Google Announces New Generative AI Ad Tools at Marketing Live Event
Social Media Today
MAY 23, 2023
Google's rolling out a range of generative AI tools to help marketers create more resonant, relevant campaigns.
Tue.May 23, 2023
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Effective Meta Advertising: Key Metrics Simplified
Jon Loomer
MAY 23, 2023
Meta gives advertisers seemingly limitless metrics that can distract us. Be careful. Simplify the key metrics that are most important. While there may be a couple dozen or so metrics that are interesting for a given campaign, prioritize them into groups. Each group has a different level of usefulness. Let me explain… Primary Metrics When it comes down to it, these are the only metrics that matter.
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YouTube Makes Community Posts Available to All Channels
Social Media Today
MAY 23, 2023
Now all channels will be able to add test-based updates for their subscribers.
AI won’t replace social teams: Here’s why
Sprout Social
MAY 23, 2023
Every new advancement in tech sparks new possibilities—and new fears. This new era of artificial intelligence (AI) naturally has social teams thinking: Is an AI social media manager about to take my seat? When it comes to AI social media tools, I’m optimistic…and this is coming from someone who regularly thanks her Google Home to keep it happy. Rather than replace social media pros, the adoption of AI in marketing has the potential to make human creativity and strategic thinking more important.
Mid-Year Review: How to Ignite Employee Potential Through Meaningful Feedback
Advertiser: Paycor
Mid-year performance reviews aren’t just boxes for HR to check. Paycor’s toolkit empowers leaders to: Identify high-potential team members. Boost engagement with meaningful feedback. Support struggling employees. Nurture top talent to drive results. Learn how to ignite employee potential through meaningful feedback. When you nurture top talent, everybody wins.
Twitter Adds List Search Capacity on Desktop
Social Media Today
MAY 23, 2023
Now you can search through lists to find more people tweeting in your areas of interest.
14 Content Creation Tools That Make Your Job Way Easier
Hootsuite
MAY 23, 2023
Let’s nail your digital content with content creation tools! See what we did there? Or do we need to hammer it home some more? Okay. That’s enough, you’re probably tired of awl these tool puns, and we don’t want to screw up this introduction. Cheesy jokes aside, this list of digital content creation tools is a must-have for your digital marketing toolbox.
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How to Use Facebook Chat to Contact Facebook
SocMed Sean
MAY 23, 2023
Having trouble contacting Facebook support for help? If you’re a business customer, you can try using Facebook Chat. This article gives you an idea on how. The post How to Use Facebook Chat to Contact Facebook appeared first on SocMedSean - Social Media Sean.
Meta Adds Enhanced Voice Controls for Ray Ban Stories
Social Media Today
MAY 23, 2023
But they're not AR-enabled just yet.
Thriving in the Attention Economy: Four Tips for Capturing and Holding Your Audience's Attention
Buffer Social
MAY 23, 2023
If you’ve ever sat through a 90-minute YouTube video essay about a random obscure topic — like this one about Disney channel’s theme — you may find the stats about humanity’s reducing attention spans jarring. It’s easy to see why people are worried, but if a video about the theme song of a network that creates content for kids and tweens has four million views, then we might not be approaching the topic of short attention spans correctly.
Meta Agrees to Sell Giphy to Shutterstock for a $347 Million Loss
Social Media Today
MAY 23, 2023
Meta originally acquired Giphy back in 2020.
21 Advanced ChatGPT Prompts To Take Your Social Media to the Next Level
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Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.
The Benefits of Repurposing Content for Social Media Marketing
Oktopost
MAY 23, 2023
We’re all on familiar terms with Copy and Paste. Whether you’re saving 6 seconds or 6 hours of extra work, ctrl+c, and ctrl+p are still two of the best inventions of the 21 st century – no contest. But anyone who has been involved in content creation for more than 5 minutes will no doubt be a little cautious around the copy-paste routine. Content is king, but only if it’s original – only if it finds a way to offer some unique, never-seen-before vantage point on a subject that interests th
Meta Staff Raise Concerns About the Impacts of Staff Cuts, as Ad Buyers Report Ongoing Problems
Social Media Today
MAY 23, 2023
With Meta preparing its next round of cuts, cracks are starting to appear in its systems.
Beginner’s guide to using Reddit for audience research
Audiense
MAY 23, 2023
When you hear the phrase “audience research” or “marketing intelligence,” which social platform comes to mind?
YouTube Makes Community Posts Available to All Channels
Social Media Today
MAY 23, 2023
Now all channels will be able to add test-based updates for their subscribers.
8 Pillars of Leadership Development
Advertiser: Paycor
Great leadership development is the key to sustainable business growth. Are you ready to design an effective program? HR can use Paycor’s framework to: Set achievable goals. Align employee and company needs. Support different learning styles. Empower the next generation of leaders. Invest in your company’s future with a strong leadership development program.
#573: What’s Your Weakness? (Hint: It’s Probably Not What You Think)
Amy Porterfield
MAY 23, 2023
Listen on… Your perceived weakness can actually be your superpower — here’s why If you know me, you know that I can be a very sensitive person. I take what people say to heart, and when I feel any sort of negativity, or rejection, I internalize it. Being sensitive has always been something […] The post #573: What’s Your Weakness?
Google Announces New Generative AI Ad Tools at Marketing Live Event
Social Media Today
MAY 23, 2023
Google's rolling out a range of generative AI tools to help marketers create more resonant, relevant campaigns.
How To Force Microsoft Edge Update Manually In Windows 11?
Tweaklibrary
MAY 23, 2023
Microsoft Edge is a decent browser if not the best. It has made it to our list of best private browsers for Windows OS for its privacy-centric features. That said, despite all the goods, it does go through downs once in a while. For instance, many users have come across an issue where they don’t get Microsoft Edge updates. And, we know for a fact how important updates are , right?
Elon Musk is Set to Host Ron DeSantis’ Presidential Campaign Launch via Twitter Spaces
Social Media Today
MAY 23, 2023
Elon continues to showcase his political leanings.
Social Media Automation 101
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A beginner's guide to social media automation tools and getting automation right.
Twitter Adds List Search Capacity on Desktop
Social Media Today
MAY 23, 2023
Now you can search through lists to find more people tweeting in your areas of interest.
Meta Agrees to Sell Giphy to Shutterstock for a $347 Million Loss
Social Media Today
MAY 23, 2023
Meta originally acquired Giphy back in 2020.
Meta Staff Raise Concerns About the Impacts of Staff Cuts, as Ad Buyers Report Ongoing Problems
Social Media Today
MAY 23, 2023
With Meta preparing its next round of cuts, cracks are starting to appear in its systems.
Meta Adds Enhanced Voice Controls for Ray Ban Stories
Social Media Today
MAY 23, 2023
But they're not AR-enabled just yet.
How to Set Better OKRs and Drive Results
Advertiser: Paycor
Before you can achieve success, you have to define it. Objectives and Key Results (OKRs) give you the framework to do just that. Paycor’s free guide includes a step-by-step process leaders can use to work toward – and achieve – their loftiest business goals.
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