Musk Tells Advertisers to ‘Go F Yourself’ if They Don’t Agree With His Comments
Social Media Today
NOVEMBER 29, 2023
Elon Musk is not backing down, despite ongoing advertiser backlash over his divisive comments.
Wed.Nov 29, 2023
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Pass Dynamic Purchase Value With Meta Events
Jon Loomer
NOVEMBER 29, 2023
If you pass purchase events to Meta via the pixel and API, you may be aware of a challenge: What do you do when the value of the purchase is variable? Here’s an example of the purchase event code and parameters that you’d use when you know that the price of a product is $147… fbq('track', 'Purchase', { value: 147.00, currency: 'USD' }); This is great when the loading of a specific page (like a confirmation page) means that someone purchased a product for $147.
YouTube Adds New Analytics Cards, Simplifies its ‘Product Drops’ Feature
Social Media Today
NOVEMBER 29, 2023
The latest feature updates for YouTube, including live drops, and a TV app test.
Holiday Meta Ad CPM Results
Jon Loomer
NOVEMBER 29, 2023
What happened to CPMs over the holidays? I talked on a couple of other videos ( here and here ) about how the increase in holiday CPMs is no longer automatic these days. So what happened during the past week? I use the Within Marketing Pulse Dashboard to monitor this and they aggregate ad performance data for their partners. While Instagram CPM increased year over year earlier in November, both Facebook and Instagram CPM were down since Thanksgiving compared to the same days in 2022.
HR’s Blueprint for a Successful 2025
Advertiser: Paycor
The HR industry is changing. Did you know… 1. There will be 4M more jobs than workers by 2033 ( BLS ). 2. For 84% of workers, flexibility is a top priority ( FlexJobs ). 3. 75% of employees have used AI at work ( CFO.com ). It’s time to meet the moment! Use Paycor’s guide to design a blueprint for success.
Musk Tells Advertisers to ‘Go F Yourself,’ Calls X Boycott ‘Blackmail’
Social Media Today
NOVEMBER 29, 2023
X’s owner apologized for antisemitic posts but bristled over advertisers' response, during an interview on stage at the New York Times DealBook Summit.
Instagram automation: Strategy and tools to do it right
Sprout Social
NOVEMBER 29, 2023
Automation is a close friend of any social media marketing strategy—Instagram included. This is because automation can help take care of mundane tasks, like scheduling, compiling reports and even responding to common questions asked in DMs. However, there still needs to be a human element to your Instagram strategy. Instagram automation can alleviate some of the repetitive tasks while allowing your social mean more time to develop creative campaigns.
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Security Remains A Real Concern With Real-Time Communication Tools
Forbes Social Media
NOVEMBER 29, 2023
It was during the pandemic, when Zoom and other platforms became a lifeline that allowed individuals to remain connected that hackers quickly found exploits
Pinterest Expands Direct Links to More Ad Campaign Types
Social Media Today
NOVEMBER 29, 2023
Direct links have been helping to drive better results for Pin marketers.
No, Linda Yaccarino Didn’t Promote The Popularity Of Henry Kissinger’s Death On X
Forbes Social Media
NOVEMBER 29, 2023
Have you seen a tweet that appears to show the CEO of X, Linda Yaccarino, promoting the number of people tweeting about the death of Henry Kissinger? It's fake.
Meta Publishes New Guide on How To Maximize Post-Holiday Promotions
Social Media Today
NOVEMBER 29, 2023
The guide provides some handy tips on how to maximize your post-Christmas promotions.
21 Advanced ChatGPT Prompts To Take Your Social Media to the Next Level
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Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.
Revolutionize Your Social Media Game: Hookle’s AI Image Suggestions Set to Transform Small Business Marketing
Bill Hartzer
NOVEMBER 29, 2023
In the ever-evolving realm of social media marketing, a groundbreaking app is turning heads and reshaping the landscape for small businesses worldwide. Hookle, a mobile app at the forefront of innovation, has just unveiled its latest feature: AI-powered image suggestions, a game-changer in the world of content creation. Small business owners grappling with the demands of social media marketing can now breathe a sigh of relief.
Reddit Unveils Branding Refresh, Including an Updated ‘Snoo’ Character
Social Media Today
NOVEMBER 29, 2023
The next step in Reddit's broader re-alignment effort.
When Is The Best Time To Post On YouTube
Keyhole.co
NOVEMBER 29, 2023
YouTube is no longer just a consumer platform. It has grown to help people make careers out of it. Over 500 hours of video content get uploaded to YouTube every minute, while 122 million people visit the platform every day. With such huge competition, one thing that makes a difference is the posting timing on YouTube. In the ever-evolving world of online content curation, uploading your video at the perfect time has become the key to increasing views, engagement, and subscribers.
Pinterest Launches Live Test of New Body Type Search Filters
Social Media Today
NOVEMBER 29, 2023
Another step towards more inclusive search on Pinterest.
The HR Leader’s Workforce Management Guide
Advertiser: Paycor
In today’s fast-paced business world, effective workforce management (WFM) isn’t just an option—it’s a necessity.
Build Blog Products That Sell 5: Finding Customers
ProBlogger
NOVEMBER 29, 2023
The post Build Blog Products That Sell 5: Finding Customers appeared first on ProBlogger. This guest series is by Greg McFarlane of Control Your Cash. History dictates that the current economic malaise will eventually end, but we’re still waiting for some unambiguous signs. That’s why for the past few weeks, we’ve been learning how to create products that are inspired by (and that tie into) your blog , and how to plan to sell them to an audience whose collective disposable income isn’t quite wh
YouTube Adds New Analytics Cards, Simplifies Its ‘Product Drops’ Feature
Social Media Today
NOVEMBER 29, 2023
The latest feature updates for YouTube, including live drops, and a TV app test.
Israeli Hostages’ Family Members Are Being Threatened By Suspicious Texts
Forbes Social Media
NOVEMBER 29, 2023
Unknown senders are weaponizing text, WhatsApp and Facebook messages to try to harass or manipulate the families of Israelis kidnapped by Hamas on October 7.
Pinterest Launches Live Test of New Body Type Search Filters
Social Media Today
NOVEMBER 29, 2023
Another step towards more inclusive search on Pinterest.
Social Media Automation 101
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A beginner's guide to social media automation tools and getting automation right.
We Checked in on the Social Media Predictions We Made for 2023 – Here's How They Performed
Buffer Social
NOVEMBER 29, 2023
Social media had a pretty interesting year, from the rise of the creator economy to the constant addition of new features and the dozens of X alternatives that came and went. We predicted a lot of it but not all of it. To understand how much changed, it’s important to reflect on the year, especially as the end of 2023 comes closer. In the spirit of reflection, I was inspired to look at some of the predictions from our Social Media Predictions for 2023 and check in on their success (or lac
Meta Outlines Key Areas of Focus in Election Safety Ahead of Coming Polls
Social Media Today
NOVEMBER 29, 2023
Meta's dedicated huge resources into its broader efforts to combat platform manipulation.
Pinterest Expands Direct Links to More Ad Campaign Types
Social Media Today
NOVEMBER 29, 2023
Direct links have been helping to drive better results for Pin marketers.
Reddit Unveils Branding Refresh, Including an Updated ‘Snoo’ Character
Social Media Today
NOVEMBER 29, 2023
The next step in Reddit's broader realignment effort.
Why (and How) to Switch to a New HR & Payroll Platform
Speaker: Speakers:
HR and payroll impact every aspect of your business. Choosing the right provider is one of the most important decisions you’ll make. Before you decide, hear first-hand customer accounts in Paycor’s webinar to learn: The three most important things to look for when switching. How to begin your search. What are some of the red flags?
Musk Tells Advertisers to ‘Go F Yourself,’ Calls Boycott ‘Blackmail’
Social Media Today
NOVEMBER 29, 2023
Elon Musk is not backing down, despite ongoing advertiser backlash over his divisive comments.
Meta Outlines Key Focus Areas in Election Safety Ahead of Coming Polls
Social Media Today
NOVEMBER 29, 2023
Meta's dedicated huge resources into its broader efforts to combat platform manipulation.
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