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Measuring CSR: #measurePR with John Friedman

Waxing UnLyrical

John’s long been a proponent of measurable communications, and in addition to his pretty hectic day job (the man gets to fly between DC & Paris, France, so I don’t feel that bad for him), he’s cofounder of the Sustainable Business Network of Washington , and the Huffington Post’s CSR and sustainability blogger.

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The KISS Method For Determining Social Media ROI

SocMed Sean

Think of your internal knowledge base as the “Facebook for your company” and create an environment where employees are encouraged to connect and share. DON’T try to use Facebook as a company intranet. Using social media, the same CSR can mange 3-4 different communication streams at the same time.

ROI 269
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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

As the world continues to watch the devastation caused by the BP oil spill, it shines the light much brighter on the impact that major companies have on society while increasing consumer concerns about business practices. If a company is “doing good,” don’t be shy about talking about it. Don’t be Shy.

CSR 137
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In Time of Social Media Crisis – How Do You Respond?

Mindjumpers

This blog post is about how people can achieve social change with help of social communities, and how your company chooses to act in a time of crises when all eyes are drawn at them. The news about Nestlé’s deforestation was then spread, of course, even faster and wider. They made things get even worse.

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Storytelling – A Powerful Tool When Branding Your Organization In.

Mindjumpers

– Make your story unique, so the audience gets an impression of your company. – Make your story unique, so the audience gets an impression of your company. 4 Reasons Why Your Company Should Run A Blog Diesel Kicks Ass With New Campaign! – Relate it to the specific needs of your target audience.

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Instagram Live Collaborations: Tips and Examples to Inspire You

agora pulse

In fact, the company regularly partners with founders , beauty influencers, pop stars, and celebs to show off its products. However, 81% of Millennials place a premium on corporate social responsibility (CSR) efforts. Maybe it’s time for another collaboration. Examples of Instagram Live Collaborations.

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An Unorthodox Way to Gain Brand Awareness: The Beren Dilemma

Techipedia: Tamar Weinberg

Companies always strive for ways to create brand awareness. As everyone knows, the big companies will always have an advantage in this field due to their surplus of money which forces the smaller companies to think more creatively. CNN, ESPN, Fox News, CBS News, the Wall Street Journal, and many other news sources.

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