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Is SMS Marketing Still a Viable Strategy?

Techipedia: Tamar Weinberg

SMS, really? As most brands and organizations now have a mobile optimized version of their website, the focus is now on encouraging users to travel to your site and interact with the brand itself in order to push increased revenue. The marketing strategy must be relevant and timely while meeting the customer’s individual needs.

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How To Start A Mobile Marketing Strategy

The Realtime Report

How To Start A Mobile Marketing Strategy. Have you considered mobile marketing as part of your advertising strategy? If you haven’t, you probably should, because mobile ads can often be one of the best ways to communicate with an audience. Here is how you can embark with a successful mobile marketing strategy.

Mobile 135
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Our Shifting Notion of Search, Social and Mobile.

Direct Marketing Observations

10 years ago seems so 10 years ago in the world of search, social and mobile. We use it for online transactions, travel decisions, job searches, purchases, research, and a dozen other activities. In the world of mobile, the evolution has been nothing short of dramatic. Now the mobile device is an extension of our desktop.

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20 Types of Digital Marketing that Works

Social Media Marketing

Digital marketing has been a key element in the overall marketing strategy of businesses. Marketers usually combine numerous strategies in campaigns, especially since new and improved digital marketing developments are emerging. 20 Effective Digital Marketing Tools 1. Content is a waste if it can't be found.

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3000 Year Old Marketing Techniques

Bill Hartzer

Three Thousand Years of Marketing in Three Paragraphs. Marketing is not new. There is evidence to suggest that at least as early as the Phoenician traders – over 3000 years ago – there was activity that we might class as marketing – Phoenician traders drew pictures on stones portraying their goods. Marketing'

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The 9 best reputation management services for your brand in 2024

Sprout Social

In this article, you’ll learn what an online reputation management service is, how they support businesses’ goals and our recommendations for the best providers in the market. 3 benefits of using a reputation management service News travels fast in today’s ‘always-on’ social media landscape. What is a reputation management service?

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Top 5 Social Media Apps that All Marketers Need

agora pulse

We live in an increasingly-mobile world. Marketers are attached to their mobile devices and finding new ways to access information on-the-go, especially through social media apps. Like many other social media apps, LinkedIn’s mobile offering is a crisp rendering of its desktop counterpart. Let us know in the comments!