How to Use YouTube for Brand Building in 6 Easy Steps

agora pulse

YouTube can be a fantastic tool for creating brand awareness … if you know how to best use it. If you’re watching top-performing accounts closely, however, you’ll notice that brands aren’t just trying to connect with new users and make a sale right away.

How to Use YouTube for Brand Building in 6 Easy Steps

agora pulse

YouTube can be a fantastic tool for creating brand awareness … if you know how to best use it. If you’re watching top-performing accounts closely, however, you’ll notice that brands aren’t just trying to connect with new users and make a sale right away.

The 5 C's of nurturing the Human Element in Social Media

Josh S Peters

D o you remember that chemically fueled commercial which states, that good ol’ Hu (as they refer to it on quick little graphic during the beautifully shot marketing video) is fundamental? Don’t force them to visit your Facebook page when they hang out on a forum or message board.

List of Brand-Side Corporate Social Strategists: Twitter Edition

Webbiquity SMM

Jeremiah Owyang recently published a fantastic List of Corporate Social Strategists for 2011 (Buyer/Brand Side) , an impressive compilation of individuals either holding the title or performing the role of corporate social strategist, defined by Jeremiah as “the business decision maker for social media programs – who provides leadership, roadmap definition, and governance; and directly influences the spending on technology vendors and service agencies.&#. Share this on Facebook.

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10 Tips for Creating Engaging Social Media Videos

Buzzlogix

Hero stories start with some type of struggle and end with triumph, and they can help your brand a great deal. To put it simply, your brain releases this chemical when it wants you to trust someone. Facebook even updated its algorithm to give live videos a boost.

6 Simple Ways You Can Use Neuroscience to Increase Marketing Productivity

Buffer Social

Dopamine a neurotransmitter, which means it’s a chemical release by your nerve cells to send signals to other nerve cells. Feel free to connect with our team at Buffer on Twitter , Buffer on Facebook , our Podcast homepage , or with the hashtag #bufferpodcast.

Artificial Intelligence: A Modern Approach to Marketing

Razor Social

Chemical signals are passed from neurons to neurons. Every time you log into Facebook and view the news feed you are seeing AI in action. Facebook is continuously monitoring who you follow, what you interact with, how you consume content and more.

The 2011 #Nifty50 Top Twitter Men Reprise

Webbiquity SMM

Penenberg’s ( @Penenberg ) Fast Company article: “Social Networking Affects Brains Like Falling in Love” examines research by neuroeconomist Paul Zak that suggests social networking triggers the release of the generosity-trust chemical in our brains: Oxytocin (known as the cuddle chemical).

Zicam: Loss of Taste and Smell - The Reputation Management Fiasco.

Techipedia: Tamar Weinberg

In fact, it seems that the company does not want to acknowledge that its chemical compound may actually really have a negative impact on a small fraction of individuals. Isn’t reputation management about promoting transparency to build trust in their brand?

Swine Flu 2.0 : A Case For How Managing Social Media is a Matter.

Social Media Strategery

The problem with this scenario was when what was being rebroadcasted was wrong, as in the tweets and facebook updates claiming that eating pork led to an infection. USE SOCIAL MEDIA TO TRACK PUBLIC DISCUSSION Using technologies like “Lexicon” on Facebook or www.sickcity.org (both of which monitor words in status updates like “flu” and graphs their frequency) or [link] can help authorities track public perception – or more importantly, misperception.

Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Add to that the issue that they still have are being a bit unclear about the chemicals they are using in the dispersants and their potential long-term effects on a spill that large. Add to that the issue that they still have are being a bit unclear about the chemicals they are using in the dispersants and their potential long-term effects on a spill that large. Ive worked with more than 700 brands since then, including 25 of the Fortune 1000.