Trending Articles

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Adapt or Be Left Behind: AI’s Marketing Revolution Awaits

The Social Media Hat

Are we in the midst of the 4th industrial revolution? How is AI impacting marketing today, and tomorrow? The post Adapt or Be Left Behind: AI’s Marketing Revolution Awaits appeared first on The Social Media Hat.

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Meta’s Looking to Help Instagram Influencers Create AI Bot Versions of Themselves

Social Media Today

Meta's developing a new product that'll enable influencers to create AI bots in their voice.

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9 E-commerce Social Media Marketing Tips for 2024

Social Media Strategies Summit

The latest data from January 2024 shows that 93.2% of internet users aged 16 to 64 use social media, spending an average of 2 hours and 23 minutes daily browsing social networks. Combine this with the fact that social media represents the go-to source of pre-purchase information for 44% of Gen Z and 36% of Millennials , and you’ll quickly realize that e-commerce social media marketing is essential for growing your business in 2024.

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How to Win the Meta Ad Auction

Jon Loomer

Most Meta advertisers know that an auction drives ad delivery, but do you know how this works ? While a typical auction rewards the highest bidder, the Meta ad auction is slightly different. Bids still contribute, but Meta is also trying to show ads to users who are likely to perform your goal action. Relevance and user experience are part of the equation.

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21 Advanced ChatGPT Prompts To Take Your Social Media to the Next Level

Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.

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Google Cracks Down on Spammy Behavior in Hopes of Focusing on Best of AI

The Realtime Report

Google Cracks Down on Spammy Behavior in Hopes of Focusing on Best of AI Bad content has been put on notice by Google. Those hoping to game the search engine’s algorithm will have to face new changes to its ranking systems, designed to help surface good content in results and hide some of the worst and most cynical stuff on the web. The measures taken by Google include prioritizing original and authentic reviews over recycled information that passes around aggregator sites.

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Surprising Insights from Big Lots’ Thriving Influencer Marketing Program

Ignite Social Media

In the ever-evolving world of retail marketing, it’s often the unexpected brands that deliver the most inspiring and effective influencer campaigns. Big Lots , the discount home goods retailer, is one such brand that has defied expectations and found tremendous success in leveraging influencer partnerships to drive brand awareness, engagement, and sales.

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Seeking Social Media Savvy: John Deere’s Quest for a Chief Tractor Officer Could Be Your Next Big Break

Bill Hartzer

John Deere is looking for our first-ever Chief Tractor Officer (CTO). And this isn’t some honorary position—it’s a real job where you can make a real impact. You’ll travel the U.S. creating thumb-stopping, brow-raising (in a good way) social media content to illustrate the incredible and unexpected ways farming and construction work impacts us all.

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TikTok Shares New Research on the Benefits of Creating Ads in Multiple Languages

Social Media Today

With the multi-lingual population growing, creating ads that address these audiences may be a valuable consideration.

Research 189
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6 Steps to Investor Pitch Decks

The Realtime Report

Crafting a successful pitch deck is a pivotal step for any entrepreneur looking to secure funding and propel their startup forward. To help you navigate this crucial process with confidence, we’ve outlined six essential steps in this infographic. Whether you’re a seasoned founder or a budding entrepreneur, mastering these steps can significantly enhance your chances of making a lasting impression on potential investors.

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How to create better social listening queries

Sprout Social

Contrary to popular belief, you don’t need to be a data analyst to craft social listening queries that drive results. Social listening has always been a powerful tool for brands that know how to wield it effectively. Even just one solid query can give a brand a rich, unbiased view of consumer sentiment. These insights build stronger messaging, campaigns, product lines—the opportunities are endless.

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Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

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Building a blockbuster campaign: How movie studios are changing the face of cinema

Audiense

In case you missed it (and how could you?), 2023 was an absolute blockbuster of the year for the box office. Barbie and Oppenheimer have been credited with saving cinema, with Barbie stealing the title of highest grossing film of 2023 , generating $1.38 billion in revenue worldwide.

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The Power of Storytelling in B2B Marketing: Crafting Narratives That Drive Engagement and Conversions

The Social Media Hat

How to humanize your brand and create deeper connections with your audience. The post The Power of Storytelling in B2B Marketing: Crafting Narratives That Drive Engagement and Conversions appeared first on The Social Media Hat.

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Meta To Remove Threads From Turkey Amid Investigation by Local Competition Regulator

Social Media Today

The TCA is exploring whether Meta has violated competition law by using IG as a growth engine for Threads.

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#670: Excel At 1-on-1 Coaching, Public Speaking, & High Converting Lead Magnets with Mike Pacchione

Amy Porterfield

Listen on… Mastering the art of public speaking, crafting irresistible lead magnets, and building a six-figure business with Mike Pacchione. My friend, my guest today has built an […] The post #670: Excel At 1-on-1 Coaching, Public Speaking, & High Converting Lead Magnets with Mike Pacchione appeared first on Amy Porterfield | Online Marketing Expert.

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The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

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GOODBIDS Reimagines Charity Auctions

WebInKnow

Charity auctions are a way for people to support a cause that speaks to them, gain status, and have some fun too. My friend Seth Godin and a team of ruckus-makers just introduced GOODBIDS - a new way to create charity auctions.

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Mastering Social Media Marketing for Gyms: A Comprehensive Guide

Sociallyin Insider Blog

Unlock the power of social media with our in-depth guide. Perfect for gym owners and marketers aiming for success in the digital fitness landscape!

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How to Use Google Gemini to Summarize YouTube Videos?

Tweaklibrary

Do you find yourself watching lengthy videos regularly? Now, you can instantly summarize YouTube videos with Google’s AI chatbot, Gemini. Although Google Gemini isn’t the most effective or accurate large language model, it has some useful tricks thanks to its integration with other services such as YouTube, Google Workspace, and Google Maps.

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X Will Comply with Brazilian Censorship Demands After Initially Opposing a Court Order

Social Media Today

Elon Musk made a stand in Brazil, but he's now opted to comply with the ruling.

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Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

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#671: A Look Inside My Membership: Momentum

Amy Porterfield

Listen on… How my exclusive Momentum membership has scaled my business and upleveled my community. Today's episode is very close to my heart because I’m sharing something with […] The post #671: A Look Inside My Membership: Momentum appeared first on Amy Porterfield | Online Marketing Expert.

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The complete crisis management guide for marketing leaders

Sprout Social

It’s the scenario no business wants to face. A cybersecurity attack or reputational crisis that can turn a normal working day into a sink or swim scenario. A good number of companies aren’t prepared for a crisis like this. However, an effective crisis communication strategy can help your company plan for a worst case scenario and emerge with your reputation intact.

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Can You REALLY Make Money Blogging? 7 Things I Know About Making Money from Blogging

ProBlogger

The post Can You REALLY Make Money Blogging? 7 Things I Know About Making Money from Blogging appeared first on ProBlogger. Ever wondered if tapping away at your keyboard can really pay the bills? Is it really possible to make a living from blogging? Is it just a small number of people making money from blogging? Is it only really possible to make money blogging if you write about the topic of making money blogging?

Survey 55
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Top 10 LinkedIn marketing agencies for 2024

Oktopost

Posting on LinkedIn without a strategy is like playing chess blindfolded – you might make one right move, but it’s unlikely you’ll win the long-term game. To make the most of LinkedIn, it’s smart to learn from the leading LinkedIn marketing agencies. LinkedIn audiences have twice the buying power of the average web audience, so getting your LinkedIn plan right before you start blasting content is crucial.

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How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

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TikTok May Soon Enable Brands to Generate AI Bots to Pitch Products on Their Behalf

Social Media Today

The process would enable brands to create AI characters that sell their products in the app.

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WhatsApp Adds ‘Chat Filters’ to Streamline Connection in the App

Social Media Today

The update will give you a simplified overview of your WhatsApp chats.

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TikTok Looks Set To Be Available in the US for Some Time, Even if Sell-off Bid Is Approved

Social Media Today

A proposed amendment would see ByteDance given a year to organize a sell off if the bill is approved.

Proposal 179
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X Plans to Expand its Annual Fee for All New Accounts in Order to Combat Bot Sign-Ups

Social Media Today

X originally piloted the new account fee initiative in selected regions last year.

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8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

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Instagram Adds New Interactive Polaroid Frame for Coachella 2024

Social Media Today

An interesting activation for Coachella 2024.

Instagram 188
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Threads Tests New ‘Recent’ Search Filter to Provide More Timely Results

Social Media Today

The option will enable you to sort searches in chronological order.

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YouTube Tests Subscription Sorting, Improved Upload Flow for ‘Members Only’ Shorts

Social Media Today

The new channel sorting option aims to highlight the most relevant updates in your feed.

YouTube 168
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Meta Advertisers Report System Glitches Are Pushing up Ad Prices

Social Media Today

Meta says that it has been working to address some problems in its ad delivery process.

Price 177
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Meta Advertisers Report That System Glitches are Pushing Up Ad Prices

Social Media Today

Meta says that it has been working to address some problems in its ad delivery process.

Price 175