TikTok Launches New STEM Content Competition to Encourage Education
Social Media Today
APRIL 22, 2024
TikTok's looking to encourage more educational, informative content.
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Social Media Today
APRIL 22, 2024
TikTok's looking to encourage more educational, informative content.
Social Media Today
APRIL 22, 2024
TikTok's looking to encourage more educational, informative content.
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Social Media Strategies Summit
MAY 11, 2023
User-generated content (UGC) is an invaluable tool for higher ed social media marketers , helping them level up their content creation capabilities while building brand trust. Meanwhile, 93% of marketers agree that consumers are more likely to trust UGC than brand-created content. What is User-Generated Content?
Social Media Strategies Summit
SEPTEMBER 23, 2022
That’s a massive advantage in higher education marketing, where budgets are often tight, and marketers must split it across a wide range of tools and channels. Looking to add TikTok to your marketing mix, or need some inspiration for your TikTok content strategy? Check out these ten examples of TikTok content for higher education: 1.
Social Media Strategies Summit
APRIL 22, 2021
It’s hard to understate the importance of social media in higher education marketing. So, clearly, social media is a massive opportunity for higher education marketers. A big piece in the higher education marketing puzzle lies in figuring out the best way to position a given town, city, or state to prospective students.
Social Media Today
MAY 28, 2020
TikTok has announced a new initiative which will see more educational content added to the platform.
Hootsuite
SEPTEMBER 7, 2022
Teachers and administrators have realized the potential of using social media in education. These days, the best educators are embracing social media’s role in the classroom. This article touches on the many advantages of using social media in education. Advantages of using social media in education. Generate leads.
Sprout Social
MAY 9, 2022
May 1, National College Decision Day, is one of the biggest days in higher education admissions. Higher education social media managers used Twitter’s interactivity to bring prospective students into the conversation. Creative content 101. I gotta put ME first – Citiboii SRT. Retweets and responses. Those efforts paid off.
Bill Hartzer
JANUARY 25, 2024
” The appeal lies in the easily digestible content disseminated across digital platforms, particularly on TikTok, YouTube, and Instagram, reshaping the very fabric of how this generation engages with financial concepts. Preece emphasizes the significant role finfluencers play in educating young minds about finance.
Sprout Social
APRIL 6, 2020
Known for establishing business connections, LinkedIn expanded into the education space by creating University Pages in 2013. Specifically designed with education in mind, LinkedIn Pages for have special sections like Alumni, where you can connect with other graduates. Setting up LinkedIn Pages for schools. Know your audience.
Social Media Strategies Summit
AUGUST 15, 2023
Higher education marketers are busy, so finding the time to keep up with the latest industry developments can be challenging. Here are ten higher education marketers you should start following right now. Image source Of course, she also links to plenty of her content. Have you missed an important update to a key tool?
Firebelly
OCTOBER 2, 2012
So what does that have to do with content marketing? I was doing content marketing before that was ever even a word. Hell, we didn’t even call it content back then. ” But I learned the biggest marketing lesson I have ever learned: if you can educate, if you can communicate, you can sell anything. Everything.
Oktopost
MARCH 27, 2023
Kristina Thomas goes Behind the Post to share her strategy for creating compelling social content in the finance industry. She shares her secret to creating engaging content, which looks like sharing content that your audience is interested in while sparking conversations.
Laurel Papworth
SEPTEMBER 30, 2022
for Metaverse including startups, Education (Nurturing/Mentoring) and Commerce. 00:04:44.460] Coming back to the education part. So it’s not just education, not just start ups, not just the Ministry of Science and ICT, but all the ministries across the board. [00:06:59.200] Pan Government Metaverse Strategy in Korea.
Social Media Strategies Summit
APRIL 11, 2024
For instance, if you check out Duolingo on X, you’ll notice that the brand employs social listening to connect with its followers and uncover engaging content opportunities. This brand is active on YouTube and uses the platform to present prospects with high-quality educational content. Source: youtube.com 2.
Hootsuite
OCTOBER 8, 2019
Social media in higher education provides an indispensable resource to students and alumni — not to mention the school itself. How people perceive your brand depends a lot on the content you put out into the world. Social media in higher education is a perfect avenue for that. Advantages of social media in higher education.
WebInKnow
NOVEMBER 3, 2021
With the detailed revelations emerging about how the Facebook AI algorithm works, we all need to decide how much we want to rely on Facebook in our marketing.
Sprout Social
OCTOBER 11, 2022
Looking forward, building a sophisticated program requires strategic content planning and cross-functional collaboration. In this article, we offer prescriptive recommendations for how you can curate a pipeline of content and ensure the long-term success of your advocacy efforts in 2023—and beyond. Recruitment content.
Forbes Social Media
MAY 13, 2020
Educational game creator Koji allows anyone to make a new form of interactive social media content to share. Once a Koji game title is completed, the designer can get the result out via Facebook, Instagram, Twitter, Snapchat, etc.
Ignite Social Media
JUNE 8, 2023
Getting your content shared on social media is one of the most challenging parts of being a marketer. But what's really the formula for creating shareable content? Crafting engaging and shareable content is the key to unlocking greater reach and interaction on social media platforms.
Oktopost
MAY 4, 2023
Episode Summary In today’s highly competitive content landscape, marketers are faced with the challenge of not only creating content that stands out but performs. There is a solution– one that educates your audience, sets you apart from the competition, and positions you in the market as a thought leader.
Social Media Strategies Summit
DECEMBER 7, 2023
As a higher education marketer, you’ve probably heard about the so-called “enrollment cliff” and its potential impact on the higher ed landscape. For her dissertation, Dr. She shared her findings with an audience at our 2023 Social Media Strategies Summit Higher Education Virtual Conference. But what can you actually do about that ?
Ignite Social Media
SEPTEMBER 18, 2023
But creating high-quality branded TikTok content can be a challenge or a mystery for many brands. So, we consulted members of our content production team to answer some of the most frequently asked questions about how to successfully create branded TikTok content. Who Can Brands Put in Their TikTok Videos?
Sprout Social
NOVEMBER 1, 2023
From memes to videos, behind-the-scenes (BTS) content gives a glance into the people behind our favorite products, services and social content. Behind-the-scenes content humanizes brands, strengthens their online presence and nurtures customer relationships. What is behind-the-scenes (BTS) content?
Sprout Social
SEPTEMBER 14, 2023
This can be done through re-sharing customer content, responding to reviews and going above and beyond with your social responses. And that makes social the perfect outlet to grow your customer marketing strategy through three of the big social media “C’s”: content, conversation and creators.
Buffer Social
OCTOBER 16, 2023
What is realistic, is niching down – that is, pick a topic (or set of topics) and build your content around them. With content pillars. I’ve written about content pillars before and wanted to bring my systems and thoughts to the Buffer audience. What is a content pillar? What is a content pillar?
Social Media Strategies Summit
JULY 14, 2022
A number of these businesses are in the Education, Higher Education, or EdTech sectors, but I work across various industries. I also sit on the board of a music education charity in the UK called The Voices Foundation , which is hugely rewarding. What do you love about your job? What’s the hardest thing about your job?
Convince & Convert
APRIL 29, 2016
If it’s Friday, it must be my day to create some content. Marketers are busy planning, creating, optimizing, and analyzing, and for many of us, creating content is just one of many things on our to-do lists. The Truth About How Content Converts. Buyers continue to educate themselves with the content you are producing.
Sherrilynne Starkie
DECEMBER 31, 2014
Do you struggle to keep up with the demand for quality content? To cope, you need to create a ‘culture of content’, according to recent research from the Altimeter Group. This ‘best practices’ report makes the argument that only when an organization has ‘content’ hardwired, can it create, produce, publish content continually.
agora pulse
NOVEMBER 30, 2020
BONUS MATERIALS: Free Content Calendar. Have you wanted to dig into content marketing but didn’t know where to begin? Check out our tips and tricks for social media managers to start their content marketing efforts. But this oversight is probably not because marketers don’t want to use content marketing.
Sprout Social
MARCH 8, 2023
But first: Why you should get others involved in social video Content formats are ever-changing. In Sprout’s 2023 Content Benchmarks report , over half of marketers cite this as a challenge when planning and scheduling posts. Lean on your team for content creation. Ring lights, camera (or, phone), action. Finally, it’s limiting.
Sprout Social
MAY 3, 2022
The cannabis industry is booming, which means more brands are leveraging social media as a channel to promote their products, share educational information about cannabis use, and advocate for decriminalization, social justice and destigmatization. 4 brands elevating their cannabis social media content. Weed For Black Women.
Ignite Social Media
JUNE 28, 2022
You’re probably here because you’re looking for ways to spice up your brand with the best video content, right? As the Original Social Media Agency in the US , we’ve been here long enough to know how brands often struggle with keeping up with the latest trends — in today’s case, video content. . It’s the Trend.
The Realtime Report
FEBRUARY 15, 2024
A highlight was the exploration of the next stage in storytelling; the pivotal role of ‘edutainment’ in crafting content that captivates and engages, combating a marketer’s most formidable challenge – dwindling attention spans. But how does this translate into social media?
yMarketingMatters
OCTOBER 12, 2019
…And Get More Eyes on Your Content! Content is essential for your business, as you know. Creating amazing valuable content is even more essential. Google loves good content, your visitors and followers love good content. But producing good content is the first step. Content Marketing Institute ).
yMarketingMatters
OCTOBER 12, 2019
…And Get More Eyes on Your Content! Content is essential for your business, as you know. Creating amazing valuable content is even more essential. Google loves good content, your visitors and followers love good content. But producing good content is the first step. Content Marketing Institute ).
Convince & Convert
JUNE 20, 2017
Fast forward to the present day, and video content is projected to account for more than 80 percent of the world’s internet traffic. That being said, it seems like every brand on the market is pulling out the stops to invest in video content as a prime vehicle for conversions. Focus on Educating, Not Selling.
Convince & Convert
AUGUST 15, 2012
The psychology behind what causes people to purchase, and the impact of social and content on that dynamic, is a massive research project (and one we’ll be tackling with The Social Habit project). Here are five brands that do an exceptional job of educating their audience, which then drives purchase. It’s time-consuming.
Sprout Social
AUGUST 2, 2022
In the US, 62% of YouTube users access the platform daily where they spend an average of nearly half an hour consuming content. Unless you’ve been living under a rock for the last few years, you are probably aware that vertical short-form video is king in the content world. Creator-led content. So what’s hot on YouTube in 2022?
Social Media Strategies Summit
MARCH 6, 2024
You spend time planning and creating content for multiple social media platforms. When HubSpot asked social media marketers about their biggest challenges, “ reaching our target audience ” came in second place, only behind “ creating engaging content.” Knowing their interests will help you craft more engaging social media content.
Likeable
JANUARY 10, 2022
Last week, TikTok announced a partnership with Atmosphere, a company that streams curated video content in commercial spaces like waiting rooms, gyms, and restaurants. So, what exactly is the key when it comes to transforming social media content into something that can exist (and make strategic sense!) We’d love to help.
Buffer Social
JUNE 21, 2023
But one thing that is often a mystery is discovery – how do people get the content they do? Why does certain content go viral seemingly overnight? Although this isn't an exhaustive list, the three main things to keep in mind when creating content are: Those feedback surveys.
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