CoTweet, Engagement and Twitter - Social Media Informer

Why I’m Competing With You. And You. And You. And You.

Convince & Convert

FEBRUARY 17, 2011

The same is true on Twitter, where your tweets are sandwiched between Bieber musings, Breaking News, and God knows what else. 41% of people have unfollowed a brand on Twitter because their stream was becoming too crowded with marketing posts and they needed toget rid of some (2nd most common reason). Your Success Breeds My Success.

Compete

Compete CoTweet CoTweet Small Business

Invitation Avalanches, Attention Infidelity, and the Science of the Social Break-Up

Convince & Convert

FEBRUARY 9, 2011

That’s one of my main takeaways from fascinating new research from ExactTarget and CoTweet (clients) called “ The Social Break-Up &# that studies why customers call it quits like Kim Kardashian and boyfriend du jour. We know that Twitter follows and Facebook likes are essentially digital bumper stickering. Not one bit.

CoTweet

CoTweet CoTweet Aggregator Research

Don’t be a Pest with “This Social Media Stuff”

Janet Fouts

FEBRUARY 16, 2012

Get them all together in one place and show them the impact they could have if they were only engaged. Let them understand you’re not asking them to spend all day on social networks and that training is available to help them learn the right way to engage if they need it. But I don’t have time for this!

Social Media

Social Media Netvibes CoTweet CoTweet

Twitter X-Factors

Jeff Esposito

SEPTEMBER 6, 2010

Home About Archives Press Clips Spark Advisors Suggested Reading Twitter X-Factors Written on September 6, 2010 by Espo in Twitter Exact Target and CoTweet put out this report ( click here if you are having trouble viewing) a few weeks ago and got the chance to chat with the team behind the report.

CoTweet

CoTweet CoTweet Twitter Creative Commons

Enterprise Twitter

Koka Sexton

DECEMBER 18, 2008

Koka Sexton dot Com Home About Koka Contact Twitter FULL RSS Enterprise Twitter The Twitter service can and should be used by businesses. Both small and large companies can benefit from the additional branding and communication outlet Twitter offers. Here are some examples of companies using Twitter and their reach.

Twitter

Twitter API Foursquare CoTweet

Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

SEPTEMBER 22, 2010

If someone signs up to follow your company on Twitter, when you tweet will that person see it? That depends upon how many other people/brands they are following, and how often they check Twitter. In general, however, the chances any one Twitter follower sees any specific update from you is minimal. Very, very few.

Social Media

Social Media Strategy Social CRM Consultant

Measuring your social output

Jeff Esposito

JUNE 13, 2011

For Twitter, you can sign up for a third party tool like Twitter Counter to track your account’s growth. Engagement. One of the biggest benefits of social media is generating engagement with both existing customers and potential customers. Tracking engagement can be done on a number of levels.

CoTweet

CoTweet CoTweet URL Metrics

Koka Sexton dot Com

Koka Sexton

DECEMBER 20, 2009

Koka Sexton dot Com Home About Koka Contact Twitter FULL RSS Corporate Social Media Reading List I’m a huge fan of social media. I joined Twitter on June 30 2007 and after a few bumps in the road, I was addicted and even wrote a set of top twitter tips. I try to follow the trends and news around social media as best I can.

Case Study

Case Study Wiki Software List

Corporate Social Media Reading List

Koka Sexton

DECEMBER 20, 2009

Koka Sexton dot Com Home About Koka Contact Twitter FULL RSS Corporate Social Media Reading List I’m a huge fan of social media. I joined Twitter on June 30 2007 and after a few bumps in the road, I was addicted and even wrote a set of top twitter tips. I try to follow the trends and news around social media as best I can.

List

List Social Media Case Study Wiki

Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

MARCH 3, 2010

Codify Listening & Engagement I still maintain that when the dust settles, we’ll all realize that social media is much better for customer retention than for customer acquisition. But that requires agencies to get beyond “setting up&# a Twitter account or other one-and-done services of dubious strategic value. (If

Social Media

Social Media Strategy CoTweet CoTweet

Five for Friday 8.12

Jeff Esposito

AUGUST 13, 2010

If you are in the Boston area or will be next Thursday night, be sure to check out the CoTweetup with the folks from CoTweet. I will be on a panel discussing engagement on the corporate level including best practices, tools and some measurement. This post was mentioned on Twitter by jeffespo, jeffespo. Tweet Enjoy this post?

CoTweet

CoTweet CoTweet Creative Commons Disqus

Analyse your RSS Feed

Koka Sexton

NOVEMBER 22, 2008

Koka Sexton dot Com Home About Koka Contact Twitter FULL RSS Analyse your RSS Feed Your RSS readership is just as important as tracking your visitors with Google Analytics. FeedBurner is the leading provider of media distribution and audience engagement services for blogs and RSS feeds. I’ll get to that later in this post.

RSS

RSS Feed Feedly FeedBurner

Getting your local blog noticed

Koka Sexton

NOVEMBER 2, 2008

Koka Sexton dot Com Home About Koka Contact Twitter FULL RSS Getting your local blog noticed Getting your blog read by a larger audience is a daunting task. Topix also works with the nation’s major media companies to grow and engage their online audiences through forums, classifieds, publishing platforms and RSS feeds.

Foursquare

Foursquare comScore CoTweet CoTweet

5 Ways to Promote A Local Blog - Koka Sexton dot Com

Koka Sexton

JANUARY 24, 2009

Koka Sexton dot Com Home About Koka Contact Twitter FULL RSS 5 Ways to Promote A Local Blog One of the projects I work on is called the Mayor of Concord. Topix also works with the nation’s major media companies to grow and engage their online audiences through forums, classifieds, publishing platforms and RSS feeds. Leave a comment!

Web 2.0

Web 2.0 Foursquare WordPress RSS

Don't burn bridges

Jeff Esposito

SEPTEMBER 1, 2010

After the sale, offer customers ways to keep in touch with the company that they are comfortable with – email, blog, text, Twitter, Facebook, YouTube, etc. For example, CoTweet recently put out a research report, Twitter X-Factors , which showed some pretty interesting numbers when comparing regular Twitters users to all other consumers.

CoTweet

CoTweet CoTweet Press Release Company

stumbleupon - The force is strong with this one

Koka Sexton

OCTOBER 10, 2008

Koka Sexton dot Com Home About Koka Contact Twitter FULL RSS StumbleUpon – The force is strong with this one StumbleUpon is one of my top traffic generators. Plus, the visitors are a lot more engaged and visit your site longer, especially when compared to sites like Digg and Reddit. Did You See Me on ProBlogger.net?

StumbleUpon

StumbleUpon Foursquare WordPress CoTweet

StumbleUpon – The force is strong with this one - Koka Sexton dot Com

Koka Sexton

OCTOBER 10, 2008

Koka Sexton dot Com Home About Koka Contact Twitter FULL RSS StumbleUpon – The force is strong with this one StumbleUpon is one of my top traffic generators. Plus, the visitors are a lot more engaged and visit your site longer, especially when compared to sites like Digg and Reddit. Did You See Me on ProBlogger.net?

StumbleUpon

StumbleUpon Foursquare WordPress CoTweet

5 Ways to Promote A Local Blog

Koka Sexton

JANUARY 24, 2009

Koka Sexton dot Com Home About Koka Contact Twitter FULL RSS 5 Ways to Promote A Local Blog One of the projects I work on is called the Mayor of Concord. Topix also works with the nation’s major media companies to grow and engage their online audiences through forums, classifieds, publishing platforms and RSS feeds. Leave a comment!

Web 2.0

Web 2.0 Foursquare WordPress RSS

Get Your Social Media Operations Act Together | Blogging and.

Convince & Convert

JULY 15, 2010

The Facebook page was a failure because they were not engaging their audience, they were just collecting names. If you have a Twitter account, set up a CoTweet account to help manage interactions, and define who is responsible for interaction. If you have a Facebook page, know who is responsible for engagement.

Social Media

Social Media Consultant Strategy Organization

Why Influence Mining is the Next Gold Rush | social crm | Social.

Convince & Convert

AUGUST 10, 2010

Joe Fernandez is CEO of Klout , a provider of influence metrics that is being incorporated into a variety of social media tools (including CoTweet , a client of mine) Jay Baer : What’s changed in the last two years or so with regard to access to influencer information? It’s in our DNA. Should companies treat customers differently?

Social CRM

Social CRM Influencer Klout Social Media

Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

MARCH 18, 2010

In reality though, there’s exactly two paragraphs about ExactTarget (and CoTweet ) in the entire document – which is a very digestible 14 pages – and they won’t bug you after you download it. People don’t experimentally engage with brands in social media, they engage with the brands they already support.

Social Media

Social Media Strategy Consultant Publishing

4 Reasons the Social Business Evolution Starts Now

Convince & Convert

MARCH 2, 2010

My friends at ExactTarget announced a moment ago that they have acquired CoTweet , the leader in enterprise Twitter management, and will be building a social products lab to add tie-ins for Facebook, YouTube, and other elements of the social communication ecosystem. to be larger than email by 2012 doesn’t hurt, either.

CoTweet

CoTweet CoTweet Analysis Consultant

Social Media Job Week 1 InsideView - Koka Sexton dot Com

Koka Sexton

OCTOBER 5, 2010

Koka Sexton dot Com Home About Koka Contact Twitter FULL RSS Social Media Job Week 1 InsideView Starting a new job is generally a semi-stressful time. I did some of the homework before officially starting and it was mainly about jumping with both feet and starting to engage with the community. The office has a cool vibe in it.

Social Media

Social Media Foursquare CoTweet CoTweet

LIFELOCK – My Social Security number is xxx-xx - Koka Sexton dot Com

Koka Sexton

OCTOBER 6, 2008

Koka Sexton dot Com Home About Koka Contact Twitter FULL RSS LIFELOCK – My Social Security number is xxx-xx-xxxx LifeLock lets you lock your life and feel safer than ever. A few years back when I was doing work as a private investigator I ran across several cases that involved some type of identity theft.

Banking

Banking Foursquare WordPress Real Estate

3 Reasons Email is the Coolest Vampire Today

Convince & Convert

JULY 8, 2010

philosophy, Jeff is also co-author of the ExactTarget/CoTweet SUBSCRIBERS, FANS & FOLLOWERS Research Series. services like Twitter, Pownce & Jaiku. Well, it’s certainly weathered the wooden stakes of pundits and the introduction of IM, RSS, Skype, MySpace, Facebook & Twitter quite well. October 2007. March 2009.

RSS

RSS Research B2B Consultant

This Week in Social Media – 7/31/2013

Social Media Marketing

JULY 31, 2013

The secrets of success to building a digital newsroom, the secrets of bureaucracy-free content marketing, Sina Weibo was slow to evolve, Quebec loves Twitter, Pinterest and Google+ are gaining on Facebook, what to do with marketing data and more, it''s This Week in Social Media. Turns out they have little to no effect on engagement.

Social Media

Social Media Embedding CoTweet CoTweet

Is Twitter for Business Even Worth the Trouble | social crm.

Convince & Convert

SEPTEMBER 20, 2010

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Is Twitter for Business Even Worth the Trouble?

Social CRM

Social CRM Twitter B2B CoTweet

Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

SEPTEMBER 21, 2010

Evan Williams’ (co-founder, Twitter) keynote was so disastrous that an anecdotally estimated 80% of those in the room left before conclusion. Twitter is so 2008 The buzz about location came largely at the expense of Twitter, as most of the social media brigade updated their Twitter status infrequently, if at all.

Social Media

Social Media Strategy Conference Eventful

Koka Sexton dot Com

Koka Sexton

SEPTEMBER 29, 2008

Koka Sexton dot Com Home About Koka Contact Twitter FULL RSS Why geeks make better boyfriends In the wide world of dating, there are many options. And I just got drunk on chartreuse and sloe gin and then engaged in what escapes being an orgy only through a lack of pentration. Prefer to just read stuff and giggle when stoned.

Types

Types List Comments Posterous

Social Media Informer

Why I’m Competing With You. And You. And You. And You.

Invitation Avalanches, Attention Infidelity, and the Science of the Social Break-Up

Trending Sources

Don’t be a Pest with “This Social Media Stuff”

Twitter X-Factors

Enterprise Twitter

Convince and Convert Blog: Social Media Strategy and Social Media.

Measuring your social output

Koka Sexton dot Com

Corporate Social Media Reading List

Convince and Convert Blog: Social Media Strategy and Social Media.

Five for Friday 8.12

Analyse your RSS Feed

Getting your local blog noticed

5 Ways to Promote A Local Blog - Koka Sexton dot Com

Don't burn bridges

stumbleupon - The force is strong with this one

StumbleUpon – The force is strong with this one - Koka Sexton dot Com

5 Ways to Promote A Local Blog

Get Your Social Media Operations Act Together | Blogging and.

Why Influence Mining is the Next Gold Rush | social crm | Social.

Convince and Convert Blog: Social Media Strategy and Social Media.

4 Reasons the Social Business Evolution Starts Now

Social Media Job Week 1 InsideView - Koka Sexton dot Com

LIFELOCK – My Social Security number is xxx-xx - Koka Sexton dot Com

3 Reasons Email is the Coolest Vampire Today

This Week in Social Media – 7/31/2013

Is Twitter for Business Even Worth the Trouble | social crm.

Convince and Convert Blog: Social Media Strategy and Social Media.

Koka Sexton dot Com

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