Kikolani

JULY 1, 2011

5 copywriting errors that can ruin a company’s website – learn what they are and how to ensure you’re not doing any of them. The 20-point SEO account takeover checklist – whether you are getting a new account from someone else or becoming your company’s SEO manager, this guide is for you!

Mashup 136

Mashup Resources RSS SEO 136

Buzz Marketing for Technology

JUNE 27, 2008

RSS feeds, blogs, wikis, podcasts, social networking sites, mash up technology, etcâ??but The best work related social-networking for me is the buffet at courses/conferences, when I can exchange opinions with other attendees. Human communication has always been about people and social capital. David Evans.

Web 2.0 188

Web 2.0 Journal Film Education 188

Laurel Papworth

MARCH 28, 2012

Online social gaming company, Rockyou with 32 million gamers, and $129,000,000 of funding, got fined $250,000 for revealing the usernames and passwords of their online community members, and putting at risk their webmail (Gmail, Yahoo etc) accounts. The only things produced in social media sites are members (members produce the rest).

Social Media 66

Social Media Yahoo Banking Social Capital 66

Convince & Convert

NOVEMBER 1, 2011

Brian: I’ve studied this actually, the idea of social network fatigue. And I started a company in 1999 developed around simply influencer identification and engagement. That is the difference between social capital and influence, because they’re very different. Is that a sign of the times? Brian: Yeah.

Klout 122

Klout Social Capital Influencer Social Graph 122

Koka Sexton

APRIL 5, 2015

I had just returned from serving a tour of duty in Iraq and was working as an inside sales rep for a small software company. Social media was growing in popularity. The problem was that companies were very slow in adopting it or even understanding what it was. As I built out that network something great happened.

LinkedIn 40

LinkedIn Social Capital Groups Groups 40

Koka Sexton

APRIL 5, 2015

I had just returned from serving a tour of duty in Iraq and was working as an inside sales rep for a small software company. Social media was growing in popularity. The problem was that companies were very slow in adopting it or even understanding what it was. As I built out that network something great happened.

LinkedIn 40

LinkedIn Social Capital Groups Groups 40

Convince & Convert

JUNE 22, 2010

New research from White Horse of 104 companies found that in 86% of companies, executives are not using social media. Would a company launch a major television campaign if the CEO had never watched TV? If anything, social media is MORE important for B2B companies than it is for B2C companies.

Social Media 132

Social Media B2B Company Consultant 132

Convince & Convert

FEBRUARY 19, 2016

Little Bird helps you tap into the people, companies, and content on Twitter that are influencing the direction of your business. So I could click out and start checking these people out either on Twitter or other social networks. There are a lot of different companies in the influencer marketing space. you can do that.

Influencer 60

Influencer Marketing How To Report 60

Convince & Convert

JUNE 30, 2010

If we’re not using the available data (made even richer by the coming ubiquity of “like&# ) to boost relevancy of our social and email communication, our fans will gravitate toward companies that are. It’s time to start thinking about social media the same way. Because relevancy = respect.

Social Media 129

Social Media Strategy Automotive SEO 129

Convince & Convert

JUNE 23, 2010

Market research is as important to most companies as the payroll department. Surveying, physical and online focus groups and opinion polling are still the primary tactics companies depend upon for market prediction and go to market strategy. Compared to before, this company is holding the reigns – albeit loosely and in new ways.

Crowdsourcing 122

Crowdsourcing Social Media Strategy Construction 122

Convince & Convert

JUNE 28, 2010

You cannot just show up to the party and create your 10 podcasts, and not think about what keywords apply, what the psychology of the people using those keywords is, and how your company can fulfill those needs. Ive founded 5 companies, and spent 15 years running digital marketing agencies.

Social Media 128

Social Media Strategy Report Buy 128