Sprout Social

DECEMBER 9, 2020

Native analytics tools on different social media platforms give you some idea of the trending conversations and hashtags relevant to your business. On the desktop client or mobile app, it shows you “What’s happening” and gives you a real-time update of trending topics and hashtags. Identify trending niche hashtags on Instagram.

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Hootsuite

DECEMBER 14, 2021

Home to viral challenges, mega-stunts and probably the best memes on the internet. In other words, to get famous on TikTok, you need to: Know the trending hashtags used by the subculture or niche. Use those hashtags consistently when you post videos. Playstation could have just used their branded hashtag. Ahh, TikTok!

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Keyhole.co

FEBRUARY 1, 2024

Posts should be concise, clever, and use hashtags to reach a wider audience. Engage authentically with your audience, understand their needs, and consistently deliver valuable content. In today’s world, people value authenticity more than ever. Use eye-catching images and videos to grab attention.

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Sprout Social

JANUARY 16, 2020

Well, much of modern viral marketing on social media can be illustrated by the popularity of memes. Although not necessarily tied to a specific product, how memes spread goes hand in hand with the principles going viral. You can’t really explain memes or crazes such as the “does pineapple belong on pizza” debate. For example.

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Ignite Social Media

APRIL 2, 2020

Authenticity matters here, so let your hair down! Washington Post (tiktok.com/@washingtonpost): A newspaper dating back to 1877 isn’t a brand you’d expect to find on TikTok, but they’ve made it work by being authentic and on top of trends. What is TikTok? Paid Media Opportunities.

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Buffer Social

JULY 31, 2023

Put your spin on a trending meme on TikTok Participating in trends can pay off if you can authentically connect it with your brand. The combination of a trending meme or audio and your content resonating with your audience can be very effective. UGC comes in many formats, including images, videos, reviews, and testimonials.

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Keyhole.co

FEBRUARY 13, 2024

Likewise, Tinder’s marketing strategy revolves around its raison d’etre, rolling out features and online campaigns emphasizing personalized stories and authentic user needs. Tinder’s content strategy is a smartly crafted mix of video campaigns, memes and jokes, dating stories and mishaps, and user-generated content (UGC).

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Keyhole.co

DECEMBER 26, 2023

Using intriguing user-generated content If used correctly, user-generated content (UGC) can be an excellent boon to brand authenticity, enhanced engagement, and a higher conversion rate. Fans and followers share their extreme sports and adventure experiences with Red Bull by tagging the brand’s social handles and using branded hashtags.

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Keyhole.co

DECEMBER 19, 2023

Using consistent and effective hashtags Gymshark’s LinkedIn page has the tagline ‘Be A Visionary.’ So, Gymshark’s marketing strategy makes use of these phrases as hashtags. From this Twitter post above, you can see how Gymshark uses funny memes to connect with younger audiences. Stay Humble’. For example, take #WorkoutChallenge.

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Hootsuite

OCTOBER 20, 2021

In fact, the best ways to make a post blow up on the app often simply involve engaging with the TikTok community in an authentic way. It’s aggressively trend-driven, pushing memes and video formats into the spotlight. The next big thing may take over just a few days later, but every meme has its moment. Hashtags are your friend.

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Sprout Social

MAY 26, 2022

While other social platforms require adaptability in order to share the latest information from your company, TikTok also requires you to stay up to date on the latest memes and trends so you can incorporate them into your content,” McNitt notes. Consider trending and branded hashtags. Research trends. TikTokDance. motivation.

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agora pulse

FEBRUARY 11, 2020

Users who participate in a specific hashtag challenge create their own variations on videos with the same song or audio. The end result is the platform-wide creation of video memes and creative marketing content. . Use relevant hashtags that your audience is searching for. Reels is not available to all Instagram users just yet.

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Keyhole.co

MAY 30, 2023

In this blog, we’ll talk about how to find TikTok trends that align with your branding goals for authentic engagement. They could be anything from ingenious dance moves to funny memes. While some leverage the custom hashtags and collaborate with popular creators, others participate in the viral challenges.

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Hootsuite

SEPTEMBER 27, 2021

Mail-order vitamin company Ritual mixes in personal letters from its CEO with memes, informational posts and product intel. Embrace authenticity. But that’s exactly why authenticity hits hard. I dare you to find me some more authentic content than this smiling baby. View this post on Instagram. dollarshaveclub.

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Ignite Social Media

AUGUST 2, 2022

We get it, not everyone is a content superstar, but this brings authenticity to the brand. Consider a branded hashtag and have your customers make use of it when tagging you. You can use images to create helpful tips, show off your products, or even just share a funny meme. Be creative and have fun with it.

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Sprout Social

JULY 11, 2016

Chris Messina, currently a Developer Lead at Uber, is credited as the inventor of the hashtag on Twitter. Originally intended to group content based on subject matter, the hashtag has been adopted across every popular social platform and has cemented its place in our culture. When to Use a Branded Hashtag. As in #barcamp [msg]?

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agora pulse

JANUARY 14, 2020

TikTok is for sharing fun, meme-related videos. Hashtag challenges. According to the hashtag’s page on TikTok , that number has since swelled to more than 335M views. Dance challenges are popular on TikTok, with over one billion views for the hashtag #DanceChallenge alone. Piggyback off an existing hashtag.

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Hootsuite

MARCH 20, 2023

Being relatable will lead to: Users tagging their friends in your comments Building an authentic relationship with your audience More diversity in your content (not every post has to be solely marketing-focused) 4. Post memes A little meme can go a long way. Host a poll Who can resist a poll?

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Sprout Social

APRIL 14, 2021

Between viral dances, memes, recipes, hacks and other TikTok trends, it’s hard to avoid the platform’s influence, leaving many brands to wonder—should we be on TikTok? There are more than 84 billion views (and counting) on TikToks with the hashtag #LearnOnTikTok. Videos with the hashtag #YasClean have garnered over 6.5

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agora pulse

JULY 16, 2019

Collate stories with hashtags. Hashtags such as #LikeAGirl, and #ThisGirlCan became amazing collections of stories. Create memes. You can count on Netflix for great memes. Create some topical and funny memes for your brand or reuse a relevant one. Nike always pairs its videos with a hashtag.

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Hootsuite

NOVEMBER 7, 2023

It works by tracking mentions (both tagged and untagged) of your brand and your competitors online, along with relevant keywords and hashtags. Find opportunities for authentic engagement. From memes to larger social trends, social listening platforms are like an advance alert system for what’s happening in the social sphere.

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Later

FEBRUARY 16, 2021

From the “how it started, how it’s going” meme to the Dolly Parton challenge, there were so many trends to get creative with. Stanworth created a unique hashtag , posted a selfie, and then tagged influencers like The Birds Papaya in the post, challenging them to create their own. TIP: Research your challenge hashtag in advance!

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Sprout Social

DECEMBER 19, 2019

Social media is always changing and evolving, whether it’s social media demographics , the latest trends and memes or new algorithm updates. Tweets and memes are taking over Instagram. In fact, there are several accounts dedicated specifically to memes and other brand accounts that bring them into their marketing strategy.

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Sprout Social

AUGUST 7, 2023

Sure, there was some stress—expressed mainly in the form of overworked social media manager memes—but most seemed excited about the novelty and potential of a new platform. According to Mosseri, confirmed features include a desktop version, hashtags , expanded search functionality and direct messaging.

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agora pulse

MARCH 24, 2020

It’s officially an octothorpe, and everyone on social media calls it a “ hashtag.” A hashtag is used right before a word to help categorize content on social media channels. More info about hashtags: Quick Tips for Making the Most of Your Hashtags. Brand authenticity. No fluff, no smokescreen.

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Likeable

MARCH 26, 2019

Challenges are the norm, usually grouped together with a hashtag. Memes : TikTok even has its own meme videos that simply catch on. While the platform is still new, this is mostly a matter of authenticity, which is becoming increasingly more important. Thanks to its Musical.ly Who’s on TikTok? Mexico, and Canada combined.

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Sprout Social

NOVEMBER 28, 2022

In a digital world that craves authenticity, bringing your audience behind the scenes can make waves. Share a trending meme. Where would social media be without memes ? Sharing trending memes or your spin on them is always a topical, fun way to rack up engagement. Add custom birthday hashtag. Behind the scenes.

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Later

JULY 3, 2020

Instagram Live broadcasts are one of the best ways to connect with your followers in a direct, transparent, and authentic way — especially when real-life get-togethers are impossible. Instagram Trends 2020 #5: Memes are Taking Over. Memes are really popular on Instagram — like really, really popular.

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Hootsuite

APRIL 28, 2020

Create a branded hashtag challenge. As with other social platforms, hashtags are a mainstay on TikTok for searching and sorting content. But hashtag challenges are especially popular on the platform. Challenges use specific hashtags to encourage users to create videos on a theme, as part of a campaign or viral trend.

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Sprout Social

NOVEMBER 11, 2019

For example: Encouraging followers to share user-generated content (think: customer photos) coupled with your branded hashtag. For example, Uniqlo promotes a dedicated Instagram Stories which shows off customers who use their #Uniqlo or #LifeWear hashtags. Enabling customers to tag themselves at your physical location.

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Hootsuite

MARCH 9, 2022

Dig deep into the #BookTok hashtag and learn about the kinds of videos that the app’s book enthusiasts are posting. Make sure you’re actually having fun, because your viewers can tell if you’re being authentic or not. Whether it’s a dance craze or a viral meme, you can participate in the trend while low-key promoting your product.

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Later

APRIL 21, 2021

Here’s are 7 ways to get more followers on Twitter: Use Images, Videos, Memes, and GIFs to Capture Attention. Tip #1: Use Images, Video, Memes, and GIFs to Capture Attention. Twitter is also a great place to have fun with visual memes. Show Your Brand’s Personality. Use Trending Topics to Your Advantage.

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Hootsuite

MAY 6, 2020

But it should also be specific to how you use social accounts, including Twitter, with details like: Branded hashtags and how to use them. Getting a lot of retweets from a funny meme is great— but did any of those translate to conversions or sales? Tip: Whatever your authentic voice is, make sure to spell-check it before posting.

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Likeable

FEBRUARY 12, 2020

Since then, the Flyers have used Gritty as a way to join topical and trending conversations in an authentic, ownable way without selling out. The initiative began through social media when the brand used the hashtag #CreatorsUnite to ask female athletes about the challenges and barriers they face in sports.

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Hootsuite

OCTOBER 12, 2023

Here are a few things you should check and take note of each day: Mentions of your brand Mentions of your product or service Specific hashtags and/or keywords Competitors and partners Industry news and trends As well, if your business has a physical location or storefront, use geo-search to filter for local conversations.

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Hootsuite

JANUARY 22, 2020

That includes keywords, hashtags, mentions, and messages for your brand and competitors. Specific hashtags and/or keywords. Tip : If you don’t have time or budget for high-production content, consider user-generated content , memes , or quick and beautiful images. Start off with five minutes devoted to social listening.

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Hootsuite

MAY 18, 2023

79% of TikTok users say they like it when brands come up with challenges, trends, and memes they can join in with. Or, engage a famous influencer to talk about your product and create a branded hashtag–like Shaq and Papa John’s Pizza did below. Be authentic Short-form video content is all about authenticity.

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