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Mapping Your Social Graph

Proactive Report

Social media has extended the reach and influence of your stakeholders – they’re on Facebook, Twitter and LinkedIn and they’re connecting to each other. The Social Graph is the representation of our relationships. What is new is how connected we are and how fast the information moves along the social graph.

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Tiktok’s Quest For Hyper Locality

The Realtime Report

TikTok can certainly figure out where you are, but there isn’t a wealth of evidence that hyperlocal communities have formed as easily as through Facebook Groups, as an example.

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Putting In The Time

Twist Image

It is very effective, but it isn't something that works from campaign to campaign or quarter to quarter. not lumps of demographic groups). It's about everything that has a social component to it. Building your business to social scale is something that can be bought (whether some like this or not is irrelevant).

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Facebook Course – Sydney – February 2017

Laurel Papworth

Facebook Optimisation (FBO) Developing Content that works with the Facebook Algorithm (FBO) ensuring it is seen and engaged with by Preferred Audience, Lookalike Audience and target Social Graph? If you have done my Social Media Marketing Campaign course at the University of Sydney, this is the more advanced, handson version.

Course 40
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Social Branded Applications – build it once and leverage on several social networks

Buzz Marketing for Technology

That's when we make the pivot from finding a target audience and moving messages to them – to creating Social Branded Applications that give away the message and letting the audience tailor it to the social graph. And so far $1,000,000 in virtual dollars have been earned by customers which can be redeemed for actual shoes.

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10 Ways to Support Charity Through Social Media

Justin Levy

Recently, a group of green bloggers banded together to raise individual $1 donations from their readers. The beneficiaries included Sustainable Harvest , Kiva , Healthy Child, Healthy World , Environmental Working Group , and Water for People. Mashable’s Summer of Social Good campaign, for example, has a widget that does both.

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Social Media Marketing Guide: Facebook

Little Web Giants

A page can be leveraged by a business to communicate with and listen to its customer base as well as to promote interesting content or campaigns. In the past few years the organic reach of pages has declined , meaning pages must pay more to continue to reach their fans (even for non-profits and community groups). Campaign Level.