Waxing UnLyrical

JANUARY 2, 2011

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Weekly Roundup: The New Year Edition January 2nd, 2011 Tweet The champagne has been popped and you might be recuperating from the New Year’s Eve festivities. Sign out Leave your comment here.

Postrank 124

Postrank Tourism Blogroll Creative Commons 124

Akamai Marketing

MARCH 31, 2011

Share and Enjoy: Tags: customer service , social media , suggestions No Comments Start the ball rolling by posting a comment on this article! I’ve always advised my clients that its better to have people complain in an open forum where it can be addressed. I’ll be tweeting the best responses.

Social Media 188

Social Media Klout Policies Forums 188

Akamai Marketing

FEBRUARY 22, 2011

If you are looking for a way to automate some features of Twitter, this is a good option. Social Media Complainers – your new BFF’s Successful Blogging for Small and Medium Businesses A Thousand Little Cuts of Social Media – A Kaizen Approach I recommend.

Tools 163

Tools Klout Policies HootSuite 163

Waxing UnLyrical

FEBRUARY 7, 2011

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali An Ode To Monday February 7th, 2011 Tweet You wake up to Monday ; what will it bring? Get Shareaholic test Filed under Personal | Tags: a case of the mondays , ode | Comments (3) Site settings comment help?

Postrank 161

Postrank Class Tourism Blogroll 161

Waxing UnLyrical

NOVEMBER 3, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali MeasurePR: The BrandBuilder Edition November 3rd, 2010 Tweet If you work in the PR/marketing world(s) (are they one now? Sign out Leave your comment here. Sign out Leave your comment here.

Postrank 255

Postrank ROI Tourism Blogroll 255

Akamai Marketing

MARCH 1, 2011

Share and Enjoy: Tags: social media , Tool , Twitter 4 Comments Kalin Dudley Posted March 18, 2011 at 5:40 PM Tara, This is an interesting subject as I was actually experiencing something from my personal twitter account last Friday. That would be worth paying for!

Tools 160

Tools Klout Policies Tourism 160

Waxing UnLyrical

JANUARY 14, 2011

But the reason it takes its name from perhaps the greatest marketing genius of our time , is that you can customize it for new and returning visitors. Sign out Leave your comment here. Sign out Leave your comment here. Mark as read Approve comment Exellent resources! Reply Rate Up div.livefyre-comment).removeClass(livefyre-hidden)"

WordPress 234

WordPress Class Flickr Postrank 234

Waxing UnLyrical

DECEMBER 28, 2010

In 2011, let’s make our stories terrific. Get Shareaholic test Filed under Public Relations | Tags: dan gordon , samuel gordon jewelers , story telling | Comments (10) Site settings comment help? Sign out Leave your comment here. Sign out Leave your comment here. Reply Rate Up div.livefyre-comment).removeClass(livefyre-hidden)"

Class 237

Class Creative Commons Postrank Flickr 237

Waxing UnLyrical

JANUARY 4, 2011

As the social web penetrates virgin markets, improvising on what is exclusively perceived as an urban commodity, the next big thing could well be the semi-urban populace. Get Shareaholic test Filed under Amrit Pal , Social Media | Tags: pink chaddi , social media in india , UIDAI | Comments (7) Site settings comment help?

Social Media 195

Social Media Postrank Flickr Class 195

Waxing UnLyrical

NOVEMBER 15, 2010

Please let me know in the comments. Erica Holt has more than eight years’ experience developing digital marketing strategies for non-profit and public sector clients. Sign out Leave your comment here. Sign out Leave your comment here. Mark as read Approve comment Great points! Have any questions?

News 274

News Google SEO Postrank 274

Waxing UnLyrical

OCTOBER 24, 2010

So, for this week’s weekly roundup, I thought it would be interesting to share some of the most thought-provoking posts I’ve come across over time (they’re not all new) on how non-profit organizations and cause marketing have been rethinking color. The cause marketing genius of the pink ribbon , from Cause Marketing.

Cause marketing 198

Cause marketing Postrank Tourism Flickr 198

Akamai Marketing

MARCH 23, 2011

By encouraging businesses to start out with their focus and strategy and then move through to the other elements, the authors Dover and Moffit support what so many marketers know, but what so many companies ignore in their rush to create a program. I particularly appreciated the process of the FLIRT model. What’s your social currency?

Review 142

Review Company Klout Policies 142

Waxing UnLyrical

DECEMBER 31, 2010

In 2011, I wish you health, happiness and wonderful, wonderful people. Get Shareaholic test Filed under Personal | Tags: humanity , people | Comments (7) Site settings comment help? Sign out Leave your comment here. Mark as read Approve comment Hi Shonali. Reply Rate Up div.livefyre-comment).removeClass(livefyre-hidden)"

Class 156

Class Postrank Tourism WordPress 156

Waxing UnLyrical

JANUARY 20, 2011

But anything more than that risks repeating the mistakes committed by many a marketer; putting too much emphasis on the channel and not enough on people and content. Sign out Leave your comment here. Sign out Leave your comment here. Reply Rate Up div.livefyre-comment).removeClass(livefyre-hidden)" pts Settings.

Social Media 151

Social Media Class Postrank Tourism 151

Akamai Marketing

FEBRUARY 8, 2011

A deceptively simple yet dynamic tool for bloggers which measures what it calls “Engagement Events&# such as a comment, a bookmarked link, or a tweet about a particular post. It also breaks down where engagement events are occurring for the time period (comments, Digg, Twitter). Enter: PostRank.

Postrank 134

Postrank Analytics Tools Klout 134

Waxing UnLyrical

DECEMBER 23, 2010

Seeing as how it’s coming close to the end of the year and everyone’s in a prediction kinda mood, Jen thought it would be cool to chat about what might be coming our way in terms of PR measurement in 2011. In other words, paywalls , how pitching will be affected if these take off, and prognoses for 2011. pts Settings.

Postrank 151

Postrank Class Tourism WordPress 151

Akamai Marketing

MARCH 24, 2011

Then you could ask them “ where should we have a social media presence? &# Give every employee’s voice equal weight, no matter if they are your VP of marketing or the janitor. You might send them a comment, “like&# something they said, ask a business a question. Ask a guru a question. Imagine rather than restrain.

Social Media 149

Social Media Klout Policies Small Business 149

Waxing UnLyrical

NOVEMBER 6, 2010

Get Shareaholic test Filed under Personal | Comments (3) Site settings comment help? Get notified of updates in this conversation "> Follow conversation Stop receiving notifications "> Following conversation people listening Followers Livefyre is in Offline Mode - you can still post comments. Sign out Leave your comment here.

Postrank 156

Postrank Class Tourism Blogroll 156

Akamai Marketing

MARCH 9, 2009

Share and Enjoy: Tags: event marketing , events No Comments Start the ball rolling by posting a comment on this article! Share and Enjoy: Tags: event marketing , events No Comments Start the ball rolling by posting a comment on this article! What’s your social currency?

Eventful 100

Eventful Klout Tourism Policies 100

Waxing UnLyrical

DECEMBER 11, 2010

Get Shareaholic test Filed under Personal | Tags: beauty , color , snowmageddon | Comment (1) Site settings comment help? Get notified of updates in this conversation "> Follow conversation Stop receiving notifications "> Following conversation people listening Followers Livefyre is in Offline Mode - you can still post comments.

Postrank 145

Postrank Tourism Blogroll WordPress 145

Waxing UnLyrical

FEBRUARY 1, 2011

Noting that there were quite a few comments about how KPIs need both context, strategy and relevance , Seth continued to say that the need should be framed in terms of awareness, knowledge and actual behavior. Market mix modeling is an option (and one that he mentioned) but not inexpensive, so out of the reach of many companies.

Postrank 193

Postrank Metrics Tourism WordPress 193

Waxing UnLyrical

FEBRUARY 6, 2011

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Weekly Roundup: The Gerald Durrell Edition February 6th, 2011 Tweet I don’t know if you’ve read My Family and Other Animals by Gerald Durrell ; almost everyone I’ve asked in the States hasn’t.

Class 144

Class Postrank Tourism Survey 144

Waxing UnLyrical

NOVEMBER 27, 2010

Get Shareaholic test Filed under Business , Personal | Tags: being the best , frame of reference | Comment (1) Site settings comment help? Sign out Leave your comment here. Sign out Leave your comment here. Shannon Pauls Very Official Blog Spin Sucks TopRank Online Marketing Blog Writing Boots - David Murray Love WUL?

Creative Commons 166

Creative Commons Postrank Tourism Flickr 166

Waxing UnLyrical

SEPTEMBER 21, 2010

Get Shareaholic test Filed under MeasurePR , Measurement , Public Relations , Social Media | Tags: don bartholomew , margaret brady , PR measurement , social media ROI | Comments (2) Site settings comment help? Sign out Leave your comment here. Sign out Leave your comment here. Reply Rate Up div.livefyre-comment).removeClass(livefyre-hidden)"

Postrank 150

Postrank ROI Class Tourism 150

Akamai Marketing

JUNE 28, 2009

Oscar Meyer’s stunt is perhaps the oldest and longest running mobile marketing campaign in the country. Kraft is smart about their event marketing campaign, its integrates nicely with their website , they have a blog and them seem to focus on cities in the DMA 50-100 range. Put it in perspective.

Mobile 124

Mobile Klout Policies Tourism 124

Waxing UnLyrical

OCTOBER 28, 2010

Get Shareaholic test Filed under Events , Public Relations | Tags: network solutions , pr , Public Relations , twitterchat | Comment (1) Site settings comment help? Sign out Leave your comment here. Sign out Leave your comment here. Click here to try reconnecting the live stream. | pts Settings. Read All About It!

Postrank 165

Postrank Conference Tourism Blogroll 165

Waxing UnLyrical

NOVEMBER 17, 2010

Get Shareaholic test Filed under Blogging for Grasshoppers , How To , Writing | Tags: ann wylie , poynter institute , writing with visual appeal | Comments (11) Site settings comment help? Sign out Leave your comment here. Sign out Leave your comment here. Mark as read Approve comment Hey Shonali - Thx for this.

Class 215

Class WordPress Creative Commons Postrank 215

Waxing UnLyrical

AUGUST 27, 2010

So when a study like the one published by e-Marketer* suggests ‘only’ 16% of social business programs are measuring ROI, while many are surprised it isn’t higher , it actually sounds a little too high to me. Sign out Leave your comment here. Sign out Leave your comment here. Image: Kemp Edmonds via Flickr, CC 2.0 pts Settings.

ROI 169

ROI Postrank Tourism Blogroll 169

Waxing UnLyrical

OCTOBER 19, 2010

Image: Greig Christie via Flickr, Creative Commons Since Google Instant’s launch just over a month ago, digital marketers have been scrambling to figure out how search engine marketing strategies might need to change. I look forward to hearing from you in the comments. Sign out Leave your comment here. pts Settings.

Google 254

Google Class Creative Commons Yahoo 254

Waxing UnLyrical

OCTOBER 9, 2010

Get Shareaholic test Filed under Business , Networking , Personal | Tags: golden rule , social karma | Comments (2) Site settings comment help? Sign out Leave your comment here. Sign out Leave your comment here. Mark as read Approve comment I wish there was a FB *love* button. Reply Rate Up div.livefyre-comment).removeClass(livefyre-hidden)"

Postrank 134

Postrank Class Tourism Blogroll 134

Waxing UnLyrical

JANUARY 22, 2011

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali A Three Week Check-In January 22nd, 2011 Tweet One of the things I wanted to do more of this year was to pay more attention to wellness. Three weeks into 2011, how am I doing? pts Settings.

Exercises 100

Exercises Postrank Tourism Blogroll 100

Waxing UnLyrical

JANUARY 15, 2011

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali The Year of Living Older… And Liking It January 15th, 2011 Tweet Today is my 41 st birthday. Sign out Leave your comment here. Sign out Leave your comment here. “How old I am.&#

Class 191

Class Postrank Comments Tourism 191

Waxing UnLyrical

JANUARY 13, 2011

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali How To Get Your Blog Project Approved January 13th, 2011 Tweet Guest post by Shanan Sorochynski Okay, you’ve had nearly half a month to sink into 2011. Sign out Leave your comment here.

Project 170

Project How To Class Posterous 170

Waxing UnLyrical

OCTOBER 16, 2010

Get Shareaholic test Filed under Personal | Tags: bijoya dashami , durga puja , festivals , kolkata , pandal | Comment (1) Site settings comment help? Sign out Leave your comment here. Sign out Leave your comment here. Click here to try reconnecting the live stream. | pts Settings. durgapuja [.] Read All About It!

Creative Commons 145

Creative Commons Construction Postrank Tourism 145

Kikolani

SEPTEMBER 25, 2012

As each year passes, blog marketing techniques evolve. What worked in 2011 may or may not be as effective in 2012. I receive a lot of questions on a regular basis about blogging, online marketing, and traffic generation, so I thought I would share my answers in this post. Comments are the life of your blogging community.

Questions 167

Questions Adsense Marketing SEO 167

Waxing UnLyrical

OCTOBER 23, 2010

Get Shareaholic test Filed under Communication , Networking , Social Media , Twitter | Tags: lunch , personality , Social Media , Twitter | Comment (1) Site settings comment help? Sign out Leave your comment here. Sign out Leave your comment here. Click here to try reconnecting the live stream. | pts Settings. link] (esp.

Creative Commons 162

Creative Commons Postrank Tourism Flickr 162

Waxing UnLyrical

SEPTEMBER 7, 2010

Get Shareaholic test Filed under Business , Social Media | Tags: bnet , customer service , evangelizers , jen zingsheim , mark story | Comment (0) Site settings comment help? Sign out Leave your comment here. Sign out Leave your comment here. Click here to try reconnecting the live stream. | pts Settings. Wanna Subscribe?

Social Media 146

Social Media Postrank Tourism Blogroll 146