Hootsuite

MARCH 27, 2024

The main difference that identifies a boosted post vs ad is that boosted posts generally (but not always) start as organic content. A boosted post looks almost exactly the same as regular organic content. Except, it will have a “sponsored” or”promoted” label in the viewer’s social media feed. What’s a social ad?

LinkedIn 107

LinkedIn Instagram Tips HootSuite 107

Kikolani

JULY 6, 2010

Twitterfeed and HootSuite offer the ability to take a RSS feed from any site and update it to your Twitter account automatically when new feed items are found. Pros of Automatic RSS Feed Updating. Does the blog always post content that is valuable to your followers? How often does the blog post new content?

HootSuite 148

HootSuite RSS Feed Feedly 148

Hootsuite

JANUARY 5, 2023

Whether you want to repost your own, or add Reels from others to your content mix, both types can explode your growth. Here’s how to repost a Reel on Instagram to your main feed, as a new Reel, and to Stories — plus how to schedule them all in advance. Share Reels from your customers or influencer marketing partners.

Feed 78

Feed Feedly Remix Instagram 78

Hootsuite

NOVEMBER 23, 2020

Content curation is a valuable strategy for all content marketers. More than simply re-sharing content, curation is a way to provide extra value to your followers while highlighting your own industry expertise. What is curated content? What is curated content? Benefits of content curation.

Curation 145

Curation HootSuite Tools Content 145

Hootsuite

MARCH 26, 2024

If there’s one thing social media marketers need more of, it’s time. More time to execute their social strategy, to create content, and to engage with customers. Try Hootsuite Inbox 2.0 Hootsuite Inbox allows you to create saved replies for frequently asked comments, questions and DMs. Try Hootsuite’s Inbox today.

Collaboration 86

Collaboration Tools Social Media HootSuite 86

yMarketingMatters

FEBRUARY 8, 2018

#Facebook News Feed Changes. 7 tips to improve your chances of your followers seeing your posts [link] Click To Tweet Now that it’s been over three weeks since the announcements from Mark Zuckerberg on Facebook’s News Feed algorithm changes, I hope everyone has calmed down a little. Get more creative with your content.

Feed 145

Feed Feedly News Facebook 145

Hootsuite

FEBRUARY 5, 2024

Instagram analytics are the metrics used to understand how content performs on Instagram. We get it, it’s not as fun as creating content and interacting with followers. By tracking how your audience interacts with your content (e.g. This, in turn, allows you to fine-tune future content. What are Instagram analytics?

Analytics 97

Analytics Instagram HootSuite Metrics 97

Hootsuite

JANUARY 18, 2024

Often, these views are provided by bots that can’t engage with your content otherwise. They also skew your data, so you can’t use it for any actual insights into your content. If you’re trying to build an audience or monetize your content, buying them isn’t the answer to how to get views on reels.

Instagram 92

Instagram HootSuite Hashtag Embedding 92

Hootsuite

MAY 19, 2022

Even if the number of total users shrunk for the first time in early 2022, getting Facebook likes still promotes your content to some 2.11 Read on for tips to help you understand the role likes play in your Facebook marketing and why it’s important that your likes are authentic. billion accounts. Why are Facebook likes important?

Tips 141

Tips HootSuite Facebook How To 141

Hootsuite

JANUARY 31, 2024

You’ve probably seen them in your feed already — these long-form posts can be up to 25,000 characters and can even be formatted with bold and italicized texts. While threads have become an effective storytelling method to incorporate into your Twitter marketing strategy , long-form posts could change the game. Let’s find out.

HootSuite 78

HootSuite Metrics Engagement Feed 78

Hootsuite

NOVEMBER 21, 2023

How to upload YouTube Shorts using Hootsuite If you’re already using Hootsuite to manage your YouTube channel, we’ve got great news — you can easily use Hootsuite’s desktop app to upload and schedule Shorts. Head over to your Hootsuite dashboard Click Compose. Here’s how: 1. No problem.

Mobile 90

Mobile YouTube Remix HootSuite 90

Hootsuite

JUNE 16, 2021

You don’t want to overwhelm your followers or feel like you’re spamming the news feed. Bonus: Download our free, customizable social media calendar template to easily plan and schedule all your content in advance. It is generally recommended to post to your Instagram feed 2-3 times per week, and no more than 1x per day.

Social Media 145

Social Media HootSuite Statistics Template 145

Hootsuite

SEPTEMBER 20, 2022

With Instagram’s significant shift towards short-form video, Reels are now a primary focus of most marketers’ Instagram strategies. An Instagram survey revealed that 91% of users watch videos weekly, so it’s no surprise to see more and more companies ramping up their video content creation. Repurpose existing content.

Template 71

Template Templates Instagram Content 71

Hootsuite

JANUARY 4, 2023

Social media marketing provides a unique opportunity to connect with this massive audience on the platforms where they already spend their time. But what exactly does social media marketing entail? How do you “do” social media marketing, and how do you get started? What is social media marketing? A whopping 4.74

Social Media 76

Social Media HootSuite Marketing Social Networking 76

Hootsuite

MAY 31, 2023

Luckily, ChatGPT, a conversational artificial intelligence (AI) tool that generates human-like content, promises to make social media success more attainable. Here’s how you can get started with ChatGPT for social media marketing. Are you a Hootsuite user? What type of content should we focus on?

Social Media 140

Social Media HootSuite How To URL 140

Hootsuite

APRIL 12, 2023

Bonus: Download a free guide that shows the 11 tactics Hootsuite’s social media team used to grow their LinkedIn audience from 0 to 278,000 followers. While not an exact science, this number can help you estimate if your post has a good chance of appearing in people’s home feeds or not. Try Hootsuite today. Here’s how.

Hashtag 123

Hashtag Analytics LinkedIn HootSuite 123

Keyhole.co

MARCH 2, 2023

Social media has also changed the way products and services are marketed. This sets a new law for businesses and social media marketers alike: if you aren’t on social, you’re missing out on a significant portion of your market. We’ve put together a guide to the industry’s three most important social media marketing tools.

Social Media 52

Social Media Tools HootSuite Marketing 52

Hootsuite

AUGUST 10, 2021

Influencer marketing—also known as branded content or working with creators—is a surefire way to expand the reach of your brand on social media. Bonus: Get the influencer marketing strategy template to easily plan your next campaign and choose the best social media influencer to work with. What is influencer marketing?

Influencer 145

Influencer Social Media Marketing How To 145

Hootsuite

JANUARY 2, 2024

Step 1: Found posts to comment on Every day, I logged into LinkedIn and found posts to comment on in a few ways: Scrolling my home feed Searching for posts about topics I usually read about (e.g. LinkedIn recently updated their algorithm to prioritize “professional” content that focuses on “knowledge and advice” (e.g. Really, though?

Comments 106

Comments LinkedIn HootSuite Analytics 106

Hootsuite

MAY 18, 2023

Looking to make a splash with short-form video content? Short-form video is all the rage right now, with GWI reporting almost half of all internet usage is devoted to watching video content. Here are our top tips for including unique and compelling short-form video content in your marketing strategy — and captivating your audience.

Video 112

Video HootSuite How To UGC 112

Hootsuite

JUNE 28, 2022

We’re partial to Hootsuite, of course. Bonus: Download our free, customizable social media calendar template to easily plan and schedule all your content in advance. They: Free up time by allowing you to create and schedule content in designated blocks of time rather than as disruptive one-offs throughout the day.

Social Media 114

Social Media Tools HootSuite Tweetdeck 114

Hootsuite

AUGUST 16, 2023

In the vast foggy sea of digital marketing, your social media planning tools can light the way forward. Bonus: Download our free, customizable social media calendar template to easily plan and schedule all your content in advance. You can also find tons of tutorials on YouTube (shoutout, Hootsuite Labs !), Content ideas?

Social Media 88

Social Media Tools HootSuite Tweetdeck 88

Hootsuite

APRIL 18, 2022

And then learn how you can use Hootsuite to measure results. A good collection of hashtags on your Instagram Reel is the key to getting your content discovered. That being said: it’s important to recognize that Instagram Reels are a different beast than the main feed. And then learn how you can use Hootsuite to measure results.

Hashtag 141

Hashtag Instagram HootSuite Travel 141

Hootsuite

JULY 5, 2022

It’s interesting they don’t actually mention main feed photo posts at all here – likely because photo posts are the least likely to get your content in front of new eyeballs, since they’re limited to your followers with no native option to repost. But the distinction between in-feed video and Reels looks to be in flux.

Instagram 110

Instagram Strategy HootSuite Hashtag 110

Hootsuite

MARCH 14, 2023

Shoot some footage of your toddler driving his PowerWheel car into the hedge, then show the VHS to whoever dared walk past your television set — targeted marketing in its purest form. Sharing one URL is efficient and effective — the choice of videographers who want maximum reach, while directing viewers to a singular content source.

Social Networking 97

Social Networking YouTube HootSuite URL 97

Ignite Social Media

JUNE 14, 2023

Here are tips to make sure you can outsmart social media search and get in your audience’s feed. Here is how search tactics are making their way into the world of social media marketing and the benefits they bring to the table. What are Search Tactics in social media?

Hashtag 152

Hashtag Social Media Strategy UGC 152

Hootsuite

NOVEMBER 28, 2022

While influencers are paid to create sponsored content for your brand, brand advocates are motivated by their enthusiasm for your product or service. Savvy customers are great at spotting paid influencer content, but organic endorsements still carry serious weight. They create user-generated content. Reward your advocates.

Social Media 122

Social Media UGC How To HootSuite 122

Hootsuite

MAY 29, 2020

If you’ve been using Elevate, you realize what a pivotal role employee advocacy now plays in marketing. Consequently, many marketers and organizations are actively looking for a new solution to manage employee advocacy once Elevate shuts down. Here’s where Hootsuite can help. The bad news is, it’s losing some functionality.

LinkedIn 140

LinkedIn HootSuite Skills News 140

Socialmedia.biz

JULY 28, 2016

C ontent marketers have access to hundreds of tools that can make their jobs more effective. We’ll list 10 awesome content marketing tools that will definitely improve the way you work. 2 Open Site Explorer by Moz : Creating backlinks is an important part of your content marketing strategy. Cost: free.

Tools 60

Tools Content Marketing HootSuite 60

Hootsuite

APRIL 3, 2023

You don’t need to wait for the Facebook algorithm to notice you: You already have everything you need to get more eyeballs on your content. Put on your best sweatpants and try out these 16 engagement posts on Facebook to become the hero of your own marketing story, er, strategy. Trust = sales. Ehh… Unproven? Need a photo?

Engagement 110

Engagement UGC Facebook HootSuite 110

Hootsuite

JULY 6, 2022

Bonus: Download a free pack of 8 eye-catching Instagram ad templates created by Hootsuite’s professional graphic designers. Instagram eCommerce tags, or Shopping tags, are tags on products featured in content. But only on their feed photos, as video and Stories aren’t yet supported. What is Instagram eCommerce?

Instagram 117

Instagram HootSuite UGC Influencer 117

Hootsuite

MARCH 16, 2020

important; } blockquote:before { content: none !important; important; } blockquote:after { content: none !important; When it comes to hot social marketing trends, nothing is hotter than TikTok. In-Feed Video : Ads appear in the native news feed of TikTok on the For You page. . blockquote.tiktok-embed { all: unset

Advertising 141

Advertising Marketing Campaign Hashtag 141

Hootsuite

JUNE 15, 2021

Key takeaway: One good photoshoot will give you content for days. This creates a great mix of highly aesthetic content in their feed. Test which type of content generates the most engagement and use these insights to refine your strategy. Use different content formats. A post shared by j i f f p o m (@jiffpom).

Instagram 145

Instagram HootSuite How To Influencer 145

Hootsuite

MAY 13, 2020

important; } blockquote.tiktok-embed:before { content: none !important; important; } blockquote.tiktok-embed:after { content: none !important; Considering influencer marketing ? Even if you aren’t, it would be a mistake to ignore influencer marketing trends. There’s a reason the influencer marketing industry is booming.

Influencer 145

Influencer Trends Marketing Guidelines 145

Hootsuite

JULY 12, 2022

Classic marketing wisdom used to say the brands we love earn our trust with an amazing product experience and consistent, emotionally resonant messaging. We call that being a content chameleon.). — Hootsuite (@hootsuite) May 19, 2021. And trust your judgment as a social marketer. hot dog combo. (We

Brands 114

Brands HootSuite Module Meme 114

Razor Social

AUGUST 10, 2017

Finding, curating, and sharing valuable content is a very time-consuming process. Content curation is the process of filtering through huge amounts of content from different online outlets to find the best content to share with your social media audience. We all have the need to share content!

Curation 111

Curation Curata Storify Tools 111

Hootsuite

AUGUST 25, 2021

Social marketers are the CMOs of the future. “Social media managers, community managers, online marketing managers—these people understand where the customer relationship lives,” he told Tech in Asia. They’ve since found themselves on the front lines of many marketing organizations. Just a thought. —

Social Media Management 126

Social Media Management Social Media HootSuite Training 126