Convince & Convert

MARCH 3, 2010

I emphasized that to remain relevant, agencies must differentiate themselves by providing advanced social media services, not just the basics. corporate expenditures on social media will increase by an AVERAGE of 34% a year , and that by 2012, as much will be spent on social media as on email marketing.

Social Media 121

Social Media Strategy CoTweet CoTweet 121

Proactive Report

SEPTEMBER 5, 2012

Another interesting finding of the 2012 report is that the media is the only institution that saw a slight rise in trust and the majority of that rise is in social media. Know who is in your social graph and where they go to get trusted information. “This works because people can trust each other.”

Reputation 90

Reputation Sample Samples Social Graph 90

Twist Image

MAY 29, 2012

If you ask a nerd like me, you'll probably hear the words "online social network" or "social media channel" bandied around. media channel. media column. media company. media hacker. online social network. social graph. social media. Nothing more.

Facebook 108

Facebook iPad Social Graph Apple 108

Twist Image

JANUARY 17, 2012

On December 27th, 2011 Business Insider posted the news item, Google+ Is Adding More Than 600,000 New Users Each Day , and here's the analysis: "Google+ would have nearly 300 million users by the end of 2012 if it continues to at least grow at 625,000 new users each day. online social networking. social graph.

Picasa 102

Picasa Google Facebook Social Graph 102

Twist Image

MAY 17, 2012

They are marketing in the channel and leveraging the social graph to connect outside. They're driving content, contests, apps, connectivity and more within Facebook's walled garden and pushing consumers over to microsites, websites and other media channels. media channel. media planning. media strategy.

Facebook 107

Facebook Automotive Press Release Banking 107

Mindjumpers

DECEMBER 19, 2012

The most recent report from 8th Bridge provides an overview and trend evaluation of the most recent state of Social Commerce. Data from the report was gathered during the period from August to October this year, where 475 companies based on the 2012 Internet Retailer Top 500 and Second 500 were involved. Customer Survey.

Report 242

Report Retail Survey Social Graph 242

Webbiquity SMM

AUGUST 28, 2012

Given the widespread adoption of social media marketing practices, the “if” and “when” questions seemed to have now been resolved by most midsized and larger companies (and a lot of small companies as well). What’s the best process for developing a social media marketing plan?

Social Media 207

Social Media Tips Tumblr Wikipedia 207

Proactive Report

NOVEMBER 10, 2012

Although the majority of businesses are using social media in one form or another a report from the Society of Human Resource Managemen t (SHRM) says 72 percent of businesses don’t have a clear strategy or goals for their social media activities. Social Audit. 91% use their phones to socialize.

Mobile 111

Mobile Reputation Social Graph Skills 111