Waxing UnLyrical

DECEMBER 16, 2013

We’ve gone through quite a few changes in the past (almost) four years, but despite everything, the chat has endured and the hashtag has taken on a life of its own (which I love). Hashtag Gone Wild: How JPMorgan Chase’s Twitter Chat Went Awry #ASKJPM. As many of you know, I started the #measurePR Twitter chat back in 2010.

Storify 216

Storify Press Release Case Study Hashtag 216

Sprout Social

JUNE 7, 2022

Compare that to a standard text-only press release and you can probably guess which will leave a more lasting impression. Decide on a branded hashtag. Still, if you want a tag you can use across all networks, you’ll need a branded hashtag. Creating a social communication plan for your upcoming IPO. Hi, Times Square!

Strategy 113

Strategy How To Hashtag Team 113

agora pulse

OCTOBER 6, 2020

Remember to use hashtags like #photocontest so your initiative is searchable. Instead, they will support it by writing articles, press releases, tweeting, and promoting. Between challenges, trending hashtags and the latest meme, there’s a big opportunity to grab some limelight and show off your brand’s personality.

Social Media Management 183

Social Media Management Social Media Trends Meme 183

Harp Interactive

JANUARY 6, 2010

Tags (keywords on social bookmarking sites and Twitter Hashtags). Press releases. Blogs (WordPress, Blogger, Twitter etc). Video Sites (Youtube). Image Sites (Flikr). Articles (ezine, articlebase etc). Complaint Sites (Ripoffreport, Complaintsboard etc). Next…how to monitor all these platforms?

Brands 307

Brands Brand Monitoring Reputation Press Release 307

Convince & Convert

DECEMBER 5, 2017

The effort is called Force Of Nature : It tells the stories of women outdoors, features female-oriented adventure gear, and of course, boasts a hashtag. When REI’s support team uses marketing’s #forceofnature hashtag, they reinforce marketing’s message and unify the brand’s voice.

Social Media 208

Social Media Marketing Team Upcoming 208

Convince & Convert

APRIL 10, 2018

Actively promote the event hashtag and invite users to share their content on Twitter and Instagram. Social Media Marketing World has a healthy mix of attendees and speakers consistently adding content before and during their event using the hashtag #SMMW. You should also gather social information from all registrants.

Eventful 107

Eventful Social Media Conference Hashtag 107

Mindjumpers

JUNE 8, 2011

Here, Twitter is an effective tool to connect with people following certain hashtags to engage in conversation with the online tribe. E.g. it’s almost a safe bet that events like the #Oscars or #SXSW will have a large group of people following the hashtag before, during and after the given event. Develop social news backgrounders.

Netvibes 218

Netvibes Social Media Tips Delicious 218

Sprout Social

OCTOBER 23, 2018

Tracking what’s trending: Keep an eye on customer and influencer profiles in your space and find out what #hashtags they’re using, or trends they’re following. Hack your hashtag strategy. Hashtags are easily one of the most important parts of achieving Instagram organic growth, and can drive engagement on your posts.

Buy 111

Buy Instagram How To Geotagging 111

Idaconcpts

JULY 27, 2013

A lot of “marketing gurus” like to talk about the value of a press release, but is your new product really a hot news item? You can also take advantage of social search tools by “hashtagging” your content with a “#” symbol and some of your keywords. If you’re honest with yourself, the answer is most likely “no.” Not to worry!

Products 159

Products Press Release Analytics Blogger 159

Ignite Social Media

JULY 25, 2017

A lot of people will judge whether or not to sign-up for a webinar just by looking at the title, so pick a catchy title, tagline and hashtag. It is best to start promoting your webinar at least 2 weeks prior to the date and make sure you do a final push 24 hours before (when most people actually sign-up).

Hosting 90

Hosting Press Release Upcoming Hashtag 90

Sprout Social

JUNE 22, 2022

Sprout Social , an industry-leading provider of cloud-based social media management software, has been recognized by G2 ’s 2022 Summer Reports as a leader across six award categories: Social Media Monitoring, Social Media Management, Social Media Suites, Social Media Analytics, Social Customer Service and Hashtag Monitoring.

Report 95

Report Social Media Management Small Business Hashtag 95

Sprout Social

JANUARY 18, 2022

The traditional approach to public relations —sending out a press release and hoping for media pick up—is not returning the same opportunities it once did. These days, to get press attention, you have to be creative. . Media relations . In this crowded media landscape, let social data be your secret weapon.

Skills 126

Skills Sentiment Team Press Release 126

Laurel Papworth

JULY 23, 2018

Social Media Press Releases & Media Rooms for Bloggers and Twitterers, Social Media Campaign vs Strategy vs Tactics: Facebook Pages and Google Plus for Business and Twitter Tools including Measurement and Monitoring. Suitable for Gov, NFP and large Corporates. Suitable for Public Relations and Community Managers.

Training 40

Training Social Media Press Release Exercises 40

Waxing UnLyrical

MARCH 30, 2011

Case in point: Renai LeMay is a well-known technology journalist and publisher in Australia, known (at least in the circles I inhabit) for his occasional rants against PR people (his rants having somewhat of a cult following, and even their own hashtag – #renairant) and his abhorrence of telephone calls.

Web 2.0 134

Web 2.0 Press Release FAQ Flickr 134

Likeable

JULY 23, 2020

Photography app VSCO kicked off #BlackJoyMatters with a global call to action, urging online communities to create, capture, and share their interpretations of Black Joy to social media through posting art, first-person videos, and/or photos across every social platform using the hashtag #BlackJoyMatters.

Social Media 85

Social Media Crowdsourcing Brands Press Release 85

Bill Hartzer

DECEMBER 3, 2010

identifies people who are talking about a particular interest, and then instantly drills down to uncover rich data about that Interest Graph, including location, sentiment, gender as well as related word clouds, hashtags, links, @names, etc. From their press release today, here is some more info about ReSearch.ly: ReSearch.ly

Platform 103

Platform Sentiment Press Release Technorati 103

Hootsuite

APRIL 26, 2023

In the press release for the latter case, OCR Director Melanie Fontes stated: “This latest enforcement action demonstrates the importance of following the law even when you are using social media. The original complaint used a pseudonym. This ensures employees understand the repercussions of breaking the rules.

Social Media 93

Social Media Health Care Tips Policies 93

Social Media Marketing

AUGUST 16, 2013

With its latest change in policy around links in press releases , Google is influencing public relations. Facebook is becoming more Twitter-like with "Trending Topics" and celebrity recruitment, along with the existing Verified accounts and hashtag features. The Web isn''t what it used to be.

Social Media 167

Social Media Flipboard Press Release Trends 167

agora pulse

SEPTEMBER 14, 2020

Get Press Coverage Via Twitter Lists. Is getting press coverage one of your marketing goals? Tweeting out a press release, interacting with reporters regularly, and suggesting information related to trending news are all good ways to help your company stay top of mind. Yes, Twitter lists can help with that, too.

List 107

List Products Twitter Eventful 107

Adam Sherk

OCTOBER 1, 2009

Search Engines Google Trends: Hot Trends Google Insights for Search: “Rising searches” for last 7 days Yahoo Buzz Index Bing xRank Ask.com IQ Blog Search Google Blog Search: Hot Queries (right sidebar) Technorati Popular MyBlogLog Hot Topics IceRocket: Popular (left sidebar) BlogPulse Featured Trends Twitter Twitter Search: Trending Topics TweetMixx: (..)

Trends 146

Trends Tools Embedding Digg 146

agora pulse

DECEMBER 14, 2016

Analyze Campaigns – If you are issuing press releases or campaigns then you need to monitor the public reaction. You can also run reports on hashtags you may have used for a campaign to see who’s talking about them and what they are saying! Keywords or hashtags that are relevant to your industry. Conclusion.

Tweetdeck 60

Tweetdeck Social Media Management Press Release Influencer 60

Convince & Convert

APRIL 16, 2013

It is not about blasting people with a press release, or cold pitching reporters strictly because a tool said they covered your beat (though a fair bit of that still goes on), or even building a site and hoping people will come. About the Chuck Hemann: Follow @chuckhemann.

Analytics 139

Analytics Press Release Health Care Data 139

Oktopost

SEPTEMBER 24, 2019

This is done by crowding out the negative content with positive content that will show up in the same searches, hashtags, and news feeds as the negative stuff. People are naturally skeptical of messaging that comes from executives, owners, and faceless press releases. .

Reputation 83

Reputation Press Release Airlines Construction 83

Myrland Marketing

OCTOBER 3, 2013

Over on PR News, there’s a very interesting post about Amazon distributing a recent press release about the Kindle Fire via 14 Tweets. Each Tweet plugged a different aspect of the new Kindle Fire, and appears to be a summary of the release they distributed via their website and Business Wire.

Press Release 76

Press Release News Hashtag Sample 76

Later

JUNE 27, 2019

For example, with an influencer partnership, you could be aiming to improve your follower growth, boost your engagement on a branded hashtag, build a stronger community, or generate more leads to your website to make more sales. . Tip #2: Search Relevant Hashtags to Find Influencers in Your Niche . View this post on Instagram.

Small Business 56

Small Business Influencer Template Templates 56

Laurel Papworth

MARCH 15, 2010

Anyway here’s my thoughts, right after the Twitter blog/press release : Monday, March 15, 2010. publishes them on Twitter with a hashtag #video or #nameofvid. Hmmm has possibilities for conferences – the tweets about the conference aggregate on the page, on Twitter automagically around the #hashtag.

API 69

API Twitter Widget Aggregator 69

Adam Sherk

MARCH 16, 2010

So what can news sites do to maximize their visibility in real-time search?

Sites 143

Sites News Yahoo Engineering 143

Convince & Convert

AUGUST 23, 2012

So how can you leverage that popularity to expand the reach of your press releases? Add an Infographic to Your Release, Then Pin It. Be sure to upload it on Pinterest, then add a hyperlink back to the full release with a short summary and a few keyword hashtags. Try these tactics. Create a Pinterest Newsroom.

Press Release 142

Press Release Hashtag Consultant News 142

Sprout Social

FEBRUARY 22, 2021

Embrace the hashtag. Regardless of how you feel about hashtags, they do make an impact on your social content. If you’re not using a few hashtags per post, you’re missing opportunities to amplify the post beyond your existing followers. Don’t skimp on your creative assets. Boost visibility with paid social.

B2B 135

B2B Social Media Hashtag Press Release 135

Sprout Social

FEBRUARY 7, 2022

On Twitter, Duolingo made the event into a full-day affair complete with custom video content, animations and an event hashtag. Share press releases with a wider audience. Press releases aren’t only for the old newswire service anymore. Take their recent IPO for example.

Strategy 101

Strategy Press Release How To Report 101

Sprout Social

FEBRUARY 23, 2023

Say you’re preparing to write a press release on an upcoming campaign launching in partnership with a high-profile spokesperson. Review dynamic word clouds, related keywords and hashtags, sentiment data and more for information that can guide your draft. Has sentiment been trending up or down in recent months?

Social Media 108

Social Media Brands Press Release Sentiment 108

Sprout Social

FEBRUARY 7, 2024

It’s also for tracking trends relevant to your business, such as popular hashtags, hot topics and new technologies like AI. Contify Contify’s enterprise-level competitive intelligence platform collects data form 500,000+ customizable sources, including websites, social media, press releases and regulatory portals.

Tools 92

Tools Sentiment Marketing Reputation 92

Sprout Social

FEBRUARY 10, 2022

Your brand name, @brand social handles and hashtags. Consider that you might need to align your announcement timing with other marketing channels including emails, blog posts or press releases. Press release. Taglines, slogans and your mission statement. Announcement copy and posts for your various social channels.

Social Media 115

Social Media How To Press Release Sentiment 115

Social Media Strategies Summit

OCTOBER 21, 2022

So be sure to share your own content, such as publishing press releases, promoting upcoming events, or posting progress updates on current projects. Add hashtags to boost visibility. Publish articles on your LinkedIn Page. People are following you for a reason: because they have some interest in what you do.

Examples 151

Examples LinkedIn Social Media Overview 151

ProBlogger

MARCH 12, 2015

Conduct a quick industry-relevant survey of visitors to your booth – use a prize draw as incentive to enter and use the findings to create a press release to promote awareness of your business. Live blog or Tweet the events of the day as it unfolds using the official event hashtag, offering key tips to those who couldn’t make it.

Eventful 20

Eventful Content Startup How To 20

Social Media Strategies Summit

OCTOBER 7, 2021

Create an event hashtag: Make it unique, short, and easy to understand. In this case, you encourage potential attendees to use your hashtag to join and ask event sponsors to provide giveaway items you can give away as gifts. Alternatively, consider using press releases as one of your online event marketing ideas.

Eventful 207

Eventful Marketing Upcoming Influencer 207

Hootsuite

JULY 25, 2023

Write a compelling press release about our latest product launch, emphasizing the benefits of the new features. You can now add media, hashtags, and more. Write an engaging blog post about the advantages of using our products compared to other solutions in the market. INSERT PRODUCT DETAILS].

Marketing 90

Marketing Upcoming HootSuite Campaign 90