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Monday Roundup: A Goodie Bag of #measurePR

Waxing UnLyrical

We’ve gone through quite a few changes in the past (almost) four years, but despite everything, the chat has endured and the hashtag has taken on a life of its own (which I love). Hashtag Gone Wild: How JPMorgan Chase’s Twitter Chat Went Awry #ASKJPM. As many of you know, I started the #measurePR Twitter chat back in 2010.

Storify 216
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Can Twitter Lists Really Improve Your Productivity? They Sure Can!

agora pulse

The account is an authority not likely to follow you back but is a good resource to curate content. How to Curate Content with Twitter Lists. Get Press Coverage Via Twitter Lists. Is getting press coverage one of your marketing goals? There are several types of lists you can create with this goal in mind: Local press.

List 107
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This Week in Social Media – 8/14/2013

Social Media Marketing

With its latest change in policy around links in press releases , Google is influencing public relations. Facebook is becoming more Twitter-like with "Trending Topics" and celebrity recruitment, along with the existing Verified accounts and hashtag features. The Web isn''t what it used to be. But the opportunity is huge.

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10 B2B social media post ideas to stand out in a crowded social landscape

Sprout Social

Curate third-party thought leadership. And finally, curating third-party content reduces the burden on your creative teams to always create new content. Embrace the hashtag. Regardless of how you feel about hashtags, they do make an impact on your social content. Asana Rules!? link] pic.twitter.com/bZEuC6CEbH.

B2B 138
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Social media for strategic communications: 4 ways to strengthen your brand narrative

Sprout Social

Say you’re preparing to write a press release on an upcoming campaign launching in partnership with a high-profile spokesperson. Review dynamic word clouds, related keywords and hashtags, sentiment data and more for information that can guide your draft. Has sentiment been trending up or down in recent months?

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Let’s Be Clear on Content Creation vs. Content Curation

agora pulse

Content Creation versus Content Curation … which is best for your brand? Content Curation is the process of gathering existing information like blogs, social media posts or, ebooks relevant to a particular topic and sharing it with your brand’s followers. Why You Should Curate Content. Why You Should Create Content.

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12 of the best competitive intelligence tools for marketers

Sprout Social

It’s also for tracking trends relevant to your business, such as popular hashtags, hot topics and new technologies like AI. It curates competitive data from various sources, centralizes and filters through it using AI, and then distributes the insights via alerts, integrations and newsletters.

Tools 96