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nBA Pulse: a new social analytics tool

Sherrilynne Starkie

Now I’ve used Radian6 in the past and I like to use Sysomos MAP when undertaking a brand audit, but nBA Pulse offers deeper insight and increased agility in data use. The eliminates the need to have someone watching feeds and hashtag trends all the time. Related posts: Analytics: what matters to content marketers?

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How a social media consultant can help your business

Sherrilynne Starkie

The framework connects a range of communications activities covering four main categories: Owned media is digital content a business owns and has full control over, such as a website or blog. These tend to include the following: Data and insights such as Google Analytics, Sysomos, Sprout Social, Facebook Insights, Twitter Analytics, etc.

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11 best social media listening tools

Unmetric

The tool also teases out meaningful customer insights to help you understand your audience better and create more compelling content. The tool allows you to customize your Twitter feed by streamlining what’s relevant to your business. It even poses as a publishing tool to help push your content at the optimal time.

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8 Stops on the Path to a Better Blog

Convince & Convert

Right now most of our traffic comes from sharing links to our posts on Facebook and Twitter (which isn’t bad in and of itself), but I wish we could create a standalone readership who finds our content valuable enough that they’d come back to the blog on their own. How can you create content that draws them back again and again?

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Social Media Tips from Professor Jonathan Taplin

Proactive Report

I’d recommend that you get some social media training – learn to do it with free tools like Social Mention, RSS feeds and a NetVibes dashboard so you really understand the process. Then upgrade to a tool like Sysomos, Radian 6 or Ecairn Conversation. Develop content based on the current interests of your core community.

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31+ of the Coolest Social Media, Search and Web Tools of 2010

Webbiquity SMM

Display a feed of brand-related comments from a variety of social networks on your website? Display a feed of brand-related comments from a variety of social networks on your website. Sysomos has an impressive blue chip customer list and the company’s recent acquisition by Marketwire gives it solid brand and investment backing.

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6 Critically Undervalued Social Media Success Metrics

Convince & Convert

The more fans that click “like” and comment, the more likely your future updates are to be seen in their News Feed, dramatically increasing your actual Facebook audience. This is a fantastic way to look at your last 25 blog posts to see what type of content you’re publishing generates the most engagement. Share of Voice.

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