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How a social media consultant can help your business

Sherrilynne Starkie

Shared media is about engaging stakeholders on social networks. Facebook Blueprint certification and Twitter Flight School demonstrate mastery in major social networks. These tend to include the following: Data and insights such as Google Analytics, Sysomos, Sprout Social, Facebook Insights, Twitter Analytics, etc.

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Content Curation Tools: A Curated List of Content Curation Tools

Razor Social

You know that content curation can help you get more followers and more engagement on social media, but you also know you need to optimize the process in order for it to truly pay off. Storify – Create or find stories. Imagine that you missed a really great conference but you heard that someone ‘storified’ it. Takeaways.

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Case Study and Lessons Learned: App Product Launch and Awareness

Akamai Marketing

Listen: The City of Honolulu wanted to encourage adoption of the app and at the same time increase citizen engagement and conversation. A Facebook page was developed, it wasn’t actively utilized for the short campaign. Storify Review: . Some social media influencers were first-time bus rides. 425 Tweets. Sell-out event.

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How B2B Tech Marketing on Twitter is Changing (Research)

Webbiquity SMM

Further, “80% of leads sourced through social media for B2B marketers come from LinkedIn…(and) LinkedIn drives more traffic to B2B blogs and websites than Facebook and Twitter combined.” A ratio of greater than 10 indicates the business is using the account more as a broadcast channel than for actual social engagement.

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This Week in Social Media – 4/3/2013

Social Media Marketing

Still, Facebook dominates in this space. Platforms Newsfeeder is a collection of the most creative Facebook posts from brands. Facebook Exchange (FBX) is an advertising service that allows brands to serve targeted ads based on interactions on Facebook. What's in question is how users will react to it.

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How To Use Agorapulse To Promote Your Next Event

agora pulse

It can be hard to find time to fit updates on Twitter, Facebook, Instagram and LinkedIn into your schedule when you are busy building an audience and nurturing relationships with attendees, sponsors and other stakeholders. If you don’t have a blog, use Storify to curate a picture of the day from these tweets.

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No Keyboard, No Problem: How An April Fools’ Day “Setback” Brought Marc Jacobs and Staples Together

Convince & Convert

The company humorously leveraged Storify to chronicle its #nokeyboardnoproblem experience. Embrace the Unexpected: Sure, there were a ton of clever and wacky April Fools’ Day activations from brands that prompted a ton of engagement. Check it out here. So, what can companies learn from this April Fools’ #nokeyboardnoproblem “fiasco?”

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