Waxing UnLyrical
JANUARY 28, 2013
In addition to being Community Manager Appreciation Day (#CMAD for all you hashtag fiends), today is also the day: Henry VIII died (1547, and women all over England breathed a sigh of relief). ” (on the difference between social media managers and community managers) ~ Ryan Rutan , Jive Software. That’s ok.
Janet Fouts
FEBRUARY 11, 2013
” Community Management Isn’t Content Creation. (go Now, I don’t 100% disagree with him that not all community managers are suited to create content. To tell great stories you have to stop having your community managers produce your content. That just shows how little respect they have for the community.
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Buzz Marketing for Technology
OCTOBER 19, 2011
2) Leverage your brand advocates – If you already have fans and followers on Facebook and Twitter, why not energize their word of mouth about your solution? B2B marketers often host advisory board and user group meetings, and these forums are hungry to stay connected via a tool like an online community.
Buzz Marketing for Technology
NOVEMBER 9, 2011
I don’t care whether you own a community or your rent one from a provider like LinkedIn Groups – but a community is a great place to create a social experience with your customer. When you do that the results reported in a recent Jive report of over 2000 customers are outstanding. Generated 32% more ideas.
Mindjumpers
AUGUST 3, 2012
Most people wrongly assume social enterprise networks are simply Facebook for business. Such platforms as Yammer, Chatter and Jive certainly look and feel similar to Facebook – with a news feed, groups, friends and status updates. If that were the case, Microsoft wouldn’t have dropped $1.2
Jeff Esposito
APRIL 1, 2013
A little while back I was catching up with my friend Jim Storer of the Community Roundtable before we shared a panel about social customer support. In our prep, Jim and I continued our on-going disagreement on whether a company needs to own the platform that they are keeping a community on.
Techipedia: Tamar Weinberg
SEPTEMBER 8, 2011
You want to start with a list of mom blogs that you like — ones that jive with your brand, are in your target demo, and look like they get medium to high traffic. In addition to sending them an email, friend them on Facebook, become a fan of their page, and follow them on Twitter. Review your product? Like this post?
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