SocialFish
MARCH 3, 2011
This post is the second in a two-part series where guest blogger Garry Polmateer , former association executive currently working at NimbleUser helping organizations with Salesforce, looks at two online brands through the lens of the concepts in our book, Open Community. Open Community Means Collaborating with a Purpose.
yMarketingMatters
JUNE 20, 2014
Community Growth & Sustainability. Community Growth & Sustainability. Community growth is a VERY valuable and important metric because it shows you’re appealing to your audience and staying relevant, especially if they’re not dropping off. Building a community of disinterested, unrelated followers is ultimately useless.
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Waxing UnLyrical
MAY 29, 2015
Maddie is a culture change consultant and digital strategist who is recognized for her authority on productive workplaces and communities, and co-author of the new book, When Millennials Take Over. shonali you can find lurkers through web analytics and community platform metrics, but also simply by asking once in a while!
Ari Herzog
JUNE 1, 2012
Using GPS chips embedded in your smartphone and latitude/longitude addresses, it is fairly easy for me to log into an app such as Foursquare , Loopt , or Google Latitude and (if your privacy settings allow me to) see who is proximate to my location. This privacy intrusion is why I deleted my Foursquare account two years ago.
Razor Social
NOVEMBER 29, 0002
In an audience you will typically have the following: Lurkers – People that monitor what you share but don’t interact. Engagers – These are people that are more active in your community and you’ll start recognizing some of the names. Community Responsiveness. This is usually the majority of your audience.
Buzz Marketing for Technology
JULY 7, 2008
I’ve done a number of workshops the past few months with clients designed to do two primary things: Land a common understanding across the teams involved around what social media, communities and influencer programs really are and more importantly why it matters to a business. I wish that could be enough said.
Waxing UnLyrical
AUGUST 7, 2015
’ Add to that the fact that the vast majority of content is consumed by people who can best be defined as ‘lurkers’ and people who never leave blog [comments]… measuring the efficacy of content by the number of comments received has never been effective. ” The ultimate goal of authoritative content.
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