Sprout Social

SEPTEMBER 14, 2023

Customer marketing is one of the most powerful ways you can forge and feed connections with your current audience base. Reposting user-generated content (UGC) rewards customers who post it while also boosting authenticity on your channels by putting your audience at the forefront of your brand.

Strategy 124

Strategy Brands Content UGC 124

Pixlee

JANUARY 29, 2019

The solution: With the Pixlee platform, users can send UGC straight to the Facebook ad platform to scale their ad content. Marketers can increase their click-through rate on ads by 35% by using permissioned UGC. And how do you quickly match UGC with the corresponding text reviews? AI Powered UGC.

UGC 60

UGC Features Curation Influencer 60

Social Media Strategies Summit

NOVEMBER 18, 2020

These can be platforms for publishing, analysis, automation, curation, chatbots, etc. Consistent ROI tracking helps you identify effective strategies, tools, platforms, influencers, and content. Their follower relationships are authentic and deep. They also come in handy for A/B testing content, platforms, and audience segments.

ROI 246

ROI Social Media UGC Discount 246

Ignite Social Media

NOVEMBER 13, 2018

As user behavior and the platforms themselves continue to evolve, it’s imperative to adapt to the social media landscape. A recent study from Stackla reported that 86% of consumers say authenticity is important when deciding what brands they like and support on social media. User-Generated Content Becomes More Critical.

Trends 143

Trends Social Media UGC Authentication 143

Webbiquity SMM

JANUARY 28, 2020

Though the idea of pulling all of your organization’s social media feeds into a central hub has been around since at least 2014 , they still haven’t found wide use outside of trade shows and corporate events. The exact process varies a bit from one platform to another. Guest post by Anne Griffin.

Social Media 168

Social Media UGC Aggregator Eventful 168

Social Media Strategies Summit

SEPTEMBER 26, 2023

Example Check out the Lego Instagram feed, and you’ll see that most of the brand’s posts try to evoke emotion. YouTube is a diverse platform that attracts all sorts of internet users. One of the biggest drawbacks of branded content is that it lacks authenticity. Does Your Content Embrace Platform Conventions?

Social Media 130

Social Media Brands Content UGC 130

Sprout Social

DECEMBER 15, 2021

With over 1 billion monthly active users , TikTok has quickly become one of the largest social media platforms in the world. But even if your business is not targeting Gen Z customers, you can still benefit from establishing a presence on the platform. Consider the audience and nature of the platform.

How To 133

How To Hashtag Influencer UGC 133

Ignite Social Media

JANUARY 22, 2020

It seems impossible to imagine a time when our feeds haven’t been filled with stacks of homemade waffles, juicy burgers, and close-ups of artisanal donuts, making us continuously hungry and giving rise to the term “food porn”. But on social platforms, lists are often among the top performing pieces of content.

Types 177

Types Delicious UGC Bazaarvoice 177

Ignite Social Media

JULY 19, 2019

Pairing this with the rise of travel blogging and the highly-visual nature of social media, especially Instagram, social networking platforms have transformed into a top destination for wanderlusters and adventure-seekers. A key part of our social strategy is the curation of UGC. All employ a strong UGC curation strategy.

Travel 94

Travel UGC Brands Tourism 94

Hootsuite

JULY 20, 2023

The platform is a gold mine for connecting with potential employers, customers, and colleagues in your field. You don’t want to be “that person” who keeps posting sales pitches or self-promotional content on their feed–so what should you post? Dynamic, rich, content-focused posts stand out on the feed.

LinkedIn 85

LinkedIn HootSuite UGC Authentication 85

Sprout Social

NOVEMBER 29, 2023

Simply spending time on the platform and interacting with accounts in any way, shape or form will set you up for more engagement by default. The platform wants its users to engage authentically and organically, so Instagram put together limits and penalties for tactics they see as potentially gaming their algorithm.

Instagram 115

Instagram Tools Strategy Hashtag 115

Ignite Social Media

AUGUST 2, 2022

With over 1 billion monthly active users, TikTok is undoubtedly the hottest social media platform — and for good reason. TikTok has become more than just an entertainment platform — now fueling the creator economy and cultivating communities. The For You feed is what makes TikTok so addictive. Understand the TikTok Algorithm.

Strategy 175

Strategy Marketing Banking Influencer 175

Hootsuite

MAY 18, 2023

Short videos are intended to be quick, easily digestible content for viewers scrolling through social media feeds or other outlets. Other short-form video platforms, like Instagram, Snapchat, and YouTube, aren’t far behind. Plus, hosting platforms like TikTok and Instagram are all free to use.

Video 112

Video HootSuite How To UGC 112

Pixlee

OCTOBER 14, 2021

Is your brand active on most social media platforms, but you’re not sure whether you should invest in a TikTok strategy , too? They are looking for more authenticity, purpose, and transparency. Adapt to the platform. Nearly half of TikTok users have bought stuff that they saw on the platform. billion in 2021.

Strategy 86

Strategy Brands UGC Apparel 86

Hootsuite

JULY 6, 2022

Businesses, their partners and qualified public Instagram accounts can slap them directly onto: feed posts, Instagram Stories, IGTV videos, Reels, Guides, and. But only on their feed photos, as video and Stories aren’t yet supported. Instagram is a visually-based platform. UGC is a persuasive form of free advertising.

Instagram 117

Instagram HootSuite UGC Influencer 117

Sprout Social

MAY 26, 2022

While other social platforms require adaptability in order to share the latest information from your company, TikTok also requires you to stay up to date on the latest memes and trends so you can incorporate them into your content,” McNitt notes. Making sure you look authentic to TikTok without being too deceptive is also key.”.

Examples 142

Examples Campaign Tips UGC 142

Sprout Social

APRIL 6, 2022

And product-based brands are flocking to this new technology in droves, with 73% of businesses currently selling on social platforms. A recent survey found that 46% of consumers anticipate using social platforms’ in-app shopping features more this year. Many common ecommerce platforms (e.g.,

Examples 114

Examples Brands Facebook Retail 114

Pixlee

AUGUST 10, 2020

TikTok is a video-exclusive platform, and marketing on TikTok means authentic, relatable videos – regardless of your budget. User-generated content (UGC) goes a long way on TikTok. Tapping into this saves time and helps your brand feel more authentic. Creating Compelling Content on TikTok.

Video 98

Video Marketing UGC Hashtag 98

Hootsuite

APRIL 3, 2023

Sure, there are tons of stats out there about how low organic reach is nowadays, but Facebook is still the world’s most popular social media platform. But it’s not all altruistic here, babe: People love to see free educational content in their news feeds — and sharing lots of it is one of the oldest strategies in the book to earn trust.

Engagement 110

Engagement UGC Facebook HootSuite 110

Pixlee

AUGUST 25, 2021

90% of brands have a business account on Instagram, which means that this platform is really the center for building a successful brand. Feature User-Generated Content (UGC) Creatively. Once you have UGC you’re ready to share, there are a variety of ways you can showcase it beyond a static post.

Instagram 86

Instagram UGC Brands Hashtag 86

agora pulse

SEPTEMBER 18, 2019

User-generated content (UGC) is a game-changer for businesses. But is UGC worth all the effort? To get all these incredible benefits of UGC, however, you need to actually encourage customers to create content! Run UGC-oriented campaigns. If you want UGC, you need to run UGC-focused campaigns.

UGC 89

UGC Brands Content How To 89

Keyhole.co

SEPTEMBER 13, 2023

When a user searches for a specific hashtag or clicks on one, Instagram shows a content feed with the same tag. The more engagement your content attracts on different explore feeds, the better visibility your brand gets on Instagram. It also humanizes your business by increasing authenticity and relatability.

Hashtag 52

Hashtag Trends Instagram UGC 52

Pixlee

JULY 22, 2020

Social media tools help marketers and creators get the most out of social platforms. More than half of all brand discovery ( 52% ) is happening in public social feeds. Social contests are also a practical way to provoke more user-generated content (UGC), real customer photos from your fans and followers. Social Email Campaigns.

Social Media 56

Social Media Tools UGC Curation 56

Social Media Strategies Summit

JANUARY 3, 2019

In April, the platform saw changes to its API that resulted in the death of Instagram bots, apps that help brands analyze their followers and limitations on the ability to repost UGC. This means sharing better content, engaging more with audiences and staying up to date on all of the latest platform changes. 1 Madewell.

Instagram 139

Instagram Brands UGC Travel 139

Keyhole.co

JANUARY 22, 2024

Whenever your posts pop up in feeds, your fans can recognize you instantly without even looking at your username. Every visual aligns with their brand identity of minimalism and authenticity, creating a cohesive look across both platforms. Every social media platform has its specifications and algorithm. Let’s see- 1.

Social Media 52

Social Media Guidelines How To Hashtag 52

Keyhole.co

DECEMBER 13, 2022

“Each time a person logs onto Facebook, there are 1,500 stories that could appear in their News Feed. As a result, the competition in the News Feed is increasing and you’re competing against 1,500 other posts for a place in the News Feed.”. Focus on user-generated content (UGC). So then, when should you post on Facebook?

Engagement 59

Engagement Strategy Facebook UGC 59

Pixlee

AUGUST 25, 2021

90% of brands have a business account on Instagram, which means that this platform is really the center for building a successful brand. Feature User-Generated Content (UGC) Creatively. Once you have UGC you’re ready to share, there are a variety of ways you can showcase it beyond a static post.

Instagram 68

Instagram UGC Brands Hashtag 68

Pixlee

DECEMBER 15, 2021

More User-Generated Content (UGC). User-generated content (UGC) refers to media created by individual users (on social media or shared directly) rather than by a company or organization, and is a powerful content type for brands looking to add social proof and community focus to their marketing efforts. Trends to Watch in 2022.

Social Media 52

Social Media UGC Marketing Influencer 52

Sprout Social

NOVEMBER 14, 2023

“Authenticity”—there’s no question that it’s one of the biggest social media buzzwords. But don’t be fooled—authentic marketing is only becoming more important. But at the same time, the Index also found that authentic, non-promotional content is the number one thing consumers don’t see enough from brands. Let’s get into it.

Authentication 122

Authentication Tips Marketing UGC 122

Later

SEPTEMBER 12, 2019

User-generated content (UGC) is a killer asset for brands and businesses looking to grow online. . UGC is an affordable way to share high-quality content that generates sales for your brand — it’s the social media equivalent of a word-of-mouth recommendation! . UGC Best Practices #1: Be Original with Your UGC.

UGC 60

UGC Content Instagram Hashtag 60

Pixlee

FEBRUARY 15, 2021

With almost 4 billion combined active users of various social media platforms, the audience present on these platforms is simply too big to be ignored from a marketing perspective. Later, we will touch on how you can repurpose this UGC for marketing campaigns after a contest ends. Posting too frequently.

Social Media 93

Social Media UGC Authentication Discount 93

Pixlee

AUGUST 23, 2021

Instagram is no longer a simple photo-sharing social media platform; from influencer marketing to Shoppable Instagram for brands, the app now caters to ecommerce more than ever. . Instagram has product tags in feeds, product stickers in stories, and a shopping destination option in the explore button.

Features 52

Features Brands UGC Loyalty 52

Pixlee

AUGUST 23, 2021

Instagram is no longer a simple photo-sharing social media platform; from influencer marketing to Shoppable Instagram for brands, the app now caters to ecommerce more than ever. . Instagram has product tags in feeds, product stickers in stories, and a shopping destination option in the explore button.

Features 52

Features Brands UGC Loyalty 52

agora pulse

FEBRUARY 11, 2020

Now, Instagram has done it again, recently releasing its Reels for Stories , snagging a use case from the increasingly popular platform TikTok. TikTok is a vertical video platform in the vein of the popular but now-defunct app Vine. TikTok is a rapidly-growing social media platform. Let’s dive right in! .

Instagram 146

Instagram Meme Upcoming Authentication 146

Hootsuite

JUNE 21, 2022

We realized that TikTok is a unique and terrifying platform. But it presents an incredible opportunity to try something fun and be authentic. To generate more authentic content on a budget, we reached out to some TikTok influencers to create user-generated content (UGC) to share. Authentic works best.

HootSuite 84

HootSuite Trends UGC Authentication 84

Sprout Social

OCTOBER 19, 2022

The thing is—consumers trust content from creators because it feels authentic. While we did our own product shoots in-house, we also wanted more UGC-style photos and video clips to incorporate into our social media feed and email content post-launch. Use creator platforms. Look within your community.

Campaign 105

Campaign Content How To Influencer 105

Ignite Social Media

AUGUST 2, 2022

With over 1 billion monthly active users, TikTok is undoubtedly the hottest social media platform — and for good reason. TikTok has become more than just an entertainment platform — now fueling the creator economy and cultivating communities. The For You feed is what makes TikTok so addictive. Understand the TikTok Algorithm.

Strategy 91

Strategy Marketing Banking Influencer 91