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Cognitive Surplus - Use Social Connectivity to Change the World.

Convince & Convert

In his piercing new book Cognitive Surplus: Creativity and Generosity in a Connected Age Shirky asserts that the technological revolution has enabled us to work together to conquer challenges big and small, if we’d just watch less TV and commit to participating in something other than our own mental decay. Who we are. Who we want to be.

RSS 119
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How to Match 10 Key Success Metrics to Your Blogging Strategy.

Convince & Convert

Yet, in much of my social media consulting work corporate blog owners are invariably most interested in total visits and RSS subscribers. This is especially misplaced with group written blogs, where the broad content focus and inconsistent tonality makes RSS subscription less likely. Very helpful post, Jay. How can I help you?

Metrics 132
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Are You Growing Enough Voices

Convince & Convert

RSS subscriptions are up. Im a frequent social media conference speaker , and interview social media luminaries for my Twitter 20 series of live Twitter interviews. You would be entirely wrong. Instead, traffic here on Convince & Convert is actually UP since I went on vacation. Visits are up. Page views are up.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Won’t we soon see forms that ask us to choose one or all of these contact methods: Email newsletter Blog (via RSS or email) Twitter Facebook Remember, social media is an ingredient, not an entree. Will you spend some time thinking about how to integrate your social messaging, not building a throne for it? (For

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Is Your Twitter Addiction Paying Off

Convince & Convert

I once calculated time spent blogging vs. number of RSS subscribers. Im a frequent social media conference speaker , and interview social media luminaries for my Twitter 20 series of live Twitter interviews. [link] jaybaer Seriously, you are missing the boat on the Double Down. It's awesome! link] jaybaer Oh man.

Twitter 126
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Turn the Tables on Social Media with NutshellMail | Email.

Convince & Convert

For normal humans that check social media a couple times a day, NutshellMail may become your new favorite social companion. You can even include Twitter searches in your feed, enabling you to use NutshellMail the same way you’d use TweetBeep, or an RSS feed of Twitter search results. And it’s free.

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The More Things Change, The More Things Change

Convince & Convert

Now, you can track number of “likes&# and daily interactions on your Facebook page, in the same place you can track RSS feeds, Twitter followers, and all the other awesome data points Swix provides. Im a frequent social media conference speaker , and interview social media luminaries for my Twitter 20 series of live Twitter interviews.