Analytics for Content Marketers and Bloggers: What Do You Need to Track?

ProBlogger

Through content marketing, you have many different types of desired results like profit, traffic, social media buzz, subscribers or even advertising conversions. Generate income through advertising published within the content itself (banner ad, contextual, etc)?

How To Optimize Your Facebook Ads Like A Pro

The Realtime Report

Facebook’s advertising network allows you to reach millions of potential customers very easily. The ad network is designed to be user friendly, allowing those with even no experience in using paid ads to reach the right type of audience. Use Third Party Analytics.

Facebook Clear History, Apple ITP & Chrome Updates: What It All Means for Brands

Likeable

In the coming months, Facebook will begin rolling out the Clear History feature to users, which will have a potentially significant impact on advertisers. It isn’t yet completely clear what advertising services’ tracking cookies will be classified as first or third party, but since the Facebook pixel relies on cookies, these updates mean the “look back” windows for attributing conversions and retargeting users may be shrinking.

Apple 59

Analyse your RSS Feed

Koka Sexton

Koka Sexton dot Com Home About Koka Contact Twitter FULL RSS Analyse your RSS Feed Your RSS readership is just as important as tracking your visitors with Google Analytics.

RSS 52

10 Marketing & Promotion Tips to Help You Get More Traffic

Josh S Peters

If done wrong, PPC advertising can cost you a fortune and eat up not only your entire advertising budget but also your general business funds. Get started by visiting the Google Adwords homepage and signing up to the world’s largest PPC advertising network: adwords.google.com.

Tips 187

Show Me The Money – Top 5 Google AdSense Alternatives

Kikolani

There’s something you should know: AdSense isn’t the only option for earning advertising revenue out there. Actually, there are a whole lot of competitors, but it can be difficult to work out which ad networks are genuinely good value and which ones are out to rip publishers off.

The Marketing Problem Is Simple: There Are Too Many Ads

Twist Image

The entire construct of the advertising industry was built on the scarcity model. There was only a finite number of pages in the newspaper allotted to advertising. But, they feel this way not because it's expensive to advertise or because there is a lack of substantive places to put those ads. The ability for a blog (or website or whatever) to have targeted advertising run on sites that were more relevant than random run of network, generic, advertising sounded promising.

Protect Your Online Privacy: Say NO to Ad Cookies

Ari Herzog

Facebook and Yahoo Mail account holders, for instance, may be exposed to banners or other advertisements. If you want to remove a cookie from your computer browser, click this link and opt out of whatever advertising networks you want.

How to Grow Your Blog’s Traffic and Income by Setting Goals

ProBlogger

Google Analytics wasn’t around at the time. I focused more on Amazon’s affiliate program, and started experimenting with other advertising networks (such as Chitika) and selling ads direct to advertisers.

I Want To See Ads!

Twist Image

Attention brands that are doing advertising online: Just because I put something in the shopping cart and did not checkout (yet!), don''t you start with that retargeting advertising business so quickly! Also, if I did buy it, stop throwing your advertising budget down the toilet by retargeting me with products in that ads that I have already bought. Advertising doesn''t work. And, is this retailer, now doing co-op advertising and charging the brand for all of this?

Buy 61

198: 6 First Income Streams Recommended for Bloggers

ProBlogger

For example, I found talking to many bloggers who blog about spirituality of different faiths or politics that advertising doesn’t always work so well on some of those, particularly advertising with advertising networks like Google’s AdSense. For example, I know one blogger who has a blog in Melbourne and they monetized their blog by advertising on their blog to Melbourne businesses. There are networks around as well.

Thoughts on UK magazine ABC figures…

The Way of the Web

And all kinds of alternatives for entertainment from social networks to video sharing.

PB135: How to Grow Your Blogs Traffic and Income by Setting Goals

ProBlogger

This is before Google Analytics – most blog stats were freely viewable through Site Meter. I also started selling ads directly through advertisers and using other networks like Chitika. I started selling ads directly to advertisers as well.