The Marketing Blog

SEPTEMBER 28, 2009

Home About In the Media Royal Challengers Bangalore Fanatic Fans Challenge Basics of Search engine optimization (SEO) September 29, 2009.11:01 Having said that the ripples in the social media wave created by many Indians involved are ensuring that Social Media is taken to the next level.

Social Media 131

Social Media Web 2.0 Alltop Wiki 131

Social Media Strategery

JUNE 21, 2009

Events Calendar Subscribe: Posts | Comments | Email Social Media Strategery Best Of Best Practices Enterprise 2.0 Development Social Media Enterprise 2.0 If you think that the enterprise-wide wiki you’ve been pushing to install is going to change the culture of your organization, think again. Government 2.0

Gov 2.0 117

Gov 2.0 Social Media Wiki Collaboration 117

Laurel Papworth

JUNE 16, 2010

Though to be honest, given the “But does Twitter have a business use&# questions, the audience weren’t quite ready to make the work place a fun and social environment. Taking Badges Further: I use incentives to reward influencers in my online communities in three ways: Points for repetitive, ongoing and countable activity.

Badge 108

Badge Sharepoint Social Media Foursquare 108

Social Media Strategery

JUNE 17, 2010

Events Calendar Subscribe: Posts | Comments | Email Social Media Strategery Best Of Best Practices Enterprise 2.0 Development Social Media Managing Your Time While Managing Your Social Media Fri, Jun 18, 2010 Prof. I’m one of the leads for our social media/Government 2.0 Government 2.0

Gov 2.0 125

Gov 2.0 Social Media Web 2.0 Wiki 125

Social Media Strategery

JANUARY 7, 2010

Events Calendar Subscribe: Posts | Comments | Email Social Media Strategery Best Of Best Practices Enterprise 2.0 Why isn’t anyone editing the wiki pages?) These aren’t trivial questions – people take the time to create a blog post or add content to a wiki because of the promise of emergent collaboration.

Gov 2.0 125

Gov 2.0 Social Media Wiki Collaboration 125

Social Media Strategery

AUGUST 18, 2010

Events Calendar Subscribe: Posts | Comments | Email Social Media Strategery Best Of Best Practices Enterprise 2.0 Development Social Media Social Media Integration in Higher Education Wed, Aug 18, 2010 Miscellaneous , Personal The following is a guest post by Jen Dryer , a current student at the University of Southern Indiana.

Education 135

Education Social Media Gov 2.0 Class 135

Laurel Papworth

OCTOBER 20, 2010

I’m speaking in Canberra next week - a workshop on social media and government one day and presentation on online communities and voters/constituents the next. and Future of Social Media eGov. Also includes a 12 step social media strategy section, and a 5 step social media campaign outline.

Gov 2.0 75

Gov 2.0 Conference Social Media Press Release 75

Social Media Strategery

FEBRUARY 18, 2010

Events Calendar Subscribe: Posts | Comments | Email Social Media Strategery Best Of Best Practices Enterprise 2.0 Development Social Media Social Media isn’t a Prerequisite for Open Government Fri, Feb 19, 2010 Government 2.0 is about more than wikis, open data , Twitter , Web 2.0, Government 2.0

Gov 2.0 125

Gov 2.0 Social Media Web 2.0 Wiki 125

Laurel Papworth

APRIL 18, 2010

Social Media: Web Developer and Agency Ripoffs is a post from: Laurel Papworth- Social Network Strategy. Technorati Tags: agency , Australia , humor , not humor , ripoff , social media , stupid. Wiki wierdness and "bloggers with news" (5). Who’s Watching Media Watch? (8).

Social Media 83

Social Media Web 2.0 Wiki Badge 83

Koka Sexton

DECEMBER 20, 2009

Koka Sexton dot Com Home About Koka Contact Twitter FULL RSS Corporate Social Media Reading List I’m a huge fan of social media. I try to follow the trends and news around social media as best I can. I would have loved to get a job in something social media related but that quest always evaded me.

List 96

List Social Media Case Study Wiki 96

Social Media Strategery

JULY 21, 2009

Events Calendar Subscribe: Posts | Comments | Email Social Media Strategery Best Of Best Practices Enterprise 2.0 That’s what I said almost three years ago when Walton Smith and I started our social media practice here at Booz Allen. and the role social media is playing in the future of our government.

Gov 2.0 109

Gov 2.0 Social Media Press Release Web 2.0 109

Buzz Marketing for Technology

JUNE 27, 2008

IBM Social Computing Guidelines. Blogs, wikis, social networks, virtual worlds and social media. In the spring of 2005, IBMers used a wiki to create a set of guidelines for all IBMers who wanted to blog. Since then, many new forms of social media have emerged. Country/region [ select ].

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Guidelines Wiki Virtual World Policies 280

Social Media Strategery

MARCH 1, 2010

Events Calendar Subscribe: Posts | Comments | Email Social Media Strategery Best Of Best Practices Enterprise 2.0 Development Social Media Grading Social Media Mon, Mar 1, 2010 Prof. In last week’s #SMCEDU chat, we discussed the issue of grading students in classes that teach social media.

Gov 2.0 91

Gov 2.0 Social Media Class Wiki 91

Social Media Strategery

JANUARY 10, 2009

Events Calendar Subscribe: Posts | Comments | Email Social Media Strategery Best Of Best Practices Enterprise 2.0 From our most senior VPs to senior executives within the government to our summer interns, every group has their own set of questions, concerns, and pre-conceived notions about social media and what it means for them.

Social Media 119

Social Media Gov 2.0 Wiki Organization 119

Social Media Strategery

APRIL 27, 2010

Events Calendar Subscribe: Posts | Comments | Email Social Media Strategery Best Of Best Practices Enterprise 2.0 Development Social Media Government Use of Social Media – “In Addition to,&# Not “In Lieu of&# Tue, Apr 27, 2010 Government 2.0 community? Government 2.0

Gov 2.0 126

Gov 2.0 Social Media Web 2.0 Statistics 126

Social Media Strategery

NOVEMBER 2, 2008

Events Calendar Subscribe: Posts | Comments | Email Social Media Strategery Best Of Best Practices Enterprise 2.0 They said, “that’s what we want!&# They installed a wiki. And they waited… They soon discovered that their users weren’t actually, you know, using the wiki. Government 2.0

Gov 2.0 63

Gov 2.0 Wiki Social Media Yammer 63

Social Media Strategery

AUGUST 8, 2010

Events Calendar Subscribe: Posts | Comments | Email Social Media Strategery Best Of Best Practices Enterprise 2.0 Development Social Media Identify the Right People to Manage Your Social Media Initiatives Mon, Aug 9, 2010 Government 2.0 , Prof. Who leads the social media initiatives then?

Gov 2.0 139

Gov 2.0 Social Media Social Media Management Organization 139

Social Media Strategery

NOVEMBER 25, 2009

Events Calendar Subscribe: Posts | Comments | Email Social Media Strategery Best Of Best Practices Enterprise 2.0 Development Social Media Gov 2.0: Community, have had an alternately successful and frustrating (but never boring) year. What will be the new DoD social media policy ? Government 2.0

Gov 2.0 120

Gov 2.0 Social Media Review Web 2.0 120

Social Media Strategery

MAY 6, 2010

Events Calendar Subscribe: Posts | Comments | Email Social Media Strategery Best Of Best Practices Enterprise 2.0 Development Social Media What Kind of Impact Has Social Media Had on Your Organization? community who have experienced similar frustrations. Home About Me Speaking Legal-ese My Team Gov 2.0

Gov 2.0 72

Gov 2.0 Organization Social Media Forums 72

Social Media Strategery

SEPTEMBER 18, 2008

Events Calendar Subscribe: Posts | Comments | Email Social Media Strategery Best Of Best Practices Enterprise 2.0 Luckily, I work for a firm where I have had the flexibility to pursue my interest and passion for social media, and over the last two years, have been able to grow this capability to where we are today.

Gov 2.0 50

Gov 2.0 Organization Social Media Wiki 50

Social Media Strategery

SEPTEMBER 18, 2008

Events Calendar Subscribe: Posts | Comments | Email Social Media Strategery Best Of Best Practices Enterprise 2.0 Luckily, I work for a firm where I have had the flexibility to pursue my interest and passion for social media, and over the last two years, have been able to grow this capability to where we are today.

Gov 2.0 50

Gov 2.0 Organization Social Media Wiki 50

Social Media Strategery

JANUARY 17, 2009

Events Calendar Subscribe: Posts | Comments | Email Social Media Strategery Best Of Best Practices Enterprise 2.0 Development Social Media Social Media is Driven by the Person, Not the Position Sun, Jan 18, 2009 Prof. Social Media Club DC Government 2.0 Government 2.0 in his spare time.

Gov 2.0 93

Gov 2.0 Social Media Wiki Technorati 93

Laurel Papworth

AUGUST 11, 2010

No wonder newspapers hate us (by us I mean “readers&# , otherwise known as wikipedians, bloggers, social media creators/distributors). Journalism and Wikipedia – Wanky Balls is a post from: Laurel Papworth- Social Network Strategy. Australia Award: Future Melbourne wiki (0). Click for full size.

Wikipedia 66

Wikipedia Journal Wiki Social Networking 66

Laurel Papworth

NOVEMBER 5, 2009

I spoke at Media140 Sydney – I want to highlight some of the “arguments&# used against social media by the panels, also focus on Everybody co-creating The Human Narrative and the diminishing role of journalists who take news from one part of the community and deliver it to another part: It’s not YOUR content.

Journal 102

Journal Social Media Twitter Bazaarvoice 102

Social Media Strategery

AUGUST 26, 2010

Events Calendar Subscribe: Posts | Comments | Email Social Media Strategery Best Of Best Practices Enterprise 2.0 Development Social Media Dear IT Guy, Can You Actually Use the Tool You’re Creating? Home About Me Speaking Legal-ese My Team Gov 2.0 Government 2.0 Miscellaneous Personal Prof. Notice anything?

Gov 2.0 117

Gov 2.0 Tools Wiki Sharepoint 117

Buffer Social

JULY 11, 2023

Focus on evergreen and owned platforms Most creators default to publishing content on social media platforms first. A website is where content should be hosted, and social media channels are where they’re distributed. I also didn’t have the funds to maintain an omnipresent strategy.

Startup 61

Startup Applications System Wiki 61

Social Media Strategery

JANUARY 2, 2010

Events Calendar Subscribe: Posts | Comments | Email Social Media Strategery Best Of Best Practices Enterprise 2.0 I had to be in total control of whether each would happen or do not happen, they had to be realistic, and they were somehow related to the work I do with social media and communications. Government 2.0

Gov 2.0 70

Gov 2.0 Social Media Forums Web 2.0 70

Social Media Strategery

DECEMBER 24, 2009

Events Calendar Subscribe: Posts | Comments | Email Social Media Strategery Best Of Best Practices Enterprise 2.0 Development Social Media Do You Know Where Santa is Tonight? christmas , dod , gov20 , government , holiday , norad , radar , santa , social media , web 2.0 Government 2.0

Gov 2.0 81

Gov 2.0 Social Media Web 2.0 Wiki 81

Social Media Strategery

AUGUST 9, 2009

Events Calendar Subscribe: Posts | Comments | Email Social Media Strategery Best Of Best Practices Enterprise 2.0 Development Social Media Social Media and IT Security: Adversaries or Partners? And, this isn’t solely an IT security communications problem, it’s an organizational problem.

Gov 2.0 86

Gov 2.0 Social Media MySpace Web 2.0 86

Social Media Strategery

JUNE 25, 2010

Events Calendar Subscribe: Posts | Comments | Email Social Media Strategery Best Of Best Practices Enterprise 2.0 Development Social Media When Was the Last Time Your Intranet Empowered Anyone? Community Blog. If you stopped using the terms “social media,&# and “Enterprise 2.0″

Gov 2.0 92

Gov 2.0 Web 2.0 Wiki Committee 92

Social Media Strategery

JANUARY 3, 2009

Events Calendar Subscribe: Posts | Comments | Email Social Media Strategery Best Of Best Practices Enterprise 2.0 Development Social Media My Upcoming Social Media Presentations Sun, Jan 4, 2009 Prof. panel discussion at the next Social Media Club of DC meeting. Government 2.0

Upcoming 50

Upcoming Gov 2.0 Social Media Web 2.0 50

Social Media Strategery

NOVEMBER 30, 2008

Events Calendar Subscribe: Posts | Comments | Email Social Media Strategery Best Of Best Practices Enterprise 2.0 I won’t stop preaching that social media isn’t about the tools. Jason’s first point above is one that I’ve been harping on with my colleagues since I started our social media practice.

Gov 2.0 56

Gov 2.0 Web 2.0 Social Media Wiki 56

Social Media Strategery

JANUARY 26, 2009

Events Calendar Subscribe: Posts | Comments | Email Social Media Strategery Best Of Best Practices Enterprise 2.0 So, what can you do to address the myriad reasons for social media being scary? Show them how they can use their organization’s internal blogs, wiki, bookmarks, etc. Government 2.0

Gov 2.0 56

Gov 2.0 Social Media Web 2.0 Wiki 56

Laurel Papworth

APRIL 13, 2010

Got an idea for how to hook up your social media efforts with CG Lawyers? Full details and the conditions of entry are now posted on the CG Lawyers website on the CG Lawyers Community page. Competition – your social media promotion with CG Lawyers is a post from: Laurel Papworth- Social Network Strategy.

Social Media 61

Social Media Web 2.0 Wiki Class 61

Social Media Strategery

MARCH 2, 2009

Events Calendar Subscribe: Posts | Comments | Email Social Media Strategery Best Of Best Practices Enterprise 2.0 In my experience, this is the stakeholder group that is most skeptical, opposed, and confused about social media. Home About Me Speaking Legal-ese My Team Gov 2.0 Government 2.0 Miscellaneous Personal Prof.

Gov 2.0 72

Gov 2.0 Social Media Insurance Wiki 72

Social Media Strategery

MAY 12, 2009

Events Calendar Subscribe: Posts | Comments | Email Social Media Strategery Best Of Best Practices Enterprise 2.0 Development Social Media Taking a Break!! In fact, while I’m out, look for a guest blog post here from Michael Dumlao on social media, the swine flu, and Crisis 2.0. Government 2.0

Gov 2.0 56

Gov 2.0 Social Media Web 2.0 Wiki 56

Social Media Strategery

OCTOBER 19, 2008

Events Calendar Subscribe: Posts | Comments | Email Social Media Strategery Best Of Best Practices Enterprise 2.0 I’ll be giving a presentation followed by a panel discussion on how social media is changing public transportation. Start by understanding what social media/new media/Web 2.0

Gov 2.0 69

Gov 2.0 Organization Social Media Transportation 69