Convince & Convert

JUNE 29, 2010

Harnessing the power of the collective (crowdsourcing for social change) is a thread woven throughout Cognitive Surplus , and its viability requires two of Shirky’s assertions to be accurate. Ive founded 5 companies, and spent 15 years running digital marketing agencies. Thanks for that!

RSS 118

RSS Collaboration Social CRM Consultant 118

Buzz Marketing for Technology

JULY 7, 2008

3) Cross functional participation is important - but consensus is only a “nice to have&# : Much of the long range benefits from doing this work brilliantly accrues from driving cross functional execution(Marketing/Support/Business Units). I think the same is true for the bevy of social tools. Emergence Marketing.

Communities 117

Communities Groups Groups Social Media 117

Convince & Convert

MAY 5, 2010

So, Lisa Beatty build JaneNation.com , a new opinion, information, and idea community just for women, that launched recently at the Marketing to Women conference. With free membership open to all women, JaneNation combines social networking with opinion collection. It’s on JaneNation.

Social Media 126

Social Media Case Study Strategy Study 126

Convince & Convert

JULY 6, 2010

She leads the agency’s social media group, and has more than 20 years experience in consumer, technology, B2B and social media marketing. Be Committed to CSR As mentioned, it’s critical to be transparent when it comes to a company’s CSR program, especially when harnessing social networking platforms.

CSR 138

CSR Social Media Strategy Consultant 138

Convince & Convert

MARCH 10, 2010

Thank you so very much to each of the Twitter 20 participants, who gave so freely of their time and their knowledge in the true spirit of social media. I crowdsourced the design using Crowd Spring, and selected Tzeyee and her design over dozens of other contenders. Her design very much adds to the invigorating nature of this book.

Social Media 117

Social Media eBook Strategy Consultant 117

Convince & Convert

FEBRUARY 5, 2010

link] Social Email Guy By the way: nice crowdsourcing / co-creation / collaboration Chris Rogers I initially like #3 best, however, not a big fan of the screened back logo – i.e. if #3 was a bit less busy, it would be my favorite. Ive founded 5 companies, and spent 15 years running digital marketing agencies.

Disqus 109

Disqus Social CRM Patterns Consultant 109

Webbiquity SMM

SEPTEMBER 10, 2012

This year, we’re pleased to honor 50 women (below) and 50 men (in an upcoming post on the Blue Focus Marketing Blog ) who are among the top social media connectors and engagers in the technology world, representing technology vendors as well as related venture capital (VC), advisory and analyst firms. Cindy Bates. Cindy_Bates.

Twitter 257

Twitter Bazaarvoice B2B Microsoft 257

Webbiquity SMM

JANUARY 5, 2016

As noted here previously, content marketing is now ubiquitous, with 93% of all marketers saying they do content marketing. All of those marketers are creating an enormous amount of content, which is making it difficult to stand out and rise above the noise. Image credit: HubSpot. These writers face the same challenge.

Content 60

Content B2B Marketing Hubspot 60

Convince & Convert

MAY 19, 2010

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Why D.I.S.

Social Media 139

Social Media Strategy Consultant Social CRM 139

Rebekah Radice

SEPTEMBER 4, 2016

Crowdsource for answers, tips, and suggestions from your audience. A ‘potentially significant market shift’ is happening in housing #biz #business [link] pic.twitter.com/EVyXNKcbqZ. 48% of B2B decision makers won’t respond to sales professionals who don’t personalize their messages. Need a final vote?

Engagement 97

Engagement Twitter Hashtag Travel 97

Rebekah Radice

SEPTEMBER 4, 2016

Crowdsource for answers, tips, and suggestions from your audience. A ‘potentially significant market shift’ is happening in housing #biz #business [link] pic.twitter.com/EVyXNKcbqZ. 48% of B2B decision makers won’t respond to sales professionals who don’t personalize their messages. Need a final vote?

Engagement 60

Engagement Twitter Hashtag Travel 60

Convince & Convert

APRIL 8, 2010

Would it work as a marketing and/or presentation device? link] Wissensauslese RT @jaybaer: The Truth About the iPad: Are you old enough to remember when the TV remote control was inv… [link] #marketing [link] Innovate AZ The Truth About the iPad: Are you old enough to remember when the TV remote control was invented?

iPad 137

iPad Content iPhone Wireless 137

Webbiquity SMM

AUGUST 16, 2010

With the amount of helpful content about social media marketing growing faster than Facebook’s user base or Lindsay Lohan’s court appearances, it’s tough to keep up. Social Media Marketing Tips, Tactics and Guides. Building Social Bookmarking Networks 101 by Search Engine Journal.

Social Media 200

Social Media Tools Strategy Tips 200

Webbiquity SMM

JUNE 6, 2011

Note: This post, a joint effort between Cheryl Burgess and me, originally appeared on the Blue Focus Marketing Blog last month. Social Networking: Like Falling In Love. This should be a wake-up call for companies’ content on pursuing outbound marketing initiatives. Revolutionizing Communication.

Twitter 196

Twitter B2B Crowdsourcing Hubspot 196

Webbiquity SMM

FEBRUARY 21, 2017

Although content marking is now a nearly universal practice—with 93% of B2B marketers using content marketing— half of all marketers still rank “producing enough content” as one of their top five challenges. Fortunately, content marketers don’t have to do it all themselves. Pricing: free.

Curation 214

Curation Tools Curata Flipboard 214

Convince & Convert

JUNE 23, 2010

What is the next generation of crowdsourcing? Crowdsourcing is evolving beyond the shiny contest model (Doritos’ “Crash the Super Bowl” ) and into something more meaningful to the brands embracing it and the consumers contributing to it. Market research is as important to most companies as the payroll department.

Crowdsourcing 122

Crowdsourcing Social Media Strategy Construction 122

Convince & Convert

AUGUST 25, 2010

Working Together to Remove Money From Your Pocket What used to be content intended for all end-users to access the same way is now possibly just a piece of the marketing puzzle to properly equip cross-brand, cross-vertical collaboration and integration. We’re willing accomplices in our own marketing funnel.

Facebook 144

Facebook Yahoo Collaboration Social CRM 144