ProBlogger

JUNE 5, 2016

As you would expect, metrics tell part of that story, so let’s take a look at them using a framework I thought I came up with, but has also been neatly described by Nielsen as the 3 Rs – Reach, Resonance, Reaction. Resonance/Engagement Metrics. I actually use at least one more R for Relevance which we’ll cover later.

Brands 20

Brands Metrics Blogger Survey 20

Buffer Social

AUGUST 9, 2016

billion of which access the social network via mobile devices. Attention: People spend a lot of time on social networks. Complete control over your daily budget and maximum Cost-per-click. Instant return on investment (You can easily define a cost per conversion and understand what your profit is).

Advertising 40

Advertising Facebook URL Campaign 40

Oktopost

JUNE 9, 2020

The opportunity to engage a wider audience is unparalleled, and of course, can be immensely helpful to a brand. By tapping into the power of employees you can significantly increase your company’s social media reach, without exceeding your budget. Employee Engagement. Brand Amplification. Building Trust. Thought leadership.

B2B 144

B2B Survey ROI Metrics 144

Webbiquity SMM

FEBRUARY 7, 2011

Discover the answers to these questions and more here in 55 of the best guides to social media strategies, tactics, tools and statistics of the past year. Social Media Tips, Tactics and Techniques. How are marketers really using social media? How to Use Your Blog to Drive Social Sales by Social Media Examiner.

Social Media 199

Social Media Tools Tips ROI 199

Webbiquity SMM

JANUARY 17, 2011

How are consumers and b2b decision makers using social media in their buying processes? Which social media platforms are most effective at influencing buyer behavior? How do the audiences differ across various social networks? What Americans Do Online: Social Media And Games Dominate Activity by Nielsen Wire.

Research 212

Research Social Media B2B Marketing 212

Convince & Convert

SEPTEMBER 21, 2010

Another couple of points that readers may want to consider in the second section would be the ability to sort content by influence, engagement, comment count, followers etc… Often helps to surface the posts/tweets that may need the most attention first. And of course thanks for including Radian6.

Social Media 157

Social Media Radian6 Strategy SM2 157

Webbiquity SMM

FEBRUARY 7, 2012

Reports, surveys, studies and infographics are among the most popular content posted and shared across social networks. But which networks are most effective for spreading the content produced? How widespread, really, is the use of social media for marketing? Infographic: Social Media ROI Statistics by Digital Buzz.

Statistics 191

Statistics Research Social Media B2B 191

Webbiquity SMM

JANUARY 24, 2012

And many companies that jumped in early experienced failures and disappointments, pulled back, and then re-approached social media from a more strategic angle. While certain aspects of social media have stabilized (e.g., How widely within an organization should social media tasks be distributed?

Social Media 190

Social Media Tips ROI Nielsen 190

Convince & Convert

SEPTEMBER 20, 2010

That said, a few months ago, I had a personal experience that kind of proved me that even if there is not that much of the population on Twitter, listening to the discussions and sometimes engaging with unsatisfied customers may have unexpected positive consequences.

Social CRM 147

Social CRM Twitter B2B CoTweet 147