Cost Microblogging Reputation Small Business 
Techipedia: Tamar Weinberg
JANUARY 19, 2010
There are two things we must understand before we can define if social media adds value to your business. 1: Opportunity Cost – Every time you spend a minute on social media is one minute you potentially lost revenue. This inherent cost needs to be included in any equations you make when allocating resources.
Techipedia: Tamar Weinberg
JANUARY 5, 2010
Social Media: Small Business Why Small is the New Big in Social Media Marketing (Jonathan Fields): Jonathan Fields explains why small businesses have a real advantage over large ones when it comes to biting the social media bullet. Let a contest help make these ideas a reality. This is a great read.
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Diva Marketing Blog
DECEMBER 8, 2008
It takes imagination infused with courage to bring a new way of doing business into the mix. for a small business owner or the ceo of a Fortune 50 company. In today's down economy it is especially critical that small business owners tap into that spirit, step out of their comfort zone and color outside the lines.
Techipedia: Tamar Weinberg
AUGUST 14, 2009
As small companies with limited budgets, nonprofits may feel that they are unable to dive into the wide world of social media. But small is the new big and some small businesses have seen a whole lot of unprecedented success. It’s something that may have previously been thought as impossible.
Techipedia: Tamar Weinberg
AUGUST 26, 2009
Ultimately, there will be overhead “costs,&# such as monitoring your evangelists’ representation of your brand. Investing in a campaign that rewards your satisfied users to become your ambassadors is more cost effective than paying a sales agent with the added benefit that nobody likes a sales agent but we all love our friends.
Techipedia: Tamar Weinberg
JULY 15, 2009
The only substantial cost for you is time. How many of you would really want to ignore such a viable source of business that comes at such an affordable price? The best part? Access to these social media communities is free. We’re seeing an incredible paradigm shift from a paid model to a virtually free model.
Techipedia: Tamar Weinberg
DECEMBER 8, 2009
Your responsibility as a marketer is to understand that permission marketing might actually take work, but the other extreme is to choose an easy way out that will likely have a cost that may be hard (or impossible) to recover from. What do you choose? » ????? ????? » ?????????? ???????: ????????? ??
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