Hootsuite

MAY 17, 2023

Facebook ads for real estate best practices Optimize for mobile Your ads should look great across all devices, but it’s especially important to ensure they’re mobile friendly. 76% of buyers use a mobile device — phone or tablet — to look for listings and agents, with Millennials doing so twice as much as older generations.

Real Estate 103

Real Estate Examples HootSuite Facebook 103

Buffer Social

NOVEMBER 2, 2017

For example, audience targeting, budgeting , A/B testing, pixel tracking, writing, designing, and analyzing all need to be taken into account if you want to see positive ROI from social media advertising. You’ll have a complete picture of the ROI on each campaign. There’s time and resources to consider as well.

ROI 111

ROI Advertising Conversation Social Media 111

Convince & Convert

JULY 23, 2013

Over the past year, there has been a lot of venom thrown at display ads: people are saying that they don’t work on desktop and that they won’t work on mobile devices. Many marketers remain obsessed with the C-suite of metrics: CPM, CPC, CTR, CPV, and CPA. Your ROI will skyrocket. Image via BigStockPhoto.com.

Buy 134

Buy CPA Metrics ROI 134

Hootsuite

JANUARY 10, 2022

Pinterest offers a mix of free and paid advertising tools, and combining both can earn you 3x more conversions and twice the ROI on your ad spend, versus paid ads alone. Plus, Pinterest has one of the lowest CPCs in social media advertising. Collection ads display to mobile users only, which is 82% of all users.

HootSuite 145

HootSuite Campaign URL Types 145

Mindjumpers

JULY 30, 2012

Search spend among adver­tis­ers remains strong with a grow­ing empha­sis on mobile devices. ROI improved by 23% in the U.S Facebook Timeline for Pages on Mobile Devices. The Impact of Mobile Web Usage [Infographic]. Search spend among dig­i­tal mar­keters grew by 13% in the U.S and 18% in the U.K. and 5% in the U.K.

Report 246

Report Engagement Facebook ROI 246

Jon Loomer

MAY 20, 2015

That is the one KPI that matters in this case — not CPC or CTR, for example. It isn’t optimized for mobile devices. It wasn’t long ago that mobile — while getting a high engagement rate — was the most expensive placement. Achieving long-term, positive ROI. The copy is too long or short.

Cost 113

Cost Conversation Facebook Sample 113

Convince & Convert

AUGUST 3, 2015

Most Shared Article in 2015: 4 Google Analytics Hacks To Improve Your ROI – Frank Underwood Approved (854 Shares). WordStream publishes a range of content related to content marketing, mobile advertising, sales, and affiliate marketing. CPC Strategy. Stay ahead of the curve: Read CPC Strategy. Twitter Followers: 23,400+.

Adwords 60

Adwords CPC Marketing Retail 60

Sprout Social

JULY 26, 2019

CPC – Cost per click. ROI – Return on investment. SoLoMo – Social, local and mobile. The merging of mobile marketing with social media marketing efforts that are locally targeted. They are responsible for managing and nurturing a brand’s relationship with its community – not to be confused with social media manager.

Social Media 112

Social Media Software CPM CPC 112

Kikolani

NOVEMBER 29, 2010

Her latest posts include The Personal ROI of Social Media , The Culture of Good Enough , and 20 Truths. Her blog, She Geeks , covers education, mobile, social media, web, and technology. Her blog, A Digital Girl , covers social strategy, Twitter, technology, mobile, and more. Follow her @ambercadabra on Twitter. Amy Parmenter.

Blogger 168

Blogger SEO Consultant WordPress 168

Hootsuite

SEPTEMBER 9, 2020

This is a full-screen interactive or informational destination page within the Facebook mobile app. Facebook Playables are mobile-only interactive previews of your game or apps. Ads need to be vertical (mobile optimized) and can be up to 15 seconds long. Sponsored Content ads appear in the news feed on both desktop and mobile.

Advertising 145

Advertising Social Media HootSuite How To 145

Hootsuite

MARCH 31, 2020

Specialized analytics programs like Hootsuite Analytics can provide more in-depth information and reports that include metrics such as team performance and social ROI. Cost per click (CPC). Cost per click (CPC) is a metric for how much each click costs in a pay-per-click advertising campaign. Return on investment (ROI).

List 145

List Social Media HootSuite URL 145

Hootsuite

JANUARY 13, 2021

ROI: Return On Investment. ROI measures how much profit is delivered for given corporate initiatives. ROI is one of the most common ways businesses assess the success of campaigns and ventures. Resource: Learn how to track and improve your social media ROI. SoLoMo: Social, Local, Mobile. CPC: Cost Per Click.

Social Media 145

Social Media List HootSuite Content management systems 145