Waxing UnLyrical

NOVEMBER 18, 2010

Traditional and social media monitoring vendors often report the quality of their sentiment analysis in terms of “accuracy;” that is, the percentage of stories or posts that the tool’s algorithm and a human reader agree on. Mark as read Approve comment Sentiment analysis is getting better and teachable (Baysian) capabilities are helping.

Crimson Hexagon 200

Crimson Hexagon Sentiment Analysis Sample 200

Convince & Convert

SEPTEMBER 20, 2010

Private brand communities vs. Facebook. I’m not sure it’s broad vs targeted as the main difference, necessarily, as there are a lot of narrow B2C uses of social media (like invite-only brand communities and such). Linkedin Groups vs. Twitter. Podcasts vs. YouTube. link] Jay Baer Thanks for the comment.

Social Media 147

Social Media B2B Strategy Consultant 147

Viper Chill

MARCH 1, 2010

Postrank I have been using Postrank Analytics for about 3 weeks now and find it really impressive. This is a community site where the content with the most votes gets pushed to the homepage. In an industry where there is a lot of awful content out there, it’s nice to have a place that highlights the really good stuff.

Resources 77

Resources Netvibes Marketing Delicious 77

Waxing UnLyrical

NOVEMBER 1, 2010

Too many graduates come out bursting with words and not a clue about how to create a pivot table or do a regression analysis. Shonali, you are partly right, it IS about what is taught in school. However, Nick is dead wrong about the lack of tools. Read All About It! Greenbanana - Heather Yaxley Jon (Newman)'s PR 1.5

Class 258

Class Education Metrics Creative Commons 258

Convince & Convert

MARCH 3, 2010

Agencies should also be working with clients on using social media as a market research tool, by surveying fans or creating dedicated, invite-only brand communities that serve as a living focus group. Help clients tie search success to social media through wise keyword analysis, multi-media optimization and ongoing link acquisition.

Social Media 121

Social Media Strategy CoTweet CoTweet 121

Viper Chill

MAY 6, 2010

Use Postrank to Find Engaging Posts When I wrote a post about the 28 items in my internet marketing toolbox, I covered a nifty little service called Postrank Analytics which lets you see your most shared blog posts on sites like Digg, Delicious and Twitter. What I sometimes also do is check my webstats and look at the keywords, why?

How To 77

How To Delicious StumbleUpon Postrank 77

Kikolani

JULY 23, 2010

Simple co-citation analysis and link prospecting – a process for finding link prospects for a linkable asset using simple, targeted, hostname-only co-citation analysis. Jump start your company Twitter account – from setup to acquiring followers and building community. Link Building. Social Media / Social Networking.

Resources 129

Resources SEO GPL Mashup 129