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5 of the Best Content Curation Tools for Social Media Managers

Hootsuite

In the dog-eat-dog world of social media content, many marketers and creators will do anything to stay ahead. From Hootsuite’s Swiss army knife versatility to Talkwalker’s data-driven insights and Pocket’s simplicity, discover which content curation tool best aligns with your social strategy.

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How To Master Brand Sentiment Analysis – Beginner’s Edition

Keyhole.co

What people think and feel about your company, products, and services is your brand sentiment. In the absence of magical powers that can help you see into customers’ minds, brand sentiment allows you to dig deep into the mentions and messages that your brand receives to discover the underlying emotions that are being expressed.

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The 2024 Guide to Social Media Strategy for Executives

Hootsuite

Whether you’re B2B or B2C, your customers want to engage with humans on social media. 56% of customers want more relatable, personable content from brands on social, but 48% of brands are still posting self-promotional content multiple times a week. Easy: be active on social media. Here’s exactly how to do it.

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Mastering Social Listening Metrics & KPIs: A Comprehensive Guide For Digital Success

Keyhole.co

Consistently marketing on social media can help your brand generate wide exposure and high-value leads. Mastering social listening metrics and KPIs is about interpreting data and applying the lessons you’ve learned from it to continuously refine your social media marketing approach.

Metrics 52
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5 Ways To Use Social Listening For Competitive Analysis

Keyhole.co

Today, Social Media Listening tools like Keyhole let you gather vital metrics such as how often your brand or your competitors are mentioned. With the aid of social media analytics tools , collecting this data is now a breeze. 4 Benefits of social listening for competitive analysis 1. How does it work?

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gazeMetrix: Monitor Your Visual Brand Mentions Based on Image Recognition

Mindjumpers

Monitoring brand mentions, share of voice, sentiment etc. But there is a dark side, which, until now, has been immeasurable, to the great frustration of social media analysts: Visual brand mentions. Startup company gazeMetrix opens up for an entirely new way of monitoring online conversations.

Brands 264
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How to Measure Customer Engagement and Why It’s Important

Pixlee

Social media engagement including liking, sharing, and commenting on posts. 1 Likes, Comments, and Shares on Social Media Platforms. billion people use social media worldwide. They’ll also help you gain a better insight into the overall sentiment of your brand and products or services.