Convince & Convert

MAY 23, 2011

The number of impressions your Facebook musings receive (findable in your Facebook Insights report) is akin to your email open rate. But this model doesn’t prove ROI because there is no “R&# in this equation. The number of Facebook “likes&# you’ve accumulated is akin to your email list.

Findability 154

Findability Facebook Newsletter Cost 154

Twist Image

OCTOBER 14, 2011

In the end, we're still being asked about the ROI of Digital Media like it's an advertising campaign. How do we open up our brand to make the things we sell more shareable and more findable? How do we get more people talking about what we sell? How do we connect to the people who may be looking to buy what we're selling? digital media.

Marketing 107

Marketing Findability Loyalty ROI 107

Webbiquity SMM

DECEMBER 13, 2011

There’s a reason this item is last on the list: while the goal of social media marketing is ultimately to produce an ROI, where the “R” is usually generated by increased sales, it’s crucial not to promote your offerings too blatantly or too early in the social networking process.

Social Networking 190

Social Networking B2B Plaxo Marketing 190

Pam Moore

JUNE 21, 2019

Findable – If your target audience can't find it, it's all for nothin'! RAMs will eat every last dollar of your ROI for lunch, breakfast & dinner. Audience focused – Content must be focused on the reader more so than your own self promotion. Know your audience. Know what they want, need, desire. Self promotion.

Content 113

Content Marketing Loyalty Findability 113

Webbiquity SMM

AUGUST 28, 2012

How do we demonstrate the ROI of social efforts? Social Media Metrics and ROI. 101 Examples of Social Business ROI by Dachis Group. The Real Secret To The ROI Of Social Media by Social Media Today. What’s the best process for developing a social media marketing plan?

Social Media 207

Social Media Tips Tumblr Wikipedia 207

Webbiquity SMM

JANUARY 3, 2012

social media ROI, lead quality, content marketing) will remain priorities in 2012. ” Among her ideas is increasing your company’s “findability.” Holger Schulze laid out these ten predictions in January 2011. For the most part, the predictions were on target. Just What Do Marketers Do, Anyway? by MarketingProfs.

B2B 190

B2B Strategy Marketing Buy 190

Kikolani

MARCH 8, 2013

Here are the top six things all marketers really need to follow to maximize ROI. Now more than ever, websites need to make sure that the elements of usability and findability are in the proper ratios. 6 Parts of Your Marketing You Should Always Be Optimizing – What will truly move the needle for your optimization efforts?

Mashup 126

Mashup Meeting Resources Adwords 126

Webbiquity SMM

JUNE 14, 2011

It’s not enough just to produce great content, it has to be made “findable.&#. Social media ROI can’t be measured directly. The top priority in SEO this year should be search and social integration, as the search engines seek to incorporate more social signals into search results. • And correlations are good data. •

B2B 164

B2B Sentiment SEO Klout 164

Techipedia: Tamar Weinberg

JANUARY 5, 2011

Social Media: Measurement and ROI. Social Media: Measurement and ROI. Sexy Numbers: Measuring ROI in Social Media Campaigns (ReveNews): This article has some great insights on how you can tackle that elusive ROI question. Can You Measure the ROI of Your Social Media Marketing? Better ROI? This is it.

Marketing 279

Marketing Affiliate marketing Small Business SEO 279

Webbiquity SMM

JUNE 30, 2015

” It combines a fresh stream of compelling content with interactivity to promote engagement and SEO to make your site more “findable” when prospects are looking for what you offer. Marketers who prioritize blogging are 13 times more likely to achieve positive ROI. • activities. . •

Findability 100

Findability Marketing SEO Statistics 100

Convince & Convert

MAY 19, 2010

This means the best kinds of marketing content need to be findable by Google (and the others), properly tagged, and optimized for search engines. Whether it be discovered as a blog post via Google search, a video via YouTube or through an archive of indexed Tweets — we want the content we are looking for, when we are looking for it.

Social Media 140

Social Media Strategy Consultant Social CRM 140