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This Week in Social Media – 4/3/2013

Social Media Marketing

And if you’re on Flipboard, you can get these links in my new This Week in Social Media Magazine. Flipboard has launched user-created magazines and is partnering with Etsy. Storify is a platform that allows you to curate content from other social networks - videos, tweets, blog posts, etc.

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122 Social Bookmarking Sites and How To Use Them

Little Web Giants

The last few years have seen many in the SEO community proclaiming that social bookmarking sites are dead. Black hat and grey hat techniques that were effective prior to Google’s Hummingbird, Penguin and Panda updates often leant heavily on social bookmarking sites. Delicious Terms of Service. Magazine/General.

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How to Create a Reader Avatar for Your Blog

ProBlogger

Grace is a photography book addict - she subscribes to a photography magazine and has an expanding collection of portrait related photography books. In each of these cases the reader profile is based upon a reader group already within the Digital Photography School community. Why Should You Create Reader Avatars? Now it’s over to you.

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7 Deadly Blog Writing Sins

Techipedia: Tamar Weinberg

But to me, a blog is similar to a magazine and most popular magazines have pictures. 12484 SUBSCRIBERS FOLLOWERS Lijit Search Read more about The New Community Rules Get Techipedia on your iPhone or iPod touch! As Seen In… Social Media Backtype Brightkite Business Exchange DailyBooth del.icio.us

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Is Social Media the Final Frontier of Marketing?

Techipedia: Tamar Weinberg

Then and Now In the good old days, say from the 1850s onwards, marketing was mostly a one way “communication&# : companies advertized their wares via local media like newspapers, magazines, and traveling salespeople. Companies are at the stage that they cannot afford to sit idly by and be passive in social media.

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When is Brand Evangelism a Crime? Exploring the Royal Caribbean.

Techipedia: Tamar Weinberg

Using market intelligence, Royal Caribbean identified supporters of the cruise line via social networking sites and took the opportunity to give fifty of the most ardent supporters, called Royal Champions, special privileges, including free paid cruises and invitations to special events with company executives.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Done correctly, social media is about developing meaningful relationships with customers and prospective customers in their natural habitat. You have to create content, be part of many communities, and proceed incrementally. Many successful social media programs take months (or even more than a year) to really germinate.