some key ways you can use social listening in your approach.

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5 Reasons Why Social Data Should Drive Your Editorial Calendar

Oktopost

For many brands, editorial calendars are often driven by buyer personas, product updates and/or a list of keywords. This approach isn’t wrong, but it doesn’t give B2B marketers a true sense of what’s resonating with their readers. A staggering 80% of marketers agree that personalized content generates better results. Imagine yourself walking into a fashion […].

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21 Advanced ChatGPT Prompts To Take Your Social Media to the Next Level

Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.

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How B2B Brands are Using Influencers as a Secret Weapon

Social Media Today

Influencer marketing is not just for B2C brands - here are some examples of B2Bs that are using influencers to boost their messaging.

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How To Use Instagram Hashtags For More Followers

Your Marketing Lady

Subscribe To My YouTube Channel I'm gonna give you a deep dive into how to use Instagram hashtags for followers and more overall engagement with each new Instagram post. This is one of the topics I tend to get some of the most questions about when it comes to using Instagram to market a business. … The post How To Use Instagram Hashtags For More Followers appeared first on Social Media Marketing and Marietta Web Design.

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HR and #BigData – How LinkedIn Uses Data Research for Recruitment

Laurel Papworth

HR and Big Data – How LinkedIn Uses Data Research. Microsoft said they bought LinkedIn for the data – such an interesting video on how LinkedIn intends to use the information we provide. Dear students (and workshop participants!) the LinkedIn Economic Graph is the equivalent of Facebook’s Social Graph and aims for these six pillars: .

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Facebook Tests New Rating System for Brand Pages

Social Media Today

Facebook's testing a new business Page rating system, which could help improve recommendation accuracy.

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Five Ways to Encourage Readers to Comment More Often on Your Posts

ProBlogger

Do you wish more readers would comment on your blog posts? Some bloggers think commenting is dead. And while that’s not the whole picture , there may be some truth in it. When I started blogging back in 2008, Twitter and Facebook were only just taking off. And if readers wanted to respond to a post, they’d normally leave a comment on the blog itself, rather than tweet or comment on a Facebook thread.

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Facebook Makes it Easier to Report Concerning Conversations in Messenger

Social Media Today

Facebook is adding some new reporting tools to Messenger to help keep users safe from abuse and harassment.

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Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

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The Marketing Power of User-Generated Content

Pixlee

Thanks to the professional-grade cameras on even the most basic smartphones, it is estimated that 1.2 trillion photos were taken last year , and much of this content features a product or experience provided by the brands they love. These photos and videos invariably end up posted on social media and saved in users’ camera rolls, which has not only created an incredible opportunity for brands, it has changed the landscape of digital marketing.

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Snapchat Rolls Out 6-Second, Unskippable Ads in Shows

Social Media Today

Snapchat is rolling out its new 6-second, unskippable ads, which may not be a great sign for the platform.

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Steal These Facebook Group Community Management Tips: Expert Roundup

agora pulse

Managing a bustling Facebook group isn’t always easy. Whether you are struggling to keep your Facebook group alive or to keep people engaged, managing your Facebook community takes a very particular set of skills. That’s why we reached out to some experienced (and brilliant) Facebook group community management pros and asked them to share their secrets.

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Facebook Posts Update on Investigation into Potential Data Misuse by Apps

Social Media Today

Facebook has released an update on the number of apps that may have accessed user data.

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The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

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Steal These Facebook Group Community Management Tips: Expert Roundup

agora pulse

Managing a bustling Facebook group isn’t always easy. Whether you are struggling to keep your Facebook group alive or to keep people engaged, managing your Facebook community takes a very particular set of skills. That’s why we reached out to some experienced (and brilliant) Facebook group community management pros and asked them to share their secrets.

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13 Fascinating Facts About Reddit [Infographic]

Social Media Today

Reddit usage is on the rise, which may offer new opportunities to marketers. Check out these stats.

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