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Get Happy: Putting Yourself into Your Brand’s Personality

Convince & Convert

Debbie Gioquindo and Keryl Pesce , co-founders of Happy B h Wines , join the Social Pros Podcast this week to discuss the powerful story behind their brand’s origins, the crowdsourcing approach that helped their business bloom, and some wacky giveaways that have earned them some well-deserved attention. The RSS feed is: [link].

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Public Relations Lessons From Jesus, The Apostles And The Bible

Waxing UnLyrical

You could say that in addition to being a great story teller, he was the ultimate crowdsourcer. The more popular one is A Digital Nativity , but A Social Network Christmas is fun to watch as well. Since they tell the story through the imagery of social networks, we can relate to them instantly. A terrific story.

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17 Digital Marketing Experts Share Their Top Tips, Tricks, and Tools

Techipedia: Tamar Weinberg

Jason Falls is a social media guy who shares great insights at Social Media Explorer , his blog. He’s also founder of Exploring Social Media , a social media marketing program for beginners to teach them how to best understand and make sense of this online phenomenon for marketing. Samir Balwani.

Tools 277
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11.5 Amazing Content Creation Tools for Becoming a Super Blogger

Writtent Blog

Being able to blend your branded messaging with relevant topics will significantly increase the virality of your content marketing. However, as content marketing expert Marcus Sheridan believes, “many businesses…are missing the mark big time.”. Quora is 2013’s answer to the crowdsourced question-and-answer forum.

Tools 91
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Cognitive Surplus - Use Social Connectivity to Change the World.

Convince & Convert

Harnessing the power of the collective (crowdsourcing for social change) is a thread woven throughout Cognitive Surplus , and its viability requires two of Shirky’s assertions to be accurate. – [link] [link] Mads Kristensen Definately a book for intense consumption. Thanks for that! link] < possibly.

RSS 118
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5 Keys to Effective Knowledge Transfer for Nonprofits

Buzz Marketing for Technology

While celebrity endorsements have power in marketing, studies suggest that most people are more open to a transfer or exchange of knowledge with a respected peer. Subscribe to this posts comments using RSS. I work with Bonasources Wild Apricot marketing team. Easy RSS Updates with PingShot. crowdsourcing.

Web 2.0 100
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The three skillsets of highly effective marketers

The Way of the Web

Marketing has evolved rapidly in the last few years to try to keep up with the digital world. One sign of this has been recent calls for a change from Chief Marketing Officer roles to becoming Chief Marketing Technologists.