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Yahoo News Syndication: Attribution Links Not SEO-Friendly

Adam Sherk

In looking at syndicated content on Yahoo News, most of the syndicated articles do not include attribution links (each news source likely has to request or provide them), but among those that do exist there is a problem. The Yahoo attribution links do not point directly to the original article URLs.

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8 Critical SEO and Digital Marketing Opportunities

Adam Sherk

So I put together a round-up of current SEO and digital marketing trends that offer good opportunities for publishers. The open source nature of AMP is a plus but I’m not a fan of having to create separate URLs. Syndication and Sponsored Content. App Indexing and App Store Optimization. Site Speed. One Final Thought.

SEO 100
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Syndication Best Practices: Reduce the Risk of Being Outranked for.

Adam Sherk

However from an SEO perspective there is a downside, as syndication creates duplicate content issues. Search engines don’t want to show users multiple versions of the same content, so when an article has been syndicated it’s likely that one version will be given prominence – and that may or may not be the original.

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Link Building Tactics for Publishers

Adam Sherk

For traditional publishers, link building typically falls within the third main bucket of a comprehensive SEO program, which includes technical, editorial and marketing initiatives. However there are plenty of benefits to link development beyond SEO, in particular driving traffic, increasing awareness and building audience.

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We Interrupt This Lifecast: Syndication Overload (Part 2)

Firebelly

This week, however, I want to talk about those who aggregate content from all over the web and syndicate it through their Twitter streams. This week, however, I want to talk about those who aggregate content from all over the web and syndicate it through their Twitter streams. What do you think? Your comment has not yet been posted.

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Should Browsers Display Only Canonical URLs to Users?

Adam Sherk

Sites have been using the rel=canonical link element for a while now to help offset duplicate content issues that cannot be eliminated through URL consolidation. While not a perfect solution it is often the best option available in cases like duplicate content caused by appending tracking codes to URLs (e.g. ?source=rss, source=rss, ?xid=newsletter,

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10 Things That Expose Good Sites to Google Panda

Adam Sherk

Like it or not, taking a preemptive approach against Panda and other forms of algorithmic filtering has become a fundamental part of SEO. Many are moving to setups in which the full content is accessible on the main page and that is the only URL that can be indexed. Hopefully this will help others to avoid a similar fate.

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