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Paid Social Media for B2B: Strategies that Get Results

Oktopost

There are few things in a B2B marketer’s toolkit that can deliver as much ROI as paid social media marketing. With over 750 million professionals currently using LinkedIn , it’s easy to see how success on major social media platforms can lead to a goldmine of opportunity at your fingertips.

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LinkedIn vs Facebook: Which Will be Better for B2B in 2021?

Oktopost

When it’s time to launch a B2B marketing campaign on social media, LinkedIn seems like the obvious platform of choice. By the numbers , LinkedIn is supposedly the best social media platform for B2B lead generation. . In addition, Facebook is by far the more mature advertising network. Retargeting.

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Analytics for Content Marketers and Bloggers: What Do You Need to Track?

ProBlogger

Through content marketing, you have many different types of desired results like profit, traffic, social media buzz, subscribers or even advertising conversions. Google Analytics has been my tool of choice to analyze my data daily. Simply, log into Google Analytics, then click on Acquisition>All Traffic.

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10 Marketing & Promotion Tips to Help You Get More Traffic

Josh S Peters

Get started by visiting the Google Adwords homepage and signing up to the world’s largest PPC advertising network: adwords.google.com. Create a Social Media Presence . Social media is one of the new faces of the internet, and the major social networks combined easily encompass more than one billon internet users.

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12 Market Research Software Solutions Every CMO Must Know

Oktopost

Feed a website address to BuiltWith, and it can tell you about the framework, widgets, hosting, scripting, shopping cart software, content delivery and advertising networks, and more. But they’re also big enough to give away pretty powerful analytics tools for free. Price: starts at $99.95 per month per user. Google Trends.

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17 Digital Marketing Experts Share Their Top Tips, Tricks, and Tools

Techipedia: Tamar Weinberg

With the breadth and depth of social media services out there, it’s no wonder that we often find ourselves lost in the vast array of services. Shannon Paul is a social media manager at the Blue Cross Blue Shield of Michigan and blogs on social media for business at Very Official Blog. Jason Falls.

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Protect Your Online Privacy: Say NO to Ad Cookies

Ari Herzog

Facebook and Yahoo Mail account holders, for instance, may be exposed to banners or other advertisements. The National Advertising Initiative was formed in 1999 and works cooperatively with third-party advertisers and the general public like you to raise awareness on what is being collected and stored by cookies.

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