How Government Agencies Can Launch an Influencer Program from Scratch
Social Media Strategies Summit
SEPTEMBER 18, 2023
Port of Seattle’s influencer program started with just a handful of bloggers attending the launch of two new retailers at Seattle-Tacoma International Airport (SEA). With approximately two months to plan the event from scratch, Abbey started by researching relevant local bloggers. That’s when it’s time to seek out untapped audiences.
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