Convince & Convert
OCTOBER 2, 2013
These seven tips will create a powerful concoction that will be hard for any company, including media companies and your direct competitors, to compete with. Well, today , online auctions are just 10 percent of its total business — its payment and mobile business is half the company. Make Mobile Your Top Channel Strategy.
Twist Image
JUNE 25, 2011
"In addition to being a pretty funny video with a lot of truth to it, this is notable as a crowdsourced effort: the creators credit a subreddit with providing most of the lyrics. When Is a Magazine Not a Magazine? What about as digital versions of the magazine integrate more multimedia tools like audio and video?
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Laurel Papworth
NOVEMBER 3, 2022
So for companies and corporates, when we talk about amortisation of the intangibles, we’re protecting brand assets, brand reputation. What happens to an oil company’s reputation if there’s an oil spill in the Galapagos? 00:03:00.880] The Economist made an NFT of one of its magazine covers called down the Rabbit Hole.
Direct Marketing Observations
FEBRUARY 9, 2010
Newsroom employment would peak in 2001 as newsstand sales of the top 100 magazines approached 30 million. Meanwhile, US newsroom employment fell to a 25-year low and magazine newsstand sales dropped 63% from of their 2001 peaks. With that, think about your company for a minute and the brand/s you represent. Fast forward to 2009.
Buzz Marketing for Technology
JUNE 27, 2008
Your Guide to the Crowdsourced Workforce. Crowdsourcing, a term coined by Jeff Howe in a June 2006 issue of Wired magazine, is a model of labor that has been fully embraced on the Internet over the past couple of years. One of the most well-developed areas of crowdsourcing services on the Internet is graphic design.
Twist Image
JANUARY 12, 2013
This behind-the-scenes look at reddit 's biggest-ever AMA is heartening, not just because it was actually fairly genuine, but because I believe crowdsourced, unfiltered threads of discussions are our best hope of improving today's hopelessly flawed representative-democracy model. Hat Tip to Tara Hunt for pointing me at this.
Webbiquity SMM
SEPTEMBER 10, 2012
This year, colleague Cheryl Burgess and I changed things up a bit, opening the award to nominations but focusing specifically on outstanding men and women who work for technology companies and are active on social media. making her the youngest CEO of a Fortune 500 company and one of just 20 female CEOs in that group. Meghan Biro.
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