Diva Marketing Blog

APRIL 9, 2009

He has been in business for twenty years as a communications consultant and coach, following a public service career with senior positions in education, the arts and major events planning. He is an Associate of China-based company CultureFish Media, which assists companies promoting their business online in China.

WordFrame 45

WordFrame Social Media Web 2.0 Lurker 45

Convince & Convert

MAY 12, 2010

Could I get you to reply to the people who like you and your company on Facebook if we can demonstrate that it strengthens your brand recognition? link] Alltop Would You Try It With a Fox? Ive founded 5 companies, and spent 15 years running digital marketing agencies. Will you embrace Twitter if I can show you ROI?

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Consultant Social CRM MySpace Social Media 121

Convince & Convert

FEBRUARY 19, 2010

link] Clinton Bonner Another #SXSW Accelerator company, this time covered by @jaybaer [link] –> @NutshellMail [link] 451 Heat New Email Service NutshellMail Simplifies Social Media [link] Would you use this service? I haven't used it, but looks interesting [link] [link] Meylah Community Anyone use NutshellMail?

Social Media 115

Social Media Social CRM MySpace TweetBeep 115

Convince & Convert

AUGUST 10, 2010

TA : For Gist, which is based around personal productivity, it’s about only revealing data in a contextually appropriate way. JB : How are companies incorporating influence metrics into their marketing? JB : In addition to influencer outreach, how can companies engage in influence mining for customer service?

Social CRM 134

Social CRM Influencer Klout Social Media 134

Bare Feet Studios

JUNE 9, 2010

Three years ago, when Twitter was a tight knit community of tech and communications early adopters, we literally begged them to charge for the service. As late as November, 2008, Guy Kawasaki ran a poll and over half still said they would be willing to pay – despite the usual snark attack common by internet communities.

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Upcoming Conference Social Graph Flickr 57

Convince & Convert

APRIL 28, 2010

Because our behaviors on the social Web leave a noticeable fingerprint, smart companies can modify the way they engage and interact with us, based on our social graph, purchase history, etc. But now, social media is enabling companies to make influencer outreach a foundational marketing tactic. million followers on Twitter? population.

Social Media 149

Social Media Strategy Influencer Social CRM 149

Convince & Convert

JULY 28, 2010

When I discuss this concept with companies, however, too often I hear something in the realm of “we don’t know what to provide our customers that would be helpful.&# Buy your own product. Try to return something to your own company. 5 excellent points that a company can (should!) Jay, I'm impressed!

Social Media 150

Social Media Strategy Consultant B2B 150

Convince & Convert

FEBRUARY 25, 2010

Her company Audience Audit provides strategic marketing support and audience segmentation research that helps organizations understand their customers better. According to Jamie Grove, the company’s Director of Evil Schemes and Nefarious Plans (i.e. Marketing), ThinkGeek is “all about serving our community.

Social Media 117

Social Media Case Study Strategy Study 117

Webbiquity SMM

JANUARY 10, 2011

5 Ways for B2B Companies to Engage on Facebook by Social Media B2B. Debbie Hemley offers “26 practical ways to use good content for your Facebook pages, everything from A to Z,&# literally–starting with Alltop and business updates and running all the way through YouTube and Zen. Highly creative AND useful!

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Facebook B2B Privacy MySpace 210

Kikolani

SEPTEMBER 25, 2012

If you’re a business, you may have the luxury of hiring an awesome Internet Marketing Company to keep up with the trends, but as individuals managing a blog for as a hobby or for profit, it’s up to you to not only maintain that blog but keep up with ways to increase traffic. Comments are the life of your blogging community.

Questions 167

Questions Adsense Marketing SEO 167

Koka Sexton

MARCH 24, 2009

I got a message today about a website that shows the Tweets from some of the executives of the largest companies in America. Created by Federated Media, in partnership with Microsoft, ExecTweets is a platform that aggregates the tweets of top business execs and empowers the community to surface the most insightful, business-related tweets.

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Twitter Bazaarvoice Alltop Microsoft 56

Koka Sexton

MARCH 24, 2009

I got a message today about a website that shows the Tweets from some of the executives of the largest companies in America. Created by Federated Media, in partnership with Microsoft, ExecTweets is a platform that aggregates the tweets of top business execs and empowers the community to surface the most insightful, business-related tweets.

Bazaarvoice 56

Bazaarvoice Alltop Microsoft Foursquare 56

Social Media Strategery

APRIL 2, 2010

Become Part of the Online Community Get on LinkedIn. community as Gov 2.0 Back when I got started with social media at my company, it took me around six months to go from “hmmm, this is interesting” to “let’s actually do something with this as an organization!” Don’t just listen – start engaging too. Events My Gov 2.0

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Gov 2.0 Social Media Policies Privacy 138

Convince & Convert

SEPTEMBER 21, 2010

Google Alerts Like most marketing professionals, I have several Google Alerts set up for my name, my company name, and topics of interest to me. Katie Morse Community Manager @misskatiemo [link] [link] Katie Morse Jason – great post! For listening and measurement: let me know if you want to check out Biz360 Community.

Social Media 167

Social Media Strategy Consultant Tweetdeck 167

Convince & Convert

JUNE 30, 2010

If we’re not using the available data (made even richer by the coming ubiquity of “like&# ) to boost relevancy of our social and email communication, our fans will gravitate toward companies that are. Because relevancy = respect. It’s time to start thinking about social media the same way.

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Social Media Strategy Automotive SEO 129

Convince & Convert

AUGUST 25, 2010

August 25th, 2010 |Written By: Jay Baer | View Comments Tweet Today’s post is a collaboration with Clinton Bonner , community connectivity expert, futurist, and blogger at Everything to Everything. Does this change where you might go to get your next cup of coffee and how you come to discover music and other consumer products?

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Facebook Yahoo Collaboration Social CRM 144

Convince & Convert

SEPTEMBER 20, 2010

Within 12 months of its invention, 1,200 companies entered the radio “business&# in some form or fashion. In his own, story-filled way, he emphasized the point that we are in a period of unusual communication change and upheaval, not unlike the 1920s and the invention of radio. And that’s the problem.

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