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How to use data for content curation

Sprout Social

That’s where content curation comes in. In this guide, we show you how to use data to curate content for social media and share posts that resonate with your audience. What is content curation? But curating content for social media is a bit more straightforward. Why curate content?

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17 Content Marketing Trends to Keep an Eye On

Writtent Blog

Meaning, if your content campaign today looks just like it did in ‘07, then it isn’t as effective as it was in 2007. Example: one of my Internet marketing buddies’ content marketing campaign was built heavily around article directory submissions (think Ezine Articles ). The rest of it is either curated (24.0%) or syndicated (12.6%).

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Coca-Cola’s New Corporate Website Aims to Refresh the World Through Storytelling

Convince & Convert

Featuring content themed around pop culture, social media, brand history, marketing campaigns, recipes, career advice, and more the website is a far cry from the traditional corporate website – in a good way. Yes, even with less branded lifestyle content alongside company news. One has to wonder how much earned media it’s generating now.

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A Marketer’s Guide to User-Generated Content Rights and Ownership

Convince & Convert

Brands from all sorts of industries, from Starbucks and Burberry to Chobani , have developed marketing campaigns that benefited from UGC. Unless there is implied consent within the marketing program, like Coke has with their #ShareaCoke campaign, brands need to reach out to users to acquire this explicit consent.

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Top 15 Influencer Relationship Management Tools To Optimize Your Campaign

Keyhole.co

That said, working with influencers is not the same as a traditional digital marketing campaign. Instead of relying on spreadsheets and screenshots from influencers, influencer marketing platform Keyhole helps brands measure and optimize influencer marketing campaigns with analytics data. Pricing – Customized. . #2. Top features: .

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Breaking Google Reader on the wheel of Google +?

The Way of the Web

Presumably if they do it quick there won’t be enough time for people to organise a concerted campaign of complaints or realise exactly what the changes mean. As a part of curating and sharing information, I’ve used the RSS feed from that page to power various other services , and now it won’t exist? No following?

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Content Curation Tips: 6 Places to Find Content to Share on Social Media

Writtent Blog

Content curation isn’t a quick fix for your staffing woes, or a way to escape your company’s need to think in campaigns. MarketingProfs’ Ann Handley shared at the recent Inbound13 marketing conference that she believes effective content curation is a way to enhance a company’s existing strategy. Perform Keyword Searches.