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Community management and content creation

Janet Fouts

Community Management Isn’t Content Creation. (go Now, I don’t 100% disagree with him that not all community managers are suited to create content. To tell great stories you have to stop having your community managers produce your content. That just shows how little respect they have for the community.

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Make Your CFO a Social Media Fan

Buzz Marketing for Technology

I don’t care whether you own a community or your rent one from a provider like LinkedIn Groups – but a community is a great place to create a social experience with your customer. When you do that the results reported in a recent Jive report of over 2000 customers are outstanding. Generated 32% more ideas.

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Sysomos Acquired By Marketwire

Dave Fleet

Jive Software. Note: CNW Group is a 76design client. Audience – a sales- and marketing-focused tool to help measure ROI and optimize marketing and community engagement. In recent months we’ve seen several interesting moves within the social media monitoring/social CRM space. Acquired by. January 2010. February 2010.

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4 Reasons to Use Social Enterprise Networks for Business

Mindjumpers

Such platforms as Yammer, Chatter and Jive certainly look and feel similar to Facebook – with a news feed, groups, friends and status updates. These sophisticated algorithms suggest articles, files and experts based on the user’s position, connections, group memberships and resources they’ve previously accessed.

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5 ways to use social media for solution marketing

Buzz Marketing for Technology

3) Leverage your community – Whether you build your own or rent one from a provider like LinkedIn Groups, a community is a great place to promote a new solution to your existing customers. When you do that the results reported in a recent Jive report of over 2000 customers are outstanding.

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Do you need to own your community?

Jeff Esposito

A little while back I was catching up with my friend Jim Storer of the Community Roundtable before we shared a panel about social customer support. In our prep, Jim and I continued our on-going disagreement on whether a company needs to own the platform that they are keeping a community on.

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How to easily find customers on social media

Absolute PA

You’ve narrowed down your ideal client or group of people you would love to work with. It’s the people who post updates in groups this way that get ignored. From your ideal customer’s point of view this feels like you have no interest in who you’re communicating with. Research and find 2-3 active communities online.