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What is Reddit, and Should Your Brand Be Using It?

Hootsuite

Reddit isn’t often mentioned alongside the “big” social networks, though it’s one of the most influential. That growth, combined with 40% of Gen Z searching social platforms for info instead of Google, makes Reddit a unique opportunity for brands. But Reddit isn’t the best place for every company. What is Reddit?

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8 Social Listening Examples: How Brands Are Thriving Digital Landscape

Keyhole.co

But you can’t do this unless you are already practicing social listening and can pick up on the trend when it begins. Social listening allows you to stay abreast of every conversation involving your brand across different social networks. How did the company do this?

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3 Golden Business Rules for Social Media Engagement

Techipedia: Tamar Weinberg

Many companies partake in this “shiny toy syndrome&# and do it all without a plan or strategy in place. On a particular forum I am active on (yes, I still use them!), A response came from a business owner who had the perfect answer on her website and directed the original poster to the website for a detailed reply.

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When is Brand Evangelism a Crime? Exploring the Royal Caribbean.

Techipedia: Tamar Weinberg

Using market intelligence, Royal Caribbean identified supporters of the cruise line via social networking sites and took the opportunity to give fifty of the most ardent supporters, called Royal Champions, special privileges, including free paid cruises and invitations to special events with company executives.

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5 Actionable Tips to Grow Your Blog’s Traffic

ProBlogger

We may hear unspecified suggestions, such as: “be active on social networks” or “partner with other blogs” If you are attempting to launch a new blog it is likely to prove difficult and frustrating putting these things into practice, and all too often with limited success if not implemented properly.

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Is Social Media the Final Frontier of Marketing?

Techipedia: Tamar Weinberg

We have all engaged in debates over the past few years about social media. Even a recent thread on Cre8asite Forums discussed this, kicking off by someone stating they find social media very intimidating. Companies have to engage with their buyers, especially the early adopters, and make sure they’re happy.

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Social Media is Scary – How to Address Senior Executives | Social.

Social Media Strategery

If their respected peers from other organizations are going down the social networking/media path, have examples of that too (in my case, screenshots of a fellow CEO’s LinkedIn profile and the groups he belonged to). surprise, here you will find what you want!

Gov 2.0 56