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#measurePR Recap (May 2017): From Cadillacs to Shoestrings

Waxing UnLyrical

On the metrics they look at when they measuring PR for MSU Extension: A5: We look at likes, click thrus, shares, comments in social, placements in traditional media, sentiment in both #measurepr. Social media analytics can change! Magazine, and. A5: Outcomes, Action–Did they take what they learned from us & use it??,

Research 183
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Using Social Listening to Reveal Actionable Insights

Talkwalker SM

Using the social media analytics platform Talkwalker , we learned these three articles alone had a combined reach of more than 40 million people. For example, on February 14, National Donor Day, a dramatic spike in organ donor-related conversation was measured in both volume and positive sentiment, as noted by the green line in the graph.

UGC 60
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The key to Victoria’s Secret social media success

Unmetric

In November 2018, Victoria’s Secret hosted their annual fashion show in New York during which they screened an interview of their chief marketing officer, Ed Razek, with Vogue magazine. Victoria’s Secret gets plenty of @mentions from top celebrity influencers and fashion magazines and these tweets always win them a ton of engagement.

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How Bloggers Can Make Money from Brands

ProBlogger

Within 2 years, I was hosting the main hip hop radio show in Sydney, Australia, and started publishing the first full color hip-hop magazine in the southern hemisphere: Stealth Magazine. Most recently, I’ve been working with Kleenex Mums to help build a blogger-centric online community. How to P.A.C.K. Your costs?

Blogger 42
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Automation in Public Relations Measurement: Yea/Nay?

Waxing UnLyrical

votes, comments, inbound links) and web analytics data (e.g. Tracking sentiment around a brand and its competitors might be important for a product manager. And even if you are one of those lucky brands, consider reading a sample of your coverage to collect crucial qualitative data like sentiment or message accuracy.

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Best Internet Marketing Posts of 2009

Techipedia: Tamar Weinberg

40 Key Elements to Getting Started in Social Media (Louis Gray): Mike Fruchter writes an awesome blog post on Louis Gray’s blog about how to get involved in social media, from branding to blogging to Twitter to community. This post is really poetry, as are all his other writings and blog posts. It’s definitely a worthwhile read.

Marketing 265
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7 Instagram Influencer Marketing Tips for the Holiday Season

Later

Ellenor shows off how she decorated the Cava bottle for her friend, giving her gift a personal and sentimental touch. IT’S OFFICIAL My 2017 Holiday Magazine is LIVE! I created my annual holiday magazine because geeking out behind the computer was what drew me into blogging to begin with. Traffic: customers visiting your website.