Thu.Dec 22, 2011

9 social media trends to keep your eye on in 2012

Akamai Marketing

2011 was a game changing year in social media. In some ways, social media is growing up, but in other ways we’re just getting started. But this is a dynamic field and we’re sure to see changes in 2012 too? What should businesses plan for in 2012 and what should they be looking for?

Partnering in Social Good

Waxing UnLyrical

Guest post by Harrison Kratz. Ah, the holiday season. Can you feel the excitement? Amidst all of the lights, gingerbread houses, and It’s a Wonderful Life showings, there are some amazing communities coming together to give back in their own little way to uphold what the holiday season is all about.

Trending Sources

The Value Of Focus

Twist Image

"When do you have time for all of the things that you do?" " How often do you get asked this, exact, question? People who seem to be doing a lot of things often get asked this question. It is the kind of question that makes me laugh (mostly because there is a misconception that I am busy doing a lot of things).

Facebook Owns 95% Of Social Networking Time

Firebelly

Social means Facebook. While we have a wide variety of platforms that we’ve worked with, our focus seems to have become Facebook oriented. Some might say our Facebook-focused service approach is too narrow and specialized.

Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

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Facebook Brings Ads To Your Timeline – Whether You Like It Or Not

SocMed Sean

Nothing says social networking like advertisements. Right? Blech! Apparently Facebook isn’t satisfied with targeting advertisements to you in the right-rail of the Facebook user experience.

How Wise Are You with Social Media?

Engaging Brand

The Holiday season is almost here and it makes you think about family, friends and for me, humanity. Technology is a wonderful thing, my fear is that sometimes technology develops faster than humans can learn to adapt their.well, their souls. I know that sounds a bit weird, but I want to challenge us all to ask ourselves. Do you ever forget to ensure the increase in knowledge is matched with a strength of underlying values? Do you ever forget the power of social media?

Happy Holidays from the Social Media Incubator!

The Social Media Incubator

We hope everyone has a safe and happy holiday celebration

Strategies For Small Businesses Who Use Facebook

Small Business Mavericks

One of the best ways to market your business at a low cost is to use social media sites like Facebook, Twitter and YouTube. However, because of the sheer number of users who practically live on Facebook all day, it can be hard to market the one business you have and get a lot of hits to your status posts and website in general. So how do you go about it? The following tips will help you build your business on the social media sites. Have a website or a blog.

The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

What Process Do You Want to Lead Repeat Readers Through?

ProBlogger

Yesterday we looked at the strategic question of, “What do you want new visitors of your blog to do?” ” It’s a question that’s very powerful in helping you to achieve your goals as a blogger. Today I want to take the question and apply it to repeat readers —an exercise that I think is really important. It can help take those first-time visitors and make them loyal and engaged readers who not only buy your products, but spread the word about you.

Work in digital, and in Cambridgeshire/Lincolnshire?

The Way of the Web

Just a quick note to say the date has been set for the next Digital People in Peterborough meetup. It’ll be January 19th at The Brewery Tap in Peterborough, right by Peterborough train station. Digital People in Peterborough (#DPiP) is an informal gathering of geeks, whether you’re a developer, designer, database admin, blogger, app developer. It’s a chance for freelancers to get out of the home office, and for those in large companies to chat with likeminded people.

What Facebook Likes Really Mean

Ari Herzog

It takes a fraction of a second to click a button indicating you like a page, so what does it really mean to marketers when they see people liking them? A recent survey indicates a mere 24% of Facebook likes come from genuine customers who like the brand. “Since not all Facebook fans are loyal [.] Thank you for reading! If you are inspired to add a comment with your thoughts, please visit What Facebook Likes Really Mean in your browser. Ari Herzog is a new media explorer.

What Facebook Likes Really Mean

Ari Herzog

It takes a fraction of a second to click a button indicating you like a page, so what does it really mean to marketers when they see people liking them? A recent survey indicates a mere 24% of Facebook likes come from genuine customers who like the brand. “Since not all Facebook fans are loyal customers, this gives marketers an opportunity to leverage the social network to encourage purchases and loyalty among their fans,” the eMarketer article explains.

A World Gone Social

Learn how companies must adapt to survive.