Remove Campaign Remove Communities Remove Influencer Remove Transportation
article thumbnail

Airbnb Social Media Strategy: Sharing Stories, Building Community

Keyhole.co

By blending collaborative consumption with experiential tourism and replacing impersonal hotel stays with a sense of community. million listings and a community of reliable hosts around the world ready to welcome guests with open arms. The brand also posts influencer content and shares UGC on TikTok. But today, Airbnb boasts 7.7

article thumbnail

The Top 10 LinkedIn Influencers (LinkedInFluencers) to Follow

Oktopost

The term “influencer marketing” often evokes thoughts of popular B2C products showcased by social media gurus with millions of followers. But influencer marketing is not just for B2C. B2B companies are leaving money on the table by not exploring influencer marketing as a significant marketing component for their businesses.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

Hosting Influencer Events: The Dos and Don’ts

Pixlee

One of the greatest benefits of utilizing influencers is the genuine connection they can build with a brand and its community. What is an influencer event? You’re probably wondering what this elusive element to influencer marketing is, right? Well, this trending strategy is an influencer event. .

Hosting 53
article thumbnail

5 Ways To Increase Ecommerce Sales with Facebook in 2022

Pixlee

Use User-Generated Content and Influencer Marketing to Convert Social Fans. If you haven’t started featuring user-generated content (UGC) and influencer marketing as part of your Facebook marketing strategy, you should now. Additionally, influencer marketing can expose your brand to broader, even unexpected, audiences.

UGC 72
article thumbnail

Hello from the outside: Exploring the great outdoors while staying close-to-home

Sprout Social

However, throughout the year, the pandemic has influenced where we go, who we see and how we entertain and care for ourselves. Another common theme we found among the top activities was the combined element of community involvement and climate action. Find a local route: [link] pic.twitter.com/HKaCogQ9Fc. Get outside for a cause.

Travel 115
article thumbnail

Ask Buffer: How Can You Batch Content for Social Media?

Buffer Social

A baby clothes brand will post baby and parent-related content, and a logistics company will post transportation and (e)commerce content. If your brand has specific values that can translate into content, these could influence your pillars. Some ways to identify content pillars include: Brand values. Audience interests.

article thumbnail

The pros and cons of social media

Sprout Social

Booktok , for example, has become a flourishing online community. Before Sprout, I managed a viral social media campaign at Shedd Aquarium that was so widespread, it reached all seven continents—yes, including Antarctica. ?? Like the Chicago Transit Authority sharing transportation updates…. More: [link].