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This Week in Social Media – 6/19/2013

Social Media Marketing

Each week, I compose a newsletter for our team that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep our wider team up to date on changes, newsworthy items and content that might be useful in their jobs. These are those links.

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BrightEdge Awarded Patent for Operationalizing SEO

Bill Hartzer

Beyond their web site, they can also leverage blogs, social media, video sharing, mobile content, and many other channels. The new patent bridges the knowledge gap between guessing and knowing who has the greatest share of voice in organic search, which is incredibly useful information for any SEO practitioner.”

SEO 98
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Citizen Journalism: Who is a Journalist Today?

Proactive Report

Almost half of all Americans (47%) now get some form of local news on a mobile device. Apple released the first iPad in April of 2010 and sold 3 million within 80 days. 3 out of 5 tablet owners consume news on their tablets and many news publications have created a tablet app.

Journal 99
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7 Traits of Highly Effective Viral Videos

Techipedia: Tamar Weinberg

It’s why T-Mobile succeeded with a flash mob. Once online, it caught the attention of executives at Apple who flew him into California to make it a commercial reality. It’s why Susan Boyle’s “Britain’s Got Talent&# audition video is now hovering at 86 million views. It’s why she is now famous.

Video 236
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Social Media U: Take a Class in Social Media - ReadWriteWeb

Buzz Marketing for Technology

Other topics (or "lessons") could include the following: RSS, flickr , Wikipedia , social bookmarking, search engines/blog search engines, virtual worlds, VoIP/Skype, mobile media, interactive gaming, and other tools that can be found on this nice list on the Teaching PR blog. Extra Credit: OPML for Social Media U.

Class 274
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Blogging: Social Media is Not Only About Social Media Sites

Techipedia: Tamar Weinberg

Well, for one, social media users — that is, users on social news sites such as Digg, Mixx, Reddit — are not particularly enthusiastic about the proliferation of marketers in their community. This is a huge challenge for someone who wants to sell their product using social media.

Sites 101
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Your Guide to the Crowdsourced Workforce - ReadWriteWeb

Buzz Marketing for Technology

social networking. social media. mobile web. social news. social networks. POPULAR TAGS. semantic web. data portability. friendfeed. lifestreaming. enterprise. advertising. opensocial. web office. aggregators.