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How B2B influencer marketing will grow your brand

Sprout Social

There lies the magic of B2B influencer marketing. Influencer marketing has long been a staple for business-to-consumer (B2C) brands looking to cultivate more authentic connections with their audience. It’s time for B2B brands to embrace the power of influencers. What is B2B influencer marketing?

B2B 119
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31 free social media templates that will elevate your workflows

Sprout Social

Consider this: When you spend an hour formatting a spreadsheet, you’re losing an hour that you could have spent on your social media marketing strategy. In this article, we’re sharing every social media marketing template we’ve ever made. When you’re already spread thin, every minute counts. Download the template 2.

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A Free Social Media Proposal Template to Help You Win Clients

Hootsuite

A great social media proposal is a key tool for any social media marketer. Maybe you’re responding to an RFP (request for proposal). Either way, a social media marketing proposal is the document that takes a new customer from prospect to client. What is a social media marketing proposal? If not, tweak accordingly.

Proposal 143
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4 ways to advance your agency with your social media strategy

Sprout Social

Whether providing full-service social solutions, specialized brand marketing or stepping in for a specific campaign or project, agencies cater to their clients first and foremost. But with a client-first mindset, some agencies forget to prioritize their own marketing efforts as well. . What do you do better than everyone else?

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The 6 Lifelong Laws of Content Marketing for Agencies

Convince & Convert

Last week I wrote about the 4 (and only 4) possible rationales for agencies to get deep into content marketing. Clearly understanding these rationales is important because content marketing isn’t free. The Six Lifelong Laws of Successful Content Marketing for Agencies. BlissPR is all B2B, and heavily blog-focused.

Content 131
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The State of the Bot Going Into 2018

Twist Image

Adoption of most consumer-facing innovation starts in Marketing Departments. And getting attention is one of the business goals of marketing. Innovation starts in Marketing, not the Contact Center, but budgets are forming in the latter. The term “shiny object” exists for a reason: humans have a fear of missing out.

RFP 98
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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Or, paradoxically, they claim to embrace social media while forbidding their employees from being on Facebook or Twitter. On mid-1990s projects, for example, typically organizations defined hundreds of requirements and went through protracted RFP processes in search of the best software and system integrator.