Airlines Influencer Marketing Sentiment 
Hootsuite
JUNE 6, 2024
This data can then inform marketing. JE — United Airlines (@united) May 18, 2024 This tweet shows United Airlines responding to an indirect mention of their brand name, not their handle. As a social media manager, you should get to know your niche’s main thought leaders and influencers. Brand sentiment.
Hootsuite
SEPTEMBER 14, 2023
Social media intelligence is the practice of gathering data from social media conversations to inform your future marketing actions. For example, marketers looking to leverage social data intelligence might track Instagram, Facebook, and Twitter conversations to measure sentiment around their brand or products.
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Adam Cohen
MARCH 30, 2011
With each passing conference and industry event, the perennial mainstays of social media case studies tend to remain the same: Dell, Comcast, Southwest Airlines, Starbucks. They all in many ways were first to market, which in an industry like marketing tends to benefit those who create the buzz first. Most Commented.
Sprout Social
FEBRUARY 18, 2020
But when you practice social media listening , you’re taking an overall look at brand mentions and industry trends to better inform future marketing decisions. At 78%, the majority of marketers that Sprout surveyed responded to a customer request within 12 hours. Monitoring helps you with your brand perception and sentiment.
Socialized
OCTOBER 1, 2009
2 : one having a well-known and usually highly regarded or marketable name. If your last flight on jetBlue was really pleasant, you have good brand associations with the airline. All of those experiences occur outside of marketing, sales, advertising, branding and the four walls of your corporate headquarters.
Keyhole.co
OCTOBER 21, 2023
You’re in for a treat, whether you’re an experienced marketing manager, social media manager, dedicated brand manager, or just someone eager to increase their expertise in this field. Monitoring social media is like listening in on discussions at a busy market in the digital realm. Social media monitoring: What is it?
Hootsuite
JUNE 29, 2023
You don’t necessarily have to sit back and accept public sentiment. Approach partnerships with caution Partnering up with other brands, influencers and ambassadors can be an amazing opportunity to get creative and spread the word about your brand. Track your social sentiment Okay, so you know people are talking about you.
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